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GOOGLE PLAY

Slay

Sean O'Connor · Strategy · Germany store
NOT IN TOP 100 HERE
View on Google Play ↗ Instagram card App Store version →
Revenue a month, worldwide EST
$440
Likely $147 to $1.3K
New ratings
Tracking
Daily counts start building from today
Rating
4.3 of 5
2.4K ratings in this store
Countries it ranks in
0
was 0 on Oct 18, 2026

Revenue

Estimated from the grossing charts of Oct 25, 2026 in the 53 countries we track, and ratings growth on the App Store.

EST. REVENUE / YEAR · WORLDWIDE
$5.3K
2.6 new ratings a month on average since launch
LIFETIME INSTALLS (GOOGLE)
49K
About 289 per month on average since launch
WHERE ITS USERS ARE · SHARE OF RATINGS
  • United States 271 ratings48%
  • Japan 56 ratings10%
  • United Kingdom 52 ratings9%
  • Canada 40 ratings7%
  • Germany 37 ratings7%
  • Australia 27 ratings5%
  • France 25 ratings4%
  • Netherlands 14 ratings2%
HOW SURE ARE WE
Not in any grossing chart, so this comes from ratings growth (2.6 new ratings a month on average since launch): revenue grows with new ratings, more slowly for apps that collect ratings fast. Tested on 418 apps with verified revenue: typically off by about 2 times, and big earners tend to come out low. Countries we don't track (and Google Play in China, which doesn't exist) aren't included, and neither are ads or web payments. Gross revenue before store fees.
RATINGS
2.4K
AVG RATING
4.27
PRICE
€4.29
IN APP PURCHASES
€11.99 if billed through Play
CONTAINS ADS
No
LAST UPDATE
745d ago
RELEASED
Sep 8, 2012
CONTENT RATING
USK: Ages 6+

Last 30 days

From our daily snapshots of every grossing chart.

DAYS IN A GROSSING CHART
0 / 30
COUNTRIES NOW
0 (was 0)
EST. REVENUE FROM CHARTS, DAILY · BOTH STORES ONLY EST
Show daily values
Sep 26, 2026not in a grossing chart
Sep 27, 2026not in a grossing chart
Sep 28, 2026not in a grossing chart
Sep 29, 2026not in a grossing chart
Sep 30, 2026not in a grossing chart
Oct 1, 2026not in a grossing chart
Oct 2, 2026not in a grossing chart
Oct 3, 2026not in a grossing chart
Oct 4, 2026not in a grossing chart
Oct 5, 2026not in a grossing chart
Oct 6, 2026not in a grossing chart
Oct 7, 2026not in a grossing chart
Oct 8, 2026not in a grossing chart
Oct 9, 2026not in a grossing chart
Oct 10, 2026not in a grossing chart
Oct 11, 2026not in a grossing chart
Oct 12, 2026not in a grossing chart
Oct 13, 2026not in a grossing chart
Oct 14, 2026not in a grossing chart
Oct 15, 2026not in a grossing chart
Oct 16, 2026not in a grossing chart
Oct 17, 2026not in a grossing chart
Oct 18, 2026not in a grossing chart
Oct 19, 2026not in a grossing chart
Oct 20, 2026not in a grossing chart
Oct 21, 2026not in a grossing chart
Oct 22, 2026not in a grossing chart
Oct 23, 2026not in a grossing chart
Oct 24, 2026not in a grossing chart
Oct 25, 2026not in a grossing chart
Best rank Sep 26, 2026: not ranked. Now: not ranked. Days at zero are days outside every grossing chart.

Money and momentum

Measured from the store, not estimated.

WHAT IT CHARGES
€11.99 if billed through Play
Google Play only shows the price range per item.
REVIEW MOMENTUM
0.8 reviews / week
  • Trendfalling
  • Recent reviews average3.9 stars
  • Recent 1 and 2 star share22%
From the latest 500 written reviews, covering 4439 days. The store only returns this many, so this is the most recent slice.
RATING BREAKDOWN
2.3K ratings
5★70%
4★14%
3★3%
2★3%
1★10%

What users want

From the latest 500 reviews on the Germany Google Play, Aug 30, 2014 to Oct 21, 2026: 22% are 1 or 2 stars. Open a theme to read what people wrote.

WHAT THEY COMPLAIN ABOUT · SHARE OF BAD REVIEWS
Worse after an update28%

31 of the 1 and 2 star reviews.

★★★★★ Will update review if it gets fixed, but until then dont buy this game.
★★★★★ Why would you make the game worse in an update?
★★★★★ When the lastest update came it completely reset all my progress.
Crashes and freezes23%

26 of the 1 and 2 star reviews.

★★★★★ Sometimes it starts with a black screen.
★★★★★ Loved this game, now it won't open on my new device (Mate20 Pro).
★★★★★ but as some other comments have stated unfortunately it does crash, but that isnt the problem as it doesnt impact data or progress.
Bugs, things not working18%

20 of the 1 and 2 star reviews.

★★★★★ It is a decent strategy game and quite addictive, however the AI is broken, likely deliberately.
★★★★★ Finally figured out how to play this then the game glitches with no troops on the battlefield lost 18 points going from earning 50 points to 10 no loss of land eh?
★★★★★ Network play broken, want to play this on a network with friends but feature is broken so refunding this.
Slow, laggy, battery12%

13 of the 1 and 2 star reviews.

★★★★★ Game was a 5/5 but is now super laggy and unresponsive.
★★★★★ I am not a fan of the new colors, and for some reason the game runs extremely slow.
★★★★★ The October, 2021 update introduced really awful graphics (can't tell the colors apart) and very slow gameplay.
Lost data, sync, backup9%

10 of the 1 and 2 star reviews.

★★★★★ CPU players regularly don't lose those units at 5 or fewer tiles.
★★★★★ Heads, they win, tails, you lose.
★★★★★ Almost take over the board and then all of a sudden, you lose.
Price and subscription7%

8 of the 1 and 2 star reviews.

★★★★★ Edit: I'm lowering my rating as it seems at some point 75% of the maps that were included with the game have been removed and changed to additional purchases totalling almost 10x the price of the game.
★★★★★ If I could I'd ask for my money back.
★★★★★ To have this happen in a game I paid good money for?
Missing features3%

3 of the 1 and 2 star reviews.

★★★★★ These also appears to be no way to change settings unless you are actually playing a game and when you revert to the home screen there appears to be no way to exit.
★★★★★ was great until the update cleared all my game progresse and can't turn off sounds anymore the option is there but does nothing slow and lagging now bring back the old version
Wrong or poor results2%

2 of the 1 and 2 star reviews.

★★★★★ Very low quality visuals and terrible color schemes.
★★★★★ What was wrong with how it looked before.
WHAT THEY ASK FOR
  • Several levels are very hard to win, so it would be nice to have undo across turns (not just in scope of current turn) for such levels. 5★, Oct 10, 2024
  • One of the best value mobile games ever made, everybody should have this game it's just fantastic 5★, Jul 3, 2024
  • I can now find little wrong with this game except that I wish for more! 5★, Jan 3, 2024
  • For instance, i need a red knight to even get close to enemy castle, yet enemy can use a peasant to come right up to my castles 1★, Jan 30, 2023
  • Used to play on pc all the time and thought it would be great on mobile. 5★, May 5, 2022
  • Should have released it as a separate game. 2★, Oct 14, 2021
  • Please bring back the old graphics! 2★, Oct 14, 2021
  • Please give us an option for the original look, not just colors. 3★, Oct 12, 2021
WORDS THAT KEEP COMING UP IN BAD REVIEWS
old version5latest update5pixel xl4recent update4auto rotate3multiple platforms3last update3game has become3new version3want to play3game is great3go back3
WHAT THEY LOVE · SHARE OF GOOD REVIEWS
Fun, addictive21%

73 of the 4 and 5 star reviews.

★★★★★ The only games I've enjoyed as much are Halo, Hex Empire, GTA and Red Dead.
★★★★★ a really good game, challenging, fun, don't like the DLC cost though.
★★★★★ I loved the game then for it's simplicity, fun factor and the fact that you could play a game in twenty minutes and get back to life.
Easy to use15%

53 of the 4 and 5 star reviews.

★★★★★ This game is one of those things where it's simple but results in complex strategy, it really scratches the same itch in my brain that Chess does, I absolutely love this little game, it's perfect.
★★★★★ This game is an old school turn-based-strategy one and yet simple it's not a dumb one, you can sink in tons of hours on it, very well accomplished, and yet if it wasn't for the 'Game Pass' that I have access to I…
★★★★★ Brilliant and simple to play.
Fast3%

9 of the 4 and 5 star reviews.

★★★★★ The concepts are pretty quick to learn but the variety of maps makes each game unique.
★★★★★ You could play a quick 5 minutes or several hours lots of range with this game
★★★★★ Turn 'textured style' off, change colours to 'classic', change game speed to 'very fast' and change theme to the guy wearing the 'blue' jumper.
Worth the money2%

7 of the 4 and 5 star reviews.

★★★★★ Stacks of built in maps /content, as well as the ability to create endless more - FOR FREE.
★★★★★ For what it's worth it's a very simple game but when you're taking a coffee break it's a pretty easy strategy to get into.
★★★★★ Been playing this game for well over a decade after playing a free version on an old shareware compilation disc.
Looks great2%

6 of the 4 and 5 star reviews.

★★★★★ What i like: NO ADS, play at your own pace, simple user interface.
★★★★★ Elegantly simple interface and easy to grasp, but hard to master.
★★★★★ The only cons, to me, are that the UI could be updated to be more polished, units should be color matched to the team they're on, and better representation of how much money you'll have next turn.

Found by matching words and phrases in the reviews, not read by a person. A review can count toward more than one theme.

What users say

Latest reviews, Germany Google Play.

★★★★★Oct 21, 2026

really good

★★★★★Oct 14, 2026

Frustrating but amazing masterpiece. I'm never gonna stop playing.

★★★★★Oct 2, 2026

I have played a lot of this. It is a decent strategy game and quite addictive, however the AI is broken, likely deliberately. Instead of having smarter AI at higher level, the CPU players just cheat. A soldier unit can't survive with fewer than 6 tiles. That's for the player at least. CPU players regularly don't lose those units at 5 or fewer tiles. I saw one today that I cut down to 3 tiles and they still survived. That, and not having randomised maps makes some levels permanently unwinnable.

★★★★★Sep 19, 2026

Great game, it has saved me from boredom for many years!

★★★★★Sep 7, 2026

most of the maps are locked!!! 30$ I feel scammed! There is no contact infor with any seller to claim

★★★★★Sep 5, 2026

Dumb name, good game. Edit: I'm lowering my rating as it seems at some point 75% of the maps that were included with the game have been removed and changed to additional purchases totalling almost 10x the price of the game. Not only that, but trying to purchase them does nothing, so I couldn't pay to get them back even if I wanted to.

Store screenshots

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App Store ads

Apple Search Ads this app ran in the last 90 days, from Apple's public ad repository.

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Growth research

Where this app is buying and earning its users. Each link opens pre filtered.

Meta Ad Library ↗Active Facebook and Instagram adsTikTok Creative Center ↗Top performing TikTok adsTikTok creators ↗Organic videos mentioning the appInstagram ↗Reels and posts under its hashtagYouTube ↗Reviews, tutorials and ShortsDeveloper site ↗Landing page and pricing

ASO keywords

Most repeated terms in the listing. Highlighted ones also appear in the title or short description.

stronger3land2territories2create2peasants2

What's new in 2.5.1

- updated with the latest Android libraries

Store description

Slay is a simple to learn game of strategy and cunning set in medieval times. The island is divided up between the six players, and you must try to capture your enemies' land and link up your own territories to create larger and stronger ones. You begin capturing land by attacking with your peasants. Once your territories become richer you can combine peasants to make stronger and stronger people (Spearmen, Knights and then Barons) who can kill weaker enemy troops, or knock down their castles. Just be careful that you don't create too many expensive men or the territory will go bankrupt!

See this store page in another country

Prices, ranks and reviews are per country. Revenue above is already worldwide.

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