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BabySparks - Development App

BabySparks Inc · Education · United States store
NOT IN TOP 100 HERE
View on App Store ↗ Instagram card Google Play version →
Revenue a month, worldwide EST
$16.7K
Likely $5.6K to $50K
▲ 227.2% in 11 days
New ratings
Tracking
Daily counts start building from today
Rating
4.7 of 5
13.2K ratings in this store
Countries it ranks in
1
was 1 on Oct 15, 2026

Revenue

Estimated from the grossing charts of Oct 21, 2026 in the 53 countries we track, and ratings growth on the App Store.

EST. REVENUE / YEAR · WORLDWIDE
$200.2K
Both stores combined. Small app estimate, so no split per store
EST. LIFETIME DOWNLOADS
460.9K to 1.3M
Estimated from ratings count
WHERE IT EARNS · EST. / MONTH
  • India #81 Parenting (Play)$6.5K · 39%
  • Poland #82 Parenting (Play)$1.6K · 10%
  • Romania #83 Parenting (Play)$1.1K · 7%
  • Vietnam #80 Parenting (Play)$1.1K · 6%
  • Kazakhstan #80 Parenting (Play)$828 · 5%
  • South Africa #75 Education (iOS)$546 · 3%
  • Egypt #80 Parenting (Play)$497 · 3%
  • Israel #82 Parenting (Play)$483 · 3%
12 more countries
  • Netherlands #83 Parenting (Play)$477 · 3%
  • Pakistan #80 Parenting (Play)$473 · 3%
  • Ukraine #82 Parenting (Play)$430 · 3%
  • Czechia #81 Parenting (Play)$413 · 2%
  • Peru #80 Parenting (Play)$404 · 2%
  • Greece #82 Parenting (Play)$354 · 2%
  • Argentina #81 Parenting (Play)$347 · 2%
  • Portugal #83 Parenting (Play)$321 · 2%
  • Chile #79 Parenting (Play)$279 · 2%
  • Belgium #84 Parenting (Play)$242 · 1%
  • Denmark #83 Parenting (Play)$167 · 1%
  • Finland #83 Parenting (Play)$148 · 1%
HOW SURE ARE WE
Small app: combines its grossing ranks with ratings growth (167 new ratings a month on average since launch). Tested on 418 apps with verified revenue: typically off by about 2.6 times, so the range is wide. Countries we don't track (and Google Play in China, which doesn't exist) aren't included, and neither are ads or web payments. Gross revenue before store fees.
RATINGS
13.2K
AVG RATING
4.67
PRICE
Free
AGE
12.2y
LAST UPDATE
14d ago
VERSION
4.8.68
SIZE
180 MB
AGE RATING
4+

Last 29 days

From our daily snapshots of every grossing chart.

DAYS IN A GROSSING CHART
12 / 29
COUNTRIES NOW
2 (was 0)
EST. REVENUE A MONTH, DAILY · BOTH STORES EST
Show daily values
Sep 24, 2026$11.1K a month
Sep 25, 2026$11.2K a month
Sep 26, 2026$11.2K a month
Sep 27, 2026$11.6K a month
Sep 28, 2026$11.2K a month
Sep 29, 2026$11.4K a month
Sep 30, 2026$11.3K a month
Oct 1, 2026$11.3K a month
Oct 2, 2026$11.3K a month
Oct 3, 2026$11.3K a month
Oct 4, 2026$11.2K a month
Oct 5, 2026$11.2K a month
Oct 6, 2026$11.1K a month
Oct 7, 2026$11.2K a month
Oct 8, 2026$11.2K a month
Oct 9, 2026$11.2K a month
Oct 10, 2026$11.2K a month
Oct 11, 2026$11.2K a month
Oct 12, 2026$11.6K a month
Oct 13, 2026$49.8K a month
Oct 14, 2026$44.6K a month
Oct 15, 2026$1.5K a month
Oct 16, 2026$12.3K a month
Oct 17, 2026$1.3K a month
Oct 18, 2026$2.4K a month
Oct 19, 2026$1.7K a month
Oct 20, 2026$2.8K a month
Oct 21, 2026$36.7K a month
Oct 22, 2026not in a grossing chart
The same estimate as the headline, saved every day. Best rank Sep 24, 2026: not ranked. Now: #55 Education · GR.

Money and momentum

Measured from the store, not estimated.

WHAT IT CHARGES
8 purchases listed
  • Subscription$3.99
  • Subscription$4.99
  • Subscription$23.99
  • Subscription$29.99
  • Months 0 - 12$7.99
  • Premium Yearly Subscription$119.99
  • Subscription$18.99
  • Lifetime Access$37.99
Top in-app purchases as listed on the App Store, in local prices.
REVIEW MOMENTUM
1.5 reviews / week
  • Trendfalling
  • Recent reviews average3.6 stars
  • Recent 1 and 2 star share32%
From the latest 500 written reviews, covering 2310 days. The store only returns this many, so this is the most recent slice.
RELEASE CADENCE
5 updates in 90 days
  • Typical gap between releases19 days
From the last 25 versions listed on the App Store.
RATING BREAKDOWN
13.2K ratings
5★79%
4★14%
3★4%
2★1%
1★2%

What users want

From the latest 500 reviews on the United States App Store, Jun 25, 2020 to Sep 7, 2026: 32% are 1 or 2 stars. Open a theme to read what people wrote.

WHAT THEY COMPLAIN ABOUT · SHARE OF BAD REVIEWS
Price and subscription50%

80 of the 1 and 2 star reviews.

★★★★★ I paid for lifetime subscription a few years back.
★★★★★ I'd really like to play around with this app for a bit before committing to a subscription.
★★★★★ First day I tried to actually use the app, the popup for the free trial of the paid version wouldn't go away.
No customer support19%

31 of the 1 and 2 star reviews.

★★★★★ I message customer service and their explanation is that my lifetime subscription is not available anymore.
★★★★★ It was not easy to download it on my iPhone with all my data, so I had to contact them to get it going.
★★★★★ Also support was unable to help the have at least prorated charge.
Bugs, things not working17%

28 of the 1 and 2 star reviews.

★★★★★ Over the last month or so, the app has stopped working.
★★★★★ Couldn't get past the first ad screen that pops up cause the X out button doesn't work.
★★★★★ You need to add error messages to tell the user whats wrong.
Login and account problems14%

23 of the 1 and 2 star reviews.

★★★★★ Can't even log in because you can't dismiss the initial ad pop up!
★★★★★ I downloaded the app to find fun activities to do but had issues with my password not being accepted.
★★★★★ Beware future fathers and mother… this company offered you a deal to sign up and they do not amend it…
Limits, credits, locked features14%

22 of the 1 and 2 star reviews.

★★★★★ There is supposed to be limited free content available but I have hardly ever gotten to see it.
★★★★★ The first time I opened it all 5 things on the daily program were locked behind a paywall so I couldn't even get a sample of what I was going to be paying for.
★★★★★ I just found new charges on my credit card even though my renewed wouldn't be for another month, if I hadnt already canceled it.
Crashes and freezes11%

18 of the 1 and 2 star reviews.

★★★★★ Signed up for a free trial but didn't get to actually try the potty training classes I was interested in as the app kept freezing on blank pages or doing nothing after pressing buttons.
★★★★★ Help - the app keeps crashing
★★★★★ Recently the app has been freezing a lot and does not allow to see anything but a lagging frame.
Worse after an update6%

10 of the 1 and 2 star reviews.

★★★★★ It won't actually let me click into anything even though it's the latest version and my iPhone is updated.
★★★★★ Decent app to work thru progression activities with your little one but OMG if I have to see more confetti falling before you let me change activities or open the next one…
★★★★★ Have been trying to download this app for the past 3 days but unable to do so as the app is in a constant update mode.
Slow, laggy, battery6%

9 of the 1 and 2 star reviews.

★★★★★ All babies develop differently, and she had a rather slow start in other areas.
★★★★★ Recently the app has been freezing a lot and does not allow to see anything but a lagging frame.
★★★★★ After this recent update I can't even get past the beginning loading screen.
WHAT THEY ASK FOR
  • I can appreciate that the makers of the app have to make money somehow but it would be nice if there was a free trial even for just a day or two to see what it's about and test it out before committing or just charging… 2★, May 24, 2024
  • You need to add error messages to tell the user whats wrong. 1★, Apr 23, 2024
  • A great app for parents that need an activity routine. 5★, Mar 14, 2024
  • Wish it was more helpful 2★, Jul 25, 2023
  • I'm a new mom and I wish I'd used this app before my baby was born. 5★, Oct 15, 2022
  • In a world of 1000s of subscriptions I don't need another and non of the ads I saw mentioned having to pay to use it. 2★, Oct 26, 2021
  • You can also add more than one child. 5★, Jul 13, 2021
  • Would love to see ages past 36 months. 4★, Jun 1, 2021
WORDS THAT KEEP COMING UP IN BAD REVIEWS
year subscription8customer service12money back6i've tried5annual subscription6free trial6paid for subscription4free content3unless you pay3cancel the subscription3keeps crashing3won't let3
WHAT THEY LOVE · SHARE OF GOOD REVIEWS
Useful, it helps22%

69 of the 4 and 5 star reviews.

★★★★★ Been using this app daily for five months and it is so helpful with tracking milestones and exercising to reach each one.
★★★★★ This app is easy to use and helpful.
★★★★★ It was a lifesaver, and I still use it to this day with my son's new baby brother!
Fun, addictive15%

47 of the 4 and 5 star reviews.

★★★★★ And the daily activities have been fun quick ways to spend a few minutes of undivided attention with each kiddo.
★★★★★ My wife and I enjoyed the daily activities they show you.
★★★★★ I really enjoy this app sometimes I just like it as an inspiration for different activities to mix it up so I don't always have to come up with my own thing each day.
Easy to use13%

39 of the 4 and 5 star reviews.

★★★★★ This app is easy to use and helpful.
★★★★★ I love that it's an easy way to make sure you're guiding your little one in the right direction.
★★★★★ Sometimes I do think the exercises they suggest are a bit too complex for the child, but it was easy to install, and simple enough to use
Worth the money8%

24 of the 4 and 5 star reviews.

★★★★★ It still will offer you free activities, tons of articles to learn from, milestone checklist to learn if your child is behind, they even give you specific information about your child's age and things they'll start…
★★★★★ Articles are helpful too and free.
★★★★★ I really love this app for the videos and in depth explanations on how to engage my toddler. She is falling behind on her milestones so this is super helpful for knowing how to help her.
Great support2%

7 of the 4 and 5 star reviews.

★★★★★ It gives you great activities that in a very simple way helps you support all the critical areas of development of your baby at each age range.
★★★★★ There is so much research based information how to give your baby the best support during their early development and it is not just about reading books to them.
★★★★★ Update: although the app is absolutely wonderful, trying to reach Customer Service to have a problem resolved is proving to be very difficult.

Found by matching words and phrases in the reviews, not read by a person. A review can count toward more than one theme.

What users say

Latest reviews, United States App Store.

★★★★★Sep 7, 2026
Love this app but crashing on app start from last 3,4 days

Good content, great way to track milestones and activities.. love the classes, etc …. How ever its crashing on the app startup from last 3,4 days..

★★★★★Aug 14, 2026
Incredible tool!

Been using this app daily for five months and it is so helpful with tracking milestones and exercising to reach each one. I love being able to see what milestones he should reach next and the activities to succeed at reaching them.

★★★★★Apr 21, 2026
Paid for Lifetime subscription

I paid for lifetime subscription a few years back. I log on to use it with my second baby and the videos are unavailable. I message customer service and their explanation is that my lifetime subscription is not available anymore. No offer to make it right or anything.

★★★★★Mar 28, 2026
Great resource

I’ve loved using and having BabySparks. It’s been a go-to for my now 4 and 2 YO’s - the monthly what to expect for the babies really helped me stay anchored. And the daily activities have been fun quick ways to spend a few minutes of undivided attention with each kiddo. This app is easy to use and helpful. I’m aging out now but glad to have had it - Thanks!

★★★★★Feb 18, 2026
Excellent companion

Excellent daily content with insightful articles and videos for development of babies.

★★★★★Jan 27, 2026
Not working anymore

Over the last month or so, the app has stopped working. It no longer saves anything I put in (measurements, milestones,etc)

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Store screenshots

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App Store ads

Apple Search Ads this app ran in the last 90 days, from Apple's public ad repository.

Apple's ad repository couldn't be reached right now. Try again later.

Growth research

Where this app is buying and earning its users. Each link opens pre filtered.

Meta Ad Library ↗Active Facebook and Instagram adsTikTok Creative Center ↗Top performing TikTok adsTikTok creators ↗Organic videos mentioning the appInstagram ↗Reels and posts under its hashtagYouTube ↗Reviews, tutorials and ShortsDeveloper site ↗Landing page and pricing

ASO keywords

Most repeated terms in the listing. Highlighted ones also appear in the title.

parenting8babysparks6parents5parents children5children ages5development4child4access4parenting journey3ages offer3unlimited access3activities milestones3monthly annual3support3expert3children3ages3parent3activities3milestones3journey2turn2offer2daily2

What's new in 4.8.68

Bug Fixes.

Released Aug 14, 2014. Current version shipped Oct 8, 2026.

Store description

GET 24/7 PARENTING SUPPORT THROUGHOUT YOUR PARENTING JOURNEY Join 10 million+ parents who turn to BabySparks for expert parenting guidance. BabySparks offers 3 invaluable services to parents: For parents of children ages 0-3, we offer a personalized daily activity program. Each parent-led activity comes with a video tutorial and targets a critical area of development, helping you create the meaningful interactions that drive optimal development. Our proprietary smart adaptive technology learns and adapts to each child’s specific needs. Along with your activities, you get a daily feed with stage-based tips, access to our library of hundreds of development and parenting articles, tools to track milestones, progress and growth, and real-time reports. For parents of children of all ages, we offer hundreds of expert-led online classes, covering every area of parenting. With our premium subscription, you get unlimited access to all of our classes. Also for parents of children of all ages, our AI powered parenting expert, Ava, is always online, ready to answer any question you have about parenting. Chat for free for a limited time, or get unlimited access to Ava with our premium subscription. Whether you’re the parent of a baby or toddler who wants to set your child up to thrive, or a parent of an older child looking for support on your parenting journey, BabySparks has your back! SUBSCRIPTION DETAILS Download BabySparks at no cost to create a profile for your child and access sample activities, milestones, and development information. Subscribe to unlock our full collection of activities, milestones, articles, tracking tools and more. You can subscribe on a monthly or annual. Your credit card will be charged for this subscription through your iTunes account once you confirm your purchase. Our monthly and annual subscriptions renew automatically unless cancelled 24 hours before the end of the current period. The price of your subscription won't increase when renewed. You can manage and turn off auto-renew for your subscriptions in your iTunes account settings. You can find additional information on how to cancel or manage your subscriptions here: https://support.apple.com/en-us/HT202039 For our privacy policy and terms of use, please go to: https://babysparks.com/privacy https://babysparks.com/terms

See this store page in another country

Prices, ranks and reviews are per country. Revenue above is already worldwide.

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