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The Sims™ FreePlay

ELECTRONIC ARTS · Simulation · United States store
NOT IN TOP 100 HERE
View on Google Play ↗ Instagram card App Store version →
Revenue a month, worldwide EST
$1.9M
Likely $625.1K to $5.6M
▲ 923.9% in 11 days
New ratings
Tracking
Daily counts start building from today
Rating
4.7 of 5
5.8M ratings in this store
Countries it ranks in
37
was 38 on Oct 15, 2026

Revenue

Estimated from the grossing charts of Oct 21, 2026 in the 53 countries we track.

EST. REVENUE / YEAR · WORLDWIDE
$22.5M
Google Play $546.8K + App Store $1.3M a month
LIFETIME INSTALLS (GOOGLE)
239.8M
Worldwide, reported by Google
WHERE IT EARNS · EST. / MONTH
  • United States #17 Games: Adventure (iOS)$1.2M · 62%
  • Canada #17 Games: Adventure (iOS)$157.8K · 8%
  • Brazil #10 Games: Simulation (Play)$86.5K · 5%
  • United Kingdom #13 Games: Simulation (Play)$62.1K · 3%
  • France #18 Games: Simulation (Play)$33.6K · 2%
  • Italy #11 Games: Simulation (Play)$31.5K · 2%
  • Colombia #41 Games: Simulation (Play)$31.4K · 2%
  • Mexico #20 Games: Simulation (Play)$30.1K · 2%
30 more countries
  • Pakistan #38 Games: Simulation (Play)$28.1K · 2%
  • Germany #24 Games: Simulation (Play)$27.1K · 1%
  • Spain #8 Games: Simulation (Play)$26.7K · 1%
  • Indonesia #33 Games: Simulation (Play)$23.3K · 1%
  • Peru #41 Games: Simulation (Play)$15.4K · 1%
  • Argentina #16 Games: Simulation (Play)$12.8K · 1%
  • Singapore #42 Games: Simulation (Play)$12.3K · 1%
  • Australia #25 Games: Simulation (Play)$11.7K · 1%
  • Ireland #97 All games (Play)$11.1K · 1%
  • Nigeria #39 Games: Simulation (Play)$10.7K · 1%
  • Thailand #33 Games: Simulation (Play)$9.7K · 1%
  • Philippines #33 Games: Simulation (Play)$8.2K · 0%
  • Turkey #68 Games: Simulation (Play)$7.7K · 0%
  • Netherlands #18 Games: Simulation (Play)$7.6K · 0%
  • Malaysia #41 Games: Simulation (Play)$6.8K · 0%
  • Poland #46 Games: Simulation (Play)$6K · 0%
  • Belgium #19 Games: Simulation (Play)$5.8K · 0%
  • Denmark #42 Games: Simulation (Play)$4.5K · 0%
  • Austria #20 Games: Simulation (Play)$4.3K · 0%
  • Sweden #27 Games: Simulation (Play)$3.8K · 0%
  • Czechia #31 Games: Simulation (Play)$3.8K · 0%
  • Israel #38 Games: Simulation (Play)$3.6K · 0%
  • Portugal #42 Games: Simulation (Play)$3.4K · 0%
  • Chile #25 Games: Simulation (Play)$3.1K · 0%
  • Ukraine #58 Games: Simulation (Play)$3.1K · 0%
  • Finland #42 Games: Simulation (Play)$3.1K · 0%
  • Kazakhstan #39 Games: Simulation (Play)$2.3K · 0%
  • South Africa #22 Games: Simulation (Play)$2K · 0%
  • Switzerland #23 Games: Simulation (Play)$2K · 0%
  • Greece #42 Games: Simulation (Play)$1.3K · 0%
HOW SURE ARE WE
Lower confidence: this app ranks below the overall top 50 everywhere, where single estimates can be off 2 to 4 times. The range is wide on purpose. Countries we don't track (and Google Play in China, which doesn't exist) aren't included, and neither are ads or web payments. Gross revenue before store fees.
RATINGS
5.8M
AVG RATING
4.68
PRICE
Free
IN APP PURCHASES
$0.99 - $99.99 per item
CONTAINS ADS
Yes
LAST UPDATE
3d ago
RELEASED
n/a
CONTENT RATING
Teen

Last 29 days

From our daily snapshots of every grossing chart.

DAYS IN A GROSSING CHART
29 / 29
COUNTRIES NOW
36 (was 13)
EST. REVENUE A MONTH, DAILY · BOTH STORES EST
Show daily values
Sep 24, 2026$148.1K a month
Sep 25, 2026$148.9K a month
Sep 26, 2026$148.9K a month
Sep 27, 2026$150.6K a month
Sep 28, 2026$150.4K a month
Sep 29, 2026$150.4K a month
Sep 30, 2026$148.9K a month
Oct 1, 2026$148.9K a month
Oct 2, 2026$148K a month
Oct 3, 2026$148K a month
Oct 4, 2026$142.6K a month
Oct 5, 2026$142.6K a month
Oct 6, 2026$142.6K a month
Oct 7, 2026$142.5K a month
Oct 8, 2026$141.3K a month
Oct 9, 2026$141.1K a month
Oct 10, 2026$183.2K a month
Oct 11, 2026$317.8K a month
Oct 12, 2026$316.5K a month
Oct 13, 2026$2.2M a month
Oct 14, 2026$2.3M a month
Oct 15, 2026$647.4K a month
Oct 16, 2026$660.5K a month
Oct 17, 2026$729.4K a month
Oct 18, 2026$670.9K a month
Oct 19, 2026$678.1K a month
Oct 20, 2026$658.8K a month
Oct 21, 2026$1.9M a month
Oct 22, 2026not in a grossing chart
The same estimate as the headline, saved every day. Best rank Sep 24, 2026: #12 Games: Simulation · BR. Now: #95 All games · IE.

Money and momentum

Measured from the store, not estimated.

WHAT IT CHARGES
$0.99 - $99.99 per item
Google Play only shows the price range per item.
REVIEW MOMENTUM
36 reviews / week
  • Trendfalling
  • Recent reviews average3.8 stars
  • Recent 1 and 2 star share23%
From the latest 500 written reviews, covering 98 days. The store only returns this many, so this is the most recent slice.
RATING BREAKDOWN
5.8M ratings
5★82%
4★10%
3★4%
2★1%
1★3%

What users want

From the latest 500 reviews on the United States Google Play, Jul 16, 2026 to Oct 21, 2026: 23% are 1 or 2 stars. Open a theme to read what people wrote.

WHAT THEY COMPLAIN ABOUT · SHARE OF BAD REVIEWS
Price and subscription21%

25 of the 1 and 2 star reviews.

★★★★★ Almost every icon you click on, is asking you to buy packs, for real money.
★★★★★ When I'm offline, my Sims remain idle and don't earn money.
★★★★★ I spend a lot of money for data and there is nothing wrong with the speed of my network.
Worse after an update15%

17 of the 1 and 2 star reviews.

★★★★★ At first i liked it but now it's not working after downloading the extra content and I have updated it but it still doesn't work.
★★★★★ this game is so dump it said i should update so i did it and it said i should add free space so i added free space and it didn't allow me to enter the app they should fix it one star😑😑🤔😐
★★★★★ I'm absolutely disappointed with the last update.
Bugs, things not working8%

9 of the 1 and 2 star reviews.

★★★★★ At first i liked it but now it's not working after downloading the extra content and I have updated it but it still doesn't work.
★★★★★ Used to love this game but very disappointed with EA tech support when having issues with in game glitches which hinders quest progress and deadlines, no compensation just get fobbed off, tdke your money and close…
★★★★★ now it crashes in the loading screen and I can't really play anymore...fix the bugs and game crashing urgently please
Lost data, sync, backup6%

7 of the 1 and 2 star reviews.

★★★★★ I deleted my game several times and even connect it to EA but the minute you must download an update,it doesn't want to open at all.
★★★★★ I'm going to lose interest in this game like I have so many times before because it gets to a point where you can't even play.
★★★★★ 24 hours ago my game crashed, and even though my game was set to auto save, four days of progress on the now infamous season pass, the now ended sim chase AND four content packs and two "adoptions" have disappeared...
Crashes and freezes3%

4 of the 1 and 2 star reviews.

★★★★★ The game store doesn't open, and NPC Sims don't function independently.
★★★★★ I usually enjoy this game but this latest knight update has caused it to keep lagging and crashing, so I can no longer play
★★★★★ now it crashes in the loading screen and I can't really play anymore...fix the bugs and game crashing urgently please
Limits, credits, locked features3%

4 of the 1 and 2 star reviews.

★★★★★ now i have to pay to get a key for the prize.
★★★★★ liked the game up until now however the recent update has made the game boring especially now that we do not get and daily tasks are locked.
★★★★★ this have time delay to wait, speed up need to pay
Login and account problems3%

4 of the 1 and 2 star reviews.

★★★★★ What if I don't have a Facebook account or my friends don't play the game?
★★★★★ last time i checked my account on it was like a year ago, and guess what?
★★★★★ I purchased sirmoleon but i did not get the desired simoleon on my account.
Slow, laggy, battery3%

4 of the 1 and 2 star reviews.

★★★★★ I usually enjoy this game but this latest knight update has caused it to keep lagging and crashing, so I can no longer play
★★★★★ now it crashes in the loading screen and I can't really play anymore...fix the bugs and game crashing urgently please
★★★★★ i love the game to play but now im so disappointed because i can't even go in the game its in loading then the game kick me out fix it then i will update the stars
WHAT THEY ASK FOR
  • this game is so dump it said i should update so i did it and it said i should add free space so i added free space and it didn't allow me to enter the app they should fix it one star😑😑🤔😐 1★, Oct 13, 2026
  • I would love to see a town-wide Halloween decoration update, along with a scavenger hunt quest that requires players to visit various houses to find hidden objects🙏🙏🙏 5★, Oct 4, 2026
  • I love this game it's open world it's fun it's entertaining and It has a lot of things to do so you don't get bored easily my only problem is the build mode especially exterior building it's a bit limiting when it… 4★, Sep 27, 2026
  • I want to say that the team that made this game did a great job, and I wish you all the best and a good day. 5★, Sep 27, 2026
  • please let us be able to skip the digging quest its almost impossible to complete without constant gameplay 3★, Sep 26, 2026
  • to level up you need a ridiculous amount of resources which is near impossible to get, you can only get these items by planting at the farm which gives you 1 item when you need 10 to or more to level up, work place… 1★, Sep 26, 2026
  • I have been playing for the past 3 years and it's been great, but ihv already reached the highest level and there's really nothing to do after completing everything....pls add more stories, levels or something or maybe… 5★, Sep 13, 2026
  • Some things I would love to see in future updates are 1) the ability to have several sims living in the same house/ apt but keeping their own surnames. 5★, Sep 13, 2026
WORDS THAT KEEP COMING UP IN BAD REVIEWS
real money6please fix4enjoy this game4spend real3new update5
WHAT THEY LOVE · SHARE OF GOOD REVIEWS
Fun, addictive17%

55 of the 4 and 5 star reviews.

★★★★★ It's fun and enjoy playing it
★★★★★ nice and fun not heavy and doesn't have much bugs
★★★★★ I love the game its so fun.
Worth the money3%

10 of the 4 and 5 star reviews.

★★★★★ I play this game in my free time.
★★★★★ I think this is the best mobile free adventure games for both adults and kids It's a really nice game, let me say a real life simulation
★★★★★ the game is good but put a school in the sims Free play
Accurate, great results2%

7 of the 4 and 5 star reviews.

★★★★★ time to put realistic things, team
★★★★★ Very good game with realistic gameplay
★★★★★ ⭐⭐⭐⭐⭐ I would love to see more options for creating unique and realistic Sims.
Looks great2%

6 of the 4 and 5 star reviews.

★★★★★ the graphics are good and can be better in upcoming updates, more design in the community market.
★★★★★ This is a very good and beautiful game.
★★★★★ Really fun app to play.I played for hours today when I downloaded it.I really wish that designing our sims was more advanced so I could make custom hair,design the body,etc.Aslo if they didn't take actually in real…
Easy to use1%

3 of the 4 and 5 star reviews.

★★★★★ The sims freeplay will be doubled of fun if you guys consider to hold a tournaments / events against real players and make it easy to add real neighbors without being connected to Facebook account as I am not on…
★★★★★ I love it it's a great game it's easy to make money, easy to level up and easy to manage

Found by matching words and phrases in the reviews, not read by a person. A review can count toward more than one theme.

What users say

Latest reviews, United States Google Play.

★★★★★Oct 21, 2026

why isn't come in my apps

★★★★★Oct 21, 2026

I am not writing about this game. I wanted to know if you guys would release The Sims Mobile again. I love that game so much. When I redownloaded it after an exam, it was removed. Please, will you guys bring it back for me, and the others who loved it? 🙏🏻

★★★★★Oct 21, 2026

Its great but i don't like when i have to great every sim in town no i don't like that part

★★★★★Oct 21, 2026

good

★★★★★Oct 20, 2026

good

★★★★★Oct 20, 2026

It's fun and enjoy playing it

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Same category, earning about as much.

Store screenshots

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App Store ads

Apple Search Ads this app ran in the last 90 days, from Apple's public ad repository.

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Growth research

Where this app is buying and earning its users. Each link opens pre filtered.

ASO keywords

Most repeated terms in the listing. Highlighted ones also appear in the title or short description.

sims12game7sim5life4virtual game3game items3expand sim3keep sims3sims story3virtual3items3complete3design3start3family3friends3love3work3expand2create2town2rewards2along2keep2

What's new in 118.1.284528

Sul Sul! Courting Crimson brings the final chapter of Between the Lines to SimTown with a little spooky-season mischief. Step into a world of gothic glamour, moonlit gardens, magical hideaways, and wonderfully weird experiments. - NEW! Season Pass: Unlock spooky rewards and the magnificent Crimson Lodge - Explore mysterious libraries, work a little magic, and see what strange things are taking root... Things Get a Little Strange After Dark!

Store description

This game includes optional in-game purchases of virtual currency that can be used to acquire virtual in-game items, including a random selection of virtual in-game items. _________________ From the creators of The Sims™ comes a complete Sims experience on mobile! Grow SimTown to expand your Sim community and create an entire town with your own style, personalities and dreams! Complete goals to earn Simoleons and pick up rewards along the way. Keep your Sims happy and watch them thrive as you help them live a fun and fulfilled life! _________________ SIM-ULATING POSSIBILITIES From head to toe – and floor to ceiling – customize every aspect of your Sims’ lives! Keep up to 34 Sims looking stylish, and design and build their dream homes complete with swimming pools, multiple floors and incredible decor. As you get more Sims and they start a family, expand your Sim Town with a pet store, car dealership, shopping mall, and even a private villa beach! Express yourself and tell your own Sims story by unleashing your inner architect and interior designer all at once. Visit your real friends’ Sim Towns, where you can form new relationships and compare your friends’ interior design skills against yours. STAY CONNECTED Life is better together. Start relationships, fall in love, get married, and have a family. Make lifelong friends and care for pets. Throw pool parties and grill outdoors or snuggle up by the fireplace for movie night. In the mood for some trouble? There’s plenty of drama to be had when Sims don’t get along. Act silly with teens, be rude to family members, or even say no to a marriage proposal! From babies to seniors, your perfect Sims story can happen at every stage of your life simulation. Love and friendships? Drama and breakups? The choice is always yours. ALL WORK & ALL PLAY A Sim’s gotta work! Start different dream careers, and even follow Sims’ days at the Police Station, Movie Studio, and Hospital. The more your Sims go to work, the more they learn skills and raise their salary, giving you rewards and setting them on a path to success. In their free time, choose different hobbies like cooking, fashion design, salsa dancing, and puppy training. The more involved they are, the happier they’ll be, from kids to teens to adults. The opportunities are limitless when you create a life your Sims love! _________________ FOLLOW US at Twitter @TheSimsFreePlay Facebook.com/TheSimsFreePlay Instagram @TheSimsFreePlayEA _________________ PLEASE NOTE: - This game requires 1.8GB total storage. - This game is free to play, but you can choose to pay real money for some extra items, which will charge your Google account. You can disable in-app purchasing by adjusting your device settings. - Advertising appears in this game. - A network connection is required to play. Do Not Sell My Personal Information: https://tos.ea.com/legalapp/WEBPRIVACYCA/US/en/PC/ User Agreement: terms.ea.com Privacy and Cookie Policy: privacy.ea.com Visit help.ea.com for assistance or inquiries. EA may retire online features after 30 days’ notice posted on ea.com/service-updates.

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Prices, ranks and reviews are per country. Revenue above is already worldwide.

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