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Mila: Home Workout & Fitness

Mila App · Health & Fitness · Germany store
NOT IN TOP 100 HERE
View on App Store ↗ Instagram card Google Play version →
Revenue a month, worldwide EST
$23.5K
Likely $7.8K to $70.5K
▼ 10.4% in 11 days
New ratings
+24
in 10 days, 7.3K in total
Rating
4.9 of 5
911 ratings in this store
Countries it ranks in
3
was 2 on Oct 15, 2026

Revenue

Estimated from the grossing charts of Oct 21, 2026 in the 53 countries we track, and ratings growth on the App Store.

EST. REVENUE / YEAR · WORLDWIDE
$282K
Both stores combined. Small app estimate, so no split per store
EST. LIFETIME DOWNLOADS
31.9K to 91.1K
Estimated from ratings count
WHERE IT EARNS · EST. / MONTH
  • Germany #82 Health & Fitness (Play)$13.5K · 57%
  • Norway #30 Health & Fitness (iOS)$5.2K · 22%
  • Finland #29 Health & Fitness (iOS)$3.2K · 14%
  • Denmark #95 Health & Fitness (iOS)$1.6K · 7%
HOW SURE ARE WE
Small app: combines its grossing ranks with ratings growth (234 new ratings a month on average since launch). Tested on 418 apps with verified revenue: typically off by about 2.6 times, so the range is wide. Countries we don't track (and Google Play in China, which doesn't exist) aren't included, and neither are ads or web payments. Gross revenue before store fees.
RATINGS
911
AVG RATING
4.92
PRICE
Gratis
AGE
2.6y
LAST UPDATE
3d ago
VERSION
1.0.49
SIZE
105 MB
AGE RATING
4+

Last 29 days

From our daily snapshots of every grossing chart and daily ratings counts.

DAYS IN A GROSSING CHART
17 / 29
COUNTRIES NOW
2 (was 0)
NEW RATINGS, LAST 7 DAYS
+17
EST. REVENUE A MONTH, DAILY · BOTH STORES EST
Show daily values
Sep 24, 2026$20.7K a month
Sep 25, 2026$20.6K a month
Sep 26, 2026not in a grossing chart
Sep 27, 2026not in a grossing chart
Sep 28, 2026$20.4K a month
Sep 29, 2026$22.6K a month
Sep 30, 2026$22.3K a month
Oct 1, 2026$22.3K a month
Oct 2, 2026$22.2K a month
Oct 3, 2026$22.2K a month
Oct 4, 2026$22.1K a month
Oct 5, 2026$22.1K a month
Oct 6, 2026$21.9K a month
Oct 7, 2026$21.9K a month
Oct 8, 2026$22K a month
Oct 9, 2026$21.8K a month
Oct 10, 2026$21.8K a month
Oct 11, 2026$23.6K a month
Oct 12, 2026$23.5K a month
Oct 13, 2026$23.5K a month
Oct 14, 2026$23.4K a month
Oct 15, 2026$19.6K a month
Oct 16, 2026$19.6K a month
Oct 17, 2026$19.6K a month
Oct 18, 2026$19.6K a month
Oct 19, 2026$19.5K a month
Oct 20, 2026$19.5K a month
Oct 21, 2026$19.5K a month
Oct 22, 2026not in a grossing chart
The same estimate as the headline, saved every day. Best rank Sep 24, 2026: not ranked. Now: #45 Health & Fitness · NO.
RATINGS IN THE CORE COUNTRIES, DAILY
Show daily values
Oct 12, 20267.3K ratings
Oct 13, 20267.3K ratings
Oct 14, 20267.3K ratings
Oct 15, 20267.3K ratings
Oct 16, 20267.3K ratings
Oct 17, 20267.3K ratings
Oct 18, 20267.3K ratings
Oct 19, 20267.3K ratings
Oct 20, 20267.3K ratings
Oct 21, 20267.3K ratings
Oct 22, 20267.3K ratings
7.3K on Oct 12, 2026, 7.3K on Oct 22, 2026. New ratings track new downloads, even outside the charts.

Money and momentum

Measured from the store, not estimated.

WHAT IT CHARGES
No in-app purchases
Earns from its upfront price, ads or payments outside the store.
REVIEW MOMENTUM
0.3 reviews / week
  • Trendfalling
  • Recent reviews average4.3 stars
  • Recent 1 and 2 star share13%
From the latest 40 written reviews, covering 948 days.
RELEASE CADENCE
4 updates in 90 days
  • Typical gap between releases24 days
From the last 25 versions listed on the App Store.
RATING BREAKDOWN
911 ratings
5★95%
4★4%
3★1%
2★0%
1★1%

What users want

From the latest 40 reviews on the Germany App Store, Mar 18, 2024 to Sep 8, 2026: 13% are 1 or 2 stars. Open a theme to read what people wrote.

WHAT THEY COMPLAIN ABOUT · SHARE OF BAD REVIEWS
Price and subscription40%

2 of the 1 and 2 star reviews.

★★★★★ The app is incredible expensive for what little content there actually is.
★★★★★ I don't like how you can't access the app at all without a subscription (that you have to sign up for externally in your browser) I understand the app being a paid product, I wouldn't offer it for free either, but I…
Limits, credits, locked features40%

2 of the 1 and 2 star reviews.

★★★★★ Would love to try but I don't want to register outside of the app store
★★★★★ I don't like how you can't access the app at all without a subscription (that you have to sign up for externally in your browser) I understand the app being a paid product, I wouldn't offer it for free either, but I…
WHAT THEY ASK FOR
  • I love the design and the different workouts.the only thing I wish for work an app for the iPad. 4★, Apr 20, 2024
  • I would love to have strength sessions for the back! 4★, Mar 30, 2024
WORDS THAT KEEP COMING UP IN BAD REVIEWS

Nothing stands out.

WHAT THEY LOVE · SHARE OF GOOD REVIEWS
Fun, addictive21%

7 of the 4 and 5 star reviews.

★★★★★ I often go on guided walks and enjoy Camilla's calming voice that is somehow always helping to bring me back to myself.
★★★★★ Camilla is guiding through the workouts and I always feel so secure and the best about it: I have fun working out!
★★★★★ With Mila, working out and moving your body no longer feels like a chore—it becomes something you genuinely want to do and enjoy.
Useful, it helps12%

4 of the 4 and 5 star reviews.

★★★★★ It changes the way I look at my body and helps me targeting so many harmful psychological topics related to fitness, health and body expectations.
★★★★★ It helps staying motivated, even if it's a low energy day.
★★★★★ That would be very helpful!
Looks great9%

3 of the 4 and 5 star reviews.

★★★★★ I love the design and the different workouts.the only thing I wish for work an app for the iPad.
★★★★★ The Concept is great, Camilla is gorgeous, workout are plentiful and adaptable.
★★★★★ Love the app, love the content, love the design choices and the variety of exercises/walking/educational content!

Found by matching words and phrases in the reviews, not read by a person. A review can count toward more than one theme.

What users say

Latest reviews, Germany App Store.

★★★★★Sep 8, 2026
Favourite Workout App

I love this app. I’ve tried several apps to work out and I have to say this is my favourite and the one I’ve stuck with the longest. I can choose a workout based on my energy level and finally feel like my body is capable of doing stuff. The trainers are all very motivating and kind.

★★★★★Sep 7, 2026
Exactly what you need

This App is all about being happy in your current body while still pushing your limits to a healthier you!

★★★★★Sep 2, 2026
Best wholesome Fitness App

I love bring part of the Mila family. Everytime I’m not feeling good I know that a small Mila session will leave me feeling so much better. I often go on guided walks and enjoy Camilla’s calming voice that is somehow always helping to bring me back to myself. I started my running journey with Mila although I was convinced that I definitely could not run. Thanks so much for this including and positive app!

★★★★★Aug 30, 2026
Nachhaltig motiviert 💪

Ich habe schon sooooo viel versucht: Verein, Fitnessstudio, diverse Apps - mit Mila (und Camilla) habe ich zum ersten Mal nachhaltig Motivation entwickelt, habe Ängste überwunden und richtig richtig Spaß daran, mich zu bewegen. Ich finde es so toll, dass die App so viele verschiedene Möglichkeiten bietet. Podcast, mindfullness, guided runs, dance workouts…da ist immer das Passende dabei. DANKE MILA 💗

★★★★★May 25, 2026
Just the best there is

I love Mila for multiple reasons but the main thing you should know about it is that it’s much more than a workout app. It changes the way I look at my body and helps me targeting so many harmful psychological topics related to fitness, health and body expectations. Mila meets you where you are at and helps you understand that you’re not failing at anything, you’re not behind and there is community out there for you

★★★★★May 11, 2026
Love it

It’s what I need. Compassion and love for myself. A positive environment. I love Camilla she is just the sweetest person! Mila is an amazing App for my Journey ❤️

Apps like this

Same category, earning about as much.

Store screenshots

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App Store ads

Apple Search Ads this app ran in the last 90 days, from Apple's public ad repository.

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Growth research

Where this app is buying and earning its users. Each link opens pre filtered.

ASO keywords

Most repeated terms in the listing. Highlighted ones also appear in the title.

mila8workouts8movement6yoga5guided5days5strength yoga5yoga pilates5guided walks5pelvic floor5home4strength4energy4pressure4sessions4floor4pregnancy4pilates dance3dance guided3walks guided3guided runs3runs mindfulness3movement meets3fully seated3

What's new in 1.0.49

Bug fixes & performance improvements

Released Mar 13, 2024. Current version shipped Oct 19, 2026.

Store description

Find joy in movement and build habits that last. Mila is designed for real life - not your ideal life. Mila is a home workout app built for beginners, busy parents, pregnant people, and anyone who has ever felt like fitness wasn't made for them. Strength, yoga, pilates, dance, guided walks, guided runs and mindfulness - all from home, no gym required. MOVEMENT THAT MEETS YOU WHERE YOU ARE Some days you feel strong and full of energy. Other days, showing up from your couch is enough - and that counts too. With Mila's energy picker, you choose how you feel (low, medium, or high energy) and get workouts that match your day. This removes pressure and helps you stay consistent, even on the hardest days. You'll find: - Fully seated workouts - complete sessions done entirely from a chair or couch - Gentle home workouts with no equipment needed - Guided walks and guided runs with audio coaching - Strength, yoga, pilates, mobility and dance - Mindfulness and supportive podcast episodes - 20+ pelvic floor and kegel sessions - dedicated workouts for your pelvic floor health Even 4 minutes counts. Consistency matters more than intensity. PRENATAL & ANTENATAL WORKOUTS Whether you call it prenatal, antenatal or pregnancy fitness - Mila has you covered through every trimester. You'll find: - Pregnancy-safe workouts for the first, second and third trimester - Antenatal yoga and gentle movement - Low-impact options for tired, overwhelmed or nauseous days - Clear guidance and modifications as your body changes - Movement you can trust - created by a certified prenatal trainer All workouts are created by Camilla Lorentzen - certified personal trainer, yoga instructor, and pre- and postnatal trainer - so you can move with confidence and care throughout your pregnancy. WHAT'S INSIDE MILA - 500+ workouts and sessions - 20+ workout and podcast series - Sessions from 4 minutes to 30+ - Strength, yoga, pilates, dance, guided walks and runs, mindfulness and mobility - Fully seated options - no floor, no equipment required - Designed for home - minimal equipment needed Join more than 20,000 members worldwide - across the US, UK, Australia, Canada and Europe - building a kinder, more sustainable relationship with movement. FITNESS WITHOUT PRESSURE Mila is not about weight loss, punishment, or perfection. No all-or-nothing rules. No pressure to perform. Mila is for you if you've ever thought: - "I don't have the energy." - "I'm too busy." - "Strength training feels too hard." - "Running isn't for me." - "I've tried before and failed." - "I just need something gentler." - "I don't know what's safe during pregnancy." - "My body has limitations and most apps don't get that." - "I need help with my pelvic floor but don't know where to start." You belong here. START WITH A FREE TRIAL Try Mila free for 14 days. No commitment, no pressure - just movement that meets you where you are. You can do hard things. By downloading this app, you agree to Apple's Standard End User License Agreement (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/

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