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Instagram

Instagram, Inc. · Photo & Video · Japan store
#27 TOP GROSSING#2 GROSSING · PHOTO & VIDEO#59 TOP FREE
View on App Store ↗ Google Play version →

Revenue

Estimated from today's grossing charts in the 53 countries we track, and ratings growth on the App Store.

EST. REVENUE / MONTH · WORLDWIDE · BOTH STORES
$158.4M
Range $85.8M to $262.1M
EST. REVENUE / YEAR · WORLDWIDE
$1.9B
App Store $118.6M + Google Play $39.8M a month
EST. LIFETIME DOWNLOADS
147.1M to 420.3M
Estimated from ratings count
WHERE IT EARNS · EST. / MONTH
  • United States #7 overall (iOS), #35 apps (Play)$48.2M · 30%
  • Japan #24 overall (iOS), #60 apps (Play)$17.2M · 11%
  • South Korea #6 overall (iOS), #32 apps (Play)$15.2M · 10%
  • United Kingdom #6 overall (iOS), #26 apps (Play)$7.8M · 5%
  • Germany #9 overall (iOS), #39 apps (Play)$5.9M · 4%
  • India #2 overall (iOS), #4 apps (Play)$4.8M · 3%
  • Italy #3 overall (iOS), #13 apps (Play)$4.5M · 3%
  • Australia #5 overall (iOS), #29 apps (Play)$4.5M · 3%
46 more countries
  • Canada #6 overall (iOS), #29 apps (Play)$4.1M · 3%
  • Brazil #4 overall (iOS), #9 apps (Play)$3.9M · 2%
  • Spain #3 overall (iOS), #16 apps (Play)$3.6M · 2%
  • France #9 overall (iOS), #45 apps (Play)$3.4M · 2%
  • Turkey #4 overall (iOS), #4 apps (Play)$3M · 2%
  • Mexico #4 overall (iOS), #14 apps (Play)$2.8M · 2%
  • Indonesia #4 overall (iOS), #10 apps (Play)$2.2M · 1%
  • UAE #3 overall (iOS), #7 apps (Play)$2M · 1%
  • Hong Kong #6 overall (iOS), #18 apps (Play)$2M · 1%
  • Taiwan #16 overall (iOS), #28 apps (Play)$1.9M · 1%
  • China #17 Photo & Video (iOS)$1.8M · 1%
  • Netherlands #6 overall (iOS), #30 apps (Play)$1.6M · 1%
  • Saudi Arabia #14 overall (iOS), #23 apps (Play)$1.4M · 1%
  • Switzerland #7 overall (iOS), #24 apps (Play)$1.2M · 1%
  • Argentina #2 overall (iOS), #4 apps (Play)$962.6K · 1%
  • Singapore #8 overall (iOS), #14 apps (Play)$947.6K · 1%
  • Thailand #11 overall (iOS), #23 apps (Play)$838.1K · 1%
  • Poland #4 overall (iOS), #30 apps (Play)$828.9K · 1%
  • Sweden #12 overall (iOS), #29 apps (Play)$699.4K · 0%
  • Malaysia #6 overall (iOS), #18 apps (Play)$675.5K · 0%
  • Chile #3 overall (iOS), #11 apps (Play)$656.4K · 0%
  • Philippines #9 overall (iOS), #22 apps (Play)$641.3K · 0%
  • Belgium #6 overall (iOS), #34 apps (Play)$631.5K · 0%
  • Portugal #3 overall (iOS), #10 apps (Play)$589.4K · 0%
  • Israel #4 overall (iOS), #18 apps (Play)$582.6K · 0%
  • Austria #7 overall (iOS), #35 apps (Play)$578K · 0%
  • New Zealand #7 overall (iOS), #32 apps (Play)$567.9K · 0%
  • Kuwait #6 overall (iOS), #5 apps (Play)$567.1K · 0%
  • Colombia #3 overall (iOS), #10 apps (Play)$529.1K · 0%
  • Qatar #4 overall (iOS), #7 apps (Play)$477K · 0%
  • Pakistan #3 overall (iOS), #7 apps (Play)$419.1K · 0%
  • South Africa #4 overall (iOS), #29 apps (Play)$418.8K · 0%
  • Greece #3 overall (iOS), #8 apps (Play)$397.3K · 0%
  • Czechia #4 overall (iOS), #21 apps (Play)$395.3K · 0%
  • Denmark #14 overall (iOS), #44 apps (Play)$375.4K · 0%
  • Finland #8 overall (iOS), #27 apps (Play)$368.8K · 0%
  • Egypt #4 overall (iOS), #8 apps (Play)$365.6K · 0%
  • Norway #23 overall (iOS), #39 apps (Play)$364.3K · 0%
  • Ireland #9 overall (iOS), #25 apps (Play)$332.2K · 0%
  • Kazakhstan #3 overall (iOS), #13 apps (Play)$323.2K · 0%
  • Romania #7 overall (iOS), #21 apps (Play)$264.6K · 0%
  • Peru #5 overall (iOS), #19 apps (Play)$239K · 0%
  • Nigeria #3 overall (iOS), #15 apps (Play)$192.2K · 0%
  • Ukraine #8 overall (iOS), #47 apps (Play)$172.4K · 0%
  • Vietnam #98 overall (iOS), #30 Social (Play)$69.4K · 0%
  • Bangladesh #10 apps (Play)$65.4K · 0%
HOW SURE ARE WE
Calibrated range: for apps in the top 50, our estimates were within about 30% of published figures for 9 of 12 apps tested. Countries we don't track (and Google Play in China, which doesn't exist) aren't included, and neither are ads or web payments. Gross revenue before store fees.
RATINGS
4.2M
AVG RATING
4.54
PRICE
無料
AGE
16.1y
LAST UPDATE
2d ago
VERSION
452.0.0
SIZE
630 MB
AGE RATING
12+

Last 28 days

From our daily snapshots of every grossing chart.

DAYS IN A GROSSING CHART
28 / 28
COUNTRIES NOW
53 (was 20)
EST. REVENUE FROM CHARTS, DAILY · APP STORE ONLY EST
Show daily values
Sep 24, 2026$97.7M · 20 countries
Sep 25, 2026$97.9M · 20 countries
Sep 26, 2026$96.6M · 20 countries
Sep 27, 2026$90.1M · 20 countries
Sep 28, 2026$90.9M · 20 countries
Sep 29, 2026$98.4M · 20 countries
Sep 30, 2026$98.9M · 20 countries
Oct 1, 2026$94.1M · 20 countries
Oct 2, 2026$91.1M · 20 countries
Oct 3, 2026$93.6M · 20 countries
Oct 4, 2026$97.6M · 20 countries
Oct 5, 2026$89.6M · 20 countries
Oct 6, 2026$96.2M · 20 countries
Oct 7, 2026$105.2M · 20 countries
Oct 8, 2026$106.3M · 20 countries
Oct 9, 2026$101.5M · 20 countries
Oct 10, 2026$115.3M · 52 countries
Oct 11, 2026$111M · 52 countries
Oct 12, 2026$107.5M · 53 countries
Oct 13, 2026$117M · 53 countries
Oct 14, 2026$115.4M · 53 countries
Oct 15, 2026$119.5M · 53 countries
Oct 16, 2026$119.3M · 53 countries
Oct 17, 2026$120M · 53 countries
Oct 18, 2026$108.3M · 53 countries
Oct 19, 2026$103.9M · 53 countries
Oct 20, 2026$111.6M · 53 countries
Oct 21, 2026$118.6M · 53 countries
Best rank Sep 24, 2026: #2 overall · IN. Now: #2 overall · IN. Days at zero are days outside every grossing chart.

Money and momentum

Measured from the store, not estimated.

WHAT IT CHARGES
No in-app purchases
Earns from its upfront price, ads or payments outside the store.
REVIEW MOMENTUM
120 reviews / week
  • Trendsteady
  • Recent reviews average2.3 stars
  • Recent 1 and 2 star share66%
From the latest 500 written reviews, covering 29 days. The store only returns this many, so this is the most recent slice.
RELEASE CADENCE
15 updates in 90 days
  • Typical gap between releases7 days
From the last 25 versions listed on the App Store.
RATING BREAKDOWN
4.2M ratings
5★75%
4★13%
3★6%
2★2%
1★4%

Store screenshots

ScreenshotScreenshotScreenshotScreenshotScreenshotScreenshotScreenshotScreenshotScreenshotScreenshot

App Store ads

Apple Search Ads this app ran in the last 90 days, from Apple's public ad repository.

Apple's ad repository couldn't be reached right now. Try again later.

Growth research

Where this app is buying and earning its users. Each link opens pre filtered.

ASO keywords

Most repeated terms in the listing. Highlighted ones also appear in the title.

instagram6instagram meta3meta instagram3instagram instagram3meta2

What's new in 452.0.0

最新バージョンでは各種不具合が修正され、パフォーマンスも向上しています。

Released Oct 6, 2010. Current version shipped Oct 19, 2026.

Store description

何気ない瞬間が、かけがえのない友情につながります。Instagramでその瞬間をシェアしましょう。 — Metaより 友達とつながり、新しいファンを見つけ、周りのみんなが何をしているか、どんなことに夢中になっているかをチェックしましょう。興味があることを探求したり、日常の出来事から人生の一大イベントまで、自分の近況を投稿したりすることもできます。 あなたが取り組んでいることや夢中になっていることをシェアしましょう。 - 24時間で消えるストーリーズやノートで友達の近況をすばやくチェックしましょう。 - グループチャットを開始して、飾らない瞬間を親しい友達にシェアしましょう。 - 最近のイベントや旅行の思い出をフィードでシェアしましょう。 - Instagramのリールでは、自分の日常を映画にしたり、楽しいショート動画を発見したりできます。 - 限定のテンプレート、音楽、スタンプ、フィルターを使って投稿をカスタマイズしましょう。 自分の興味・関心をとことん追求しましょう。 - お気に入りのクリエイターの動画を視聴したり、自分の興味・関心に合わせてパーソナライズされた新しいコンテンツを発見したりできます。 - 知らないアカウントが投稿している写真や動画を発見タブで見つけてインスピレーションを得られます。 - ブランドや中小ビジネスを見つけて、自分のスタイルに合った商品を購入できます。 Instagramの機能の一部は、お住まいの国や地域で利用できない場合があります。 利用規約とポリシー - https://help.instagram.com/581066165581870 Metaのテクノロジー全体での安全への取り組みについては、 Instagramセーフティセンター(https://about.instagram.com/safety)をご覧ください。

See this store page in another country

Prices, ranks and reviews are per country. Revenue above is already worldwide.