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The Mindfulness App icon
GOOGLE PLAY

The Mindfulness App

Reflective Technologies · Health & Fitness · Brazil store
NOT IN TOP 100 HERE
View on Google Play ↗ Instagram card App Store version →
Revenue a month, worldwide EST
$12.2K
Likely $4.1K to $36.5K
New ratings
Tracking
Daily counts start building from today
Rating
4.4 of 5
20.8K ratings in this store
Countries it ranks in
0
was 0 on Oct 15, 2026

Revenue

Estimated from the grossing charts of Oct 21, 2026 in the 53 countries we track, and ratings growth on the App Store.

EST. REVENUE / YEAR · WORLDWIDE
$146.2K
Both stores combined. Small app estimate, so no split per store
LIFETIME INSTALLS (GOOGLE)
2.6M
About 15.7K per month on average since launch
WHERE IT EARNS · EST. / MONTH
  • Sweden #30 Health & Fitness (iOS)$5.9K · 48%
  • Norway #41 Health & Fitness (iOS)$5.1K · 42%
  • Finland #100 Health & Fitness (iOS)$1.2K · 10%
HOW SURE ARE WE
Small app: combines its grossing ranks with ratings growth (108 new ratings a month on average since launch). Tested on 418 apps with verified revenue: typically off by about 2.6 times, so the range is wide. Countries we don't track (and Google Play in China, which doesn't exist) aren't included, and neither are ads or web payments. Gross revenue before store fees.
RATINGS
20.8K
AVG RATING
4.44
PRICE
Free
IN APP PURCHASES
R$15.49 - R$999.99 per item
CONTAINS ADS
No
LAST UPDATE
44d ago
RELEASED
Oct 8, 2012
CONTENT RATING
All ages

Last 29 days

From our daily snapshots of every grossing chart.

DAYS IN A GROSSING CHART
0 / 29
COUNTRIES NOW
0 (was 0)
EST. REVENUE FROM CHARTS, DAILY · BOTH STORES ONLY EST
Show daily values
Sep 24, 2026not in a grossing chart
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Oct 22, 2026not in a grossing chart
Best rank Sep 24, 2026: not ranked. Now: not ranked. Days at zero are days outside every grossing chart. Small app: scaled like the revenue estimate above, so the line shows the trend on the same scale.

Money and momentum

Measured from the store, not estimated.

WHAT IT CHARGES
R$15.49 - R$999.99 per item
Google Play only shows the price range per item.
REVIEW MOMENTUM
2.0 reviews / week
  • Trendfalling
  • Recent reviews average3.9 stars
  • Recent 1 and 2 star share24%
From the latest 500 written reviews, covering 1749 days. The store only returns this many, so this is the most recent slice.
RATING BREAKDOWN
20.7K ratings
5★79%
4★6%
3★6%
2★1%
1★9%

What users want

From the latest 500 reviews on the Brazil Google Play, Jan 7, 2022 to Oct 18, 2026: 24% are 1 or 2 stars. Open a theme to read what people wrote.

WHAT THEY COMPLAIN ABOUT · SHARE OF BAD REVIEWS
Price and subscription41%

48 of the 1 and 2 star reviews.

★★★★★ useless app the price for what useless info they have is ridiculous..
★★★★★ I cancelled my subscription weeks ago and have just been charged (pending but the money has gone from my acct) - I'm fuming!!
★★★★★ cannot cancel subscription
Bugs, things not working13%

15 of the 1 and 2 star reviews.

★★★★★ The app is buggy, doesn't run full screen so the buttons in the bottom are semi hidden behind the OS buttons.
★★★★★ a meditation app with so many bugs that makes you anxious.
★★★★★ Turns out it's buggy and most things never load.
Limits, credits, locked features10%

12 of the 1 and 2 star reviews.

★★★★★ I cannot play any meditations as they are all locked.
★★★★★ everything everysound is locked, only 5 mins ones are free, another greedy startup
★★★★★ Big paywall edit: responding to the devs comment - The free content is very limited.
Login and account problems9%

11 of the 1 and 2 star reviews.

★★★★★ I have tried to cancel my account mant times but keep getting told I have no account, yet $149 is taken from my account yearly.
★★★★★ my account works fine on a laptop but the mobile app is useless.
★★★★★ I cannot access my account and im receiving no help from the creators.
No customer support9%

11 of the 1 and 2 star reviews.

★★★★★ Customer service doesn't reply when I contact them.
★★★★★ The customer support route has been utter abysmal.
★★★★★ reached out to support 3 different ways, but no reply.
Worse after an update8%

9 of the 1 and 2 star reviews.

★★★★★ It worked the first time and now nothing is loading, what a disappointment, seems I'm not alone in having this issue, looks like an issue with a recent update or something.
★★★★★ it has been deleted ,reinstalled, updated and still....
★★★★★ The app used to be pretty good and well-organized, but after the latest update, I can't find anything, and most of the links are dead and not loading.
Crashes and freezes7%

8 of the 1 and 2 star reviews.

★★★★★ Keeps sending codes to sign and still won't load properly.
★★★★★ paying for near 4 years..no new sleep meditation?l and like many others, it won't load, says I'm offline.
★★★★★ Hello, not sure what's going on but my app is not loading over the past few days.
Lost data, sync, backup5%

6 of the 1 and 2 star reviews.

★★★★★ I cancelled my subscription weeks ago and have just been charged (pending but the money has gone from my acct) - I'm fuming!!
★★★★★ I shouldn't have to press play every 15- 30 minutes all night, you should be able to make queue I'll be unsubscribing as this has gone on too long and paying on disability pension for CPTSD
★★★★★ it has been deleted ,reinstalled, updated and still....
WHAT THEY ASK FOR
  • It badly needs a beginners course. 3★, Sep 14, 2025
  • Would love it if you could redo a course and keep track of your progress a second time (there are often glitches in the first time as well, where the app doesn't record your progress). 4★, Sep 19, 2024
  • They should have started a NEW app that was $80 per year, instead they screwed over those who purchased. 1★, Mar 27, 2024
  • I don't need to have an account to try out your app. 1★, May 25, 2023
  • It still needs a lot of improvements. 1★, Jan 9, 2023
  • I need a totally free meditation app. 1★, May 26, 2022
  • Wish it was free cause it really helped me. 4★, Apr 13, 2022
WORDS THAT KEEP COMING UP IN BAD REVIEWS
free trial8customer service3customer support3i've tried3free content3
WHAT THEY LOVE · SHARE OF GOOD REVIEWS
Useful, it helps12%

44 of the 4 and 5 star reviews.

★★★★★ I've just finished practicing and it's very helpful,
★★★★★ sets me up for the day and helps introduce a calmness and peace in what is a hectic life.
★★★★★ soo soo good, this helps a looot
Fun, addictive10%

36 of the 4 and 5 star reviews.

★★★★★ I've really enjoyed all of my efforts towards being less stressed for myself and society.
★★★★★ Enjoy using this app every morning.
★★★★★ I enjoy the breathing exercises.
Easy to use6%

22 of the 4 and 5 star reviews.

★★★★★ Amazing, always works and easy to use Edit- I have been using this app for a few years now and want to say thank you for creating it (and the upkeep) I absolutely love every feature, from the first "breath" guidance…
★★★★★ Simple but effective solutions help you understand where your mind goes and does.
★★★★★ ✍2018...A healthy, free and simple path forward towards balance & peace.
Worth the money3%

11 of the 4 and 5 star reviews.

★★★★★ ✍2018...A healthy, free and simple path forward towards balance & peace.
★★★★★ I would definitely pay for premium, its worth the value and quite affordable
★★★★★ Though it's not free but helpful 🙏
Looks great1%

5 of the 4 and 5 star reviews.

★★★★★ It's a beautiful app and everyone should get it.
★★★★★ It Is Beautiful, Charming And Spiritual.
★★★★★ Beautiful just beautiful !!!

Found by matching words and phrases in the reviews, not read by a person. A review can count toward more than one theme.

What users say

Latest reviews, Brazil Google Play.

★★★★★Oct 18, 2026

everything costs not really anything to sample or really do.

★★★★★Oct 12, 2026

The app is buggy, doesn't run full screen so the buttons in the bottom are semi hidden behind the OS buttons. Often tells me I'm offline and downloaded content often can't play when offline. Customer service doesn't reply when I contact them.

★★★★★Oct 10, 2026

Keeps sending codes to sign and still won't load properly. you'll need to meditate after this app aggravates you.

★★★★★Oct 2, 2026

useless app the price for what useless info they have is ridiculous.. and can't use trial as they won't cancel when told to and just carry on taking your money.. such a scam a$$ app don't use it

★★★★★Sep 28, 2026

I cancelled my subscription weeks ago and have just been charged (pending but the money has gone from my acct) - I'm fuming!! Normally not a big deal but now I can't get hold of a human to resolve this and their web chat was worse than a joke (telling me how to unsubscribe via a method I had already followed). Also, no warning email of in app notification that this was about to occur. For an app sold as "Calm" this is anything but that. The customer support route has been utter abysmal.

★★★★★Sep 17, 2026

I'm updating my review wording. Change from 5 to 3 in about 2024. It's weird to me that the developer just now commented on my review from 10/2023. (5 stars then). The free guided meditations were wonderful! The updated free content was not. I stopped using the app at least a year ago, because the guided meditations I loved were no longer available. Fast forward to now: I recently deleted the app because I hadn't used it in so long. I love the guided meditations; I find them very effective.

Store screenshots

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App Store ads

Apple Search Ads this app ran in the last 90 days, from Apple's public ad repository.

Apple's ad repository couldn't be reached right now. Try again later.

Growth research

Where this app is buying and earning its users. Each link opens pre filtered.

Meta Ad Library ↗Active Facebook and Instagram adsTikTok Creative Center ↗Top performing TikTok adsTikTok creators ↗Organic videos mentioning the appInstagram ↗Reels and posts under its hashtagYouTube ↗Reviews, tutorials and ShortsDeveloper site ↗Landing page and pricing

ASO keywords

Most repeated terms in the listing. Highlighted ones also appear in the title or short description.

meditations6meditations courses5guided4guided meditations3courses different3sleep stories3stories gentle3gentle closing3closing day3want3sleep3courses3day3different3meditation3option3access3content3life2enjoy2mindfulness2time2stories2gentle2

What's new in 7.6.1

Today’s update includes: • Some overall performance improvements • Fixes a few pesky little bugs If you’re loving The Mindfulness App, please let us know by leaving a review :)

Store description

Feeling overwhelmed or stressed in your everyday life? Want to feel more balanced and more joyful? Enjoy a more restful sleep, stress less, and reduce your anxiety together with The Mindfulness App. With over 400 guided meditations and courses from experts around the world, we have options for every mood, time of the day, and for everyone from beginners to experienced. • Guided meditations and courses in over 10 different languages. • Sleep Stories for a gentle closing of the day. • Personalised users statistics. • Personalised reminders to help you remember to meditate. • Reminders based on time and location. If you find that you enjoy a silent meditation, or simply want to include a personalized meditation into your practice, you can pick and choose between: • 3-99 minute meditations. • Option of silent or guided. • Inclusion of bells and a guided introduction. • Sleep Stories for a gentle closing of the day. • Different background sounds such as forest, rain, waves and more. • Possibility to save your favorites for quick access. As a new user, you have the option to take advantage of our Free Trial that allows you to test the app and access all premium content for a full seven days. Included in our Premium Subscription: • Unlimited access to all meditations and courses in over 20 different topics. • Make meditations and course sessions available offline. • Regularly updated content allows you to discover new favorite meditations and teachers. You have the option to try all of the Premium content now with a one-week free trial. We’re here to help you find what meets your needs and make meditation work for your daily life to improve your inner well-being. We want to be a part of your mindfulness journey, making it possible to meditate wherever you may be!

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