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GOOGLE PLAY

The Sims™ FreePlay

ELECTRONIC ARTS · Simulation · United Kingdom store
#14 GROSSING · SIMULATION
View on Google Play ↗ App Store version →

Revenue

Estimated from today's grossing charts in the 53 countries we track, and ratings growth on the App Store.

EST. REVENUE / MONTH · WORLDWIDE · BOTH STORES
$289.6K
Range $96.5K to $868.7K
EST. REVENUE / YEAR · WORLDWIDE
$3.5M
Both stores combined. Small app estimate, so no split per store
LIFETIME INSTALLS (GOOGLE)
239.8M
About 1.4M per month on average since launch
WHERE IT EARNS · EST. / MONTH
  • United States #17 Games: Adventure (iOS)$180.8K · 62%
  • Canada #17 Games: Adventure (iOS)$24.4K · 8%
  • Brazil #10 Games: Simulation (Play)$13.4K · 5%
  • United Kingdom #13 Games: Simulation (Play)$9.6K · 3%
  • France #18 Games: Simulation (Play)$5.2K · 2%
  • Italy #11 Games: Simulation (Play)$4.9K · 2%
  • Colombia #41 Games: Simulation (Play)$4.9K · 2%
  • Mexico #20 Games: Simulation (Play)$4.6K · 2%
30 more countries
  • Pakistan #38 Games: Simulation (Play)$4.3K · 2%
  • Germany #24 Games: Simulation (Play)$4.2K · 1%
  • Spain #8 Games: Simulation (Play)$4.1K · 1%
  • Indonesia #33 Games: Simulation (Play)$3.6K · 1%
  • Peru #41 Games: Simulation (Play)$2.4K · 1%
  • Argentina #16 Games: Simulation (Play)$2K · 1%
  • Singapore #42 Games: Simulation (Play)$1.9K · 1%
  • Australia #25 Games: Simulation (Play)$1.8K · 1%
  • Ireland #97 All games (Play)$1.7K · 1%
  • Nigeria #39 Games: Simulation (Play)$1.7K · 1%
  • Thailand #33 Games: Simulation (Play)$1.5K · 1%
  • Philippines #33 Games: Simulation (Play)$1.3K · 0%
  • Turkey #68 Games: Simulation (Play)$1.2K · 0%
  • Netherlands #18 Games: Simulation (Play)$1.2K · 0%
  • Malaysia #41 Games: Simulation (Play)$1.1K · 0%
  • Poland #46 Games: Simulation (Play)$927 · 0%
  • Belgium #19 Games: Simulation (Play)$889 · 0%
  • Denmark #42 Games: Simulation (Play)$701 · 0%
  • Austria #20 Games: Simulation (Play)$665 · 0%
  • Sweden #27 Games: Simulation (Play)$584 · 0%
  • Czechia #31 Games: Simulation (Play)$584 · 0%
  • Israel #38 Games: Simulation (Play)$561 · 0%
  • Portugal #42 Games: Simulation (Play)$528 · 0%
  • Chile #25 Games: Simulation (Play)$482 · 0%
  • Ukraine #58 Games: Simulation (Play)$478 · 0%
  • Finland #42 Games: Simulation (Play)$475 · 0%
  • Kazakhstan #39 Games: Simulation (Play)$360 · 0%
  • South Africa #22 Games: Simulation (Play)$315 · 0%
  • Switzerland #23 Games: Simulation (Play)$307 · 0%
  • Greece #42 Games: Simulation (Play)$208 · 0%
HOW SURE ARE WE
Small app: combines its grossing ranks with ratings growth (2880 new ratings a month on average since launch). Tested on 418 apps with verified revenue: typically off by about 2.4 times, so the range is wide. Countries we don't track (and Google Play in China, which doesn't exist) aren't included, and neither are ads or web payments. Gross revenue before store fees.
RATINGS
5.8M
AVG RATING
4.31
PRICE
Free
IN APP PURCHASES
£0.99 - £99.99 if billed through Play
CONTAINS ADS
Yes
LAST UPDATE
2d ago
RELEASED
Feb 14, 2012
CONTENT RATING
PEGI 16

Last 28 days

From our daily snapshots of every grossing chart.

DAYS IN A GROSSING CHART
28 / 28
COUNTRIES NOW
37 (was 13)
EST. REVENUE FROM CHARTS, DAILY · GOOGLE PLAY ONLY EST
Show daily values
Sep 24, 2026$50.4K · 13 countries
Sep 25, 2026$50.7K · 13 countries
Sep 26, 2026$49.8K · 13 countries
Sep 27, 2026$49.8K · 13 countries
Sep 28, 2026$47.9K · 13 countries
Sep 29, 2026$47.1K · 13 countries
Sep 30, 2026$47.8K · 13 countries
Oct 1, 2026$48.5K · 13 countries
Oct 2, 2026$51K · 13 countries
Oct 3, 2026$49.6K · 13 countries
Oct 4, 2026$49.9K · 13 countries
Oct 5, 2026$47.2K · 13 countries
Oct 6, 2026$46.4K · 13 countries
Oct 7, 2026$46.8K · 13 countries
Oct 8, 2026$46.4K · 13 countries
Oct 9, 2026$44K · 13 countries
Oct 10, 2026$62.8K · 36 countries
Oct 11, 2026$72.6K · 37 countries
Oct 12, 2026$76.9K · 35 countries
Oct 13, 2026$79K · 37 countries
Oct 14, 2026$89.6K · 38 countries
Oct 15, 2026$95.2K · 38 countries
Oct 16, 2026$99.6K · 39 countries
Oct 17, 2026$107.3K · 40 countries
Oct 18, 2026$97K · 40 countries
Oct 19, 2026$98.9K · 39 countries
Oct 20, 2026$96.1K · 39 countries
Oct 21, 2026$84.4K · 37 countries
Best rank Sep 24, 2026: #12 Games: Simulation · BR. Now: #97 All games · IE. Days at zero are days outside every grossing chart. Small app: scaled like the revenue estimate above, so the line shows the trend on the same scale.

Money and momentum

Measured from the store, not estimated.

WHAT IT CHARGES
£0.99 - £99.99 if billed through Play
Google Play only shows the price range per item.
REVIEW MOMENTUM
36 reviews / week
  • Trendfalling
  • Recent reviews average3.8 stars
  • Recent 1 and 2 star share24%
From the latest 500 written reviews, covering 97 days. The store only returns this many, so this is the most recent slice.
RATING BREAKDOWN
5.8M ratings
5★69%
4★14%
3★6%
2★3%
1★9%

Store screenshots

ScreenshotScreenshotScreenshotScreenshotScreenshotScreenshotScreenshotScreenshotScreenshotScreenshot

App Store ads

Apple Search Ads this app ran in the last 90 days, from Apple's public ad repository.

Apple's ad repository couldn't be reached right now. Try again later.

Growth research

Where this app is buying and earning its users. Each link opens pre filtered.

ASO keywords

Most repeated terms in the listing. Highlighted ones also appear in the title or short description.

sims12game7sim5life4virtual game3game items3expand sim3keep sims3sims story3virtual3items3complete3design3start3family3friends3love3work3expand2create2town2rewards2along2keep2

What's new in 118.1.284528

Sul Sul! Courting Crimson brings the final chapter of Between the Lines to SimTown with a little spooky-season mischief. Step into a world of gothic glamour, moonlit gardens, magical hideaways, and wonderfully weird experiments. - NEW! Season Pass: Unlock spooky rewards and the magnificent Crimson Lodge - Explore mysterious libraries, work a little magic, and see what strange things are taking root... Things Get a Little Strange After Dark!

Store description

This game includes optional in-game purchases of virtual currency that can be used to acquire virtual in-game items, including a random selection of virtual in-game items. _________________ From the creators of The Sims™ comes a complete Sims experience on mobile! Grow SimTown to expand your Sim community and create an entire town with your own style, personalities and dreams! Complete goals to earn Simoleons and pick up rewards along the way. Keep your Sims happy and watch them thrive as you help them live a fun and fulfilled life! _________________ SIM-ULATING POSSIBILITIES From head to toe – and floor to ceiling – customize every aspect of your Sims’ lives! Keep up to 34 Sims looking stylish, and design and build their dream homes complete with swimming pools, multiple floors and incredible decor. As you get more Sims and they start a family, expand your Sim Town with a pet store, car dealership, shopping mall, and even a private villa beach! Express yourself and tell your own Sims story by unleashing your inner architect and interior designer all at once. Visit your real friends’ Sim Towns, where you can form new relationships and compare your friends’ interior design skills against yours. STAY CONNECTED Life is better together. Start relationships, fall in love, get married, and have a family. Make lifelong friends and care for pets. Throw pool parties and grill outdoors or snuggle up by the fireplace for movie night. In the mood for some trouble? There’s plenty of drama to be had when Sims don’t get along. Act silly with teens, be rude to family members, or even say no to a marriage proposal! From babies to seniors, your perfect Sims story can happen at every stage of your life simulation. Love and friendships? Drama and breakups? The choice is always yours. ALL WORK & ALL PLAY A Sim’s gotta work! Start different dream careers, and even follow Sims’ days at the Police Station, Movie Studio, and Hospital. The more your Sims go to work, the more they learn skills and raise their salary, giving you rewards and setting them on a path to success. In their free time, choose different hobbies like cooking, fashion design, salsa dancing, and puppy training. The more involved they are, the happier they’ll be, from kids to teens to adults. The opportunities are limitless when you create a life your Sims love! _________________ FOLLOW US at Twitter @TheSimsFreePlay Facebook.com/TheSimsFreePlay Instagram @TheSimsFreePlayEA _________________ PLEASE NOTE: - This game requires 1.8GB total storage. - This game is free to play, but you can choose to pay real money for some extra items, which will charge your Google account. You can disable in-app purchasing by adjusting your device settings. - Advertising appears in this game. - A network connection is required to play. Do Not Sell My Personal Information: https://tos.ea.com/legalapp/WEBPRIVACYCA/US/en/PC/ User Agreement: terms.ea.com Privacy and Cookie Policy: privacy.ea.com Visit help.ea.com for assistance or inquiries. EA may retire online features after 30 days’ notice posted on ea.com/service-updates.

See this store page in another country

Prices, ranks and reviews are per country. Revenue above is already worldwide.

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