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TP-Link Deco icon
GOOGLE PLAY

TP-Link Deco

TP-LINK SYSTEMS INC. · Tools · Italy store
NOT IN TOP 100 HERE
View on Google Play ↗ Instagram card App Store version →
Revenue a month, worldwide EST
$109.2K
Likely $36.4K to $327.5K
▲ 97.0% in 11 days
New ratings
Tracking
Daily counts start building from today
Rating
4.8 of 5
245.9K ratings in this store
Countries it ranks in
4
was 4 on Oct 15, 2026

Revenue

Estimated from the grossing charts of Oct 21, 2026 in the 53 countries we track, and ratings growth on the App Store.

EST. REVENUE / YEAR · WORLDWIDE
$1.3M
Both stores combined. Small app estimate, so no split per store
LIFETIME INSTALLS (GOOGLE)
12.2M
About 106.3K per month on average since launch
WHERE IT EARNS · EST. / MONTH
  • United States #99 Tools (Play)$69.8K · 64%
  • United Kingdom #83 Tools (Play)$12.5K · 11%
  • Sweden #19 Tools (Play), #29 Utilities (iOS)$8.5K · 8%
  • Australia #61 Tools (Play)$7.5K · 7%
  • Norway #37 Utilities (iOS)$2.5K · 2%
  • South Africa #40 Utilities (iOS)$2.5K · 2%
  • Switzerland #73 Utilities (iOS)$2.1K · 2%
  • India #85 Utilities (iOS)$1.9K · 2%
3 more countries
  • New Zealand #77 Utilities (iOS)$960 · 1%
  • Romania #31 Utilities (iOS)$532 · 0%
  • Poland #86 Utilities (iOS)$452 · 0%
HOW SURE ARE WE
Small app: combines its grossing ranks with ratings growth (2951 new ratings a month on average since launch). Tested on 418 apps with verified revenue: typically off by about 2.6 times, so the range is wide. Countries we don't track (and Google Play in China, which doesn't exist) aren't included, and neither are ads or web payments. Gross revenue before store fees.
RATINGS
245.9K
AVG RATING
4.78
PRICE
Free
IN APP PURCHASES
€3.39 - €179.99 if billed through Play
CONTAINS ADS
No
LAST UPDATE
10d ago
RELEASED
Apr 10, 2017
CONTENT RATING
PEGI 3

Last 29 days

From our daily snapshots of every grossing chart.

DAYS IN A GROSSING CHART
29 / 29
COUNTRIES NOW
4 (was 3)
EST. REVENUE A MONTH, DAILY · BOTH STORES EST
Show daily values
Sep 24, 2026$109.2K a month
Sep 25, 2026$110.2K a month
Sep 26, 2026$109.2K a month
Sep 27, 2026$109.2K a month
Sep 28, 2026$109.2K a month
Sep 29, 2026$110.2K a month
Sep 30, 2026$109.7K a month
Oct 1, 2026$110.2K a month
Oct 2, 2026$110.2K a month
Oct 3, 2026$111.7K a month
Oct 4, 2026$111.7K a month
Oct 5, 2026$111.7K a month
Oct 6, 2026$111.2K a month
Oct 7, 2026$111.6K a month
Oct 8, 2026$110.2K a month
Oct 9, 2026$110.6K a month
Oct 10, 2026$112.7K a month
Oct 11, 2026$112.7K a month
Oct 12, 2026$113K a month
Oct 13, 2026$87.6K a month
Oct 14, 2026$77.1K a month
Oct 15, 2026$67.5K a month
Oct 16, 2026$55.9K a month
Oct 17, 2026$188.3K a month
Oct 18, 2026$186.6K a month
Oct 19, 2026$190.7K a month
Oct 20, 2026$186.8K a month
Oct 21, 2026$222.1K a month
Oct 22, 2026not in a grossing chart
The same estimate as the headline, saved every day. Best rank Sep 24, 2026: #82 Tools · AU. Now: #17 Tools · SE.

Money and momentum

Measured from the store, not estimated.

WHAT IT CHARGES
€3.39 - €179.99 if billed through Play
Google Play only shows the price range per item.
REVIEW MOMENTUM
48 reviews / week
  • Trendsteady
  • Recent reviews average4.3 stars
  • Recent 1 and 2 star share14%
From the latest 500 written reviews, covering 74 days. The store only returns this many, so this is the most recent slice.
RATING BREAKDOWN
245.6K ratings
5★87%
4★10%
3★1%
2★1%
1★2%

What users want

From the latest 500 reviews on the Italy Google Play, Aug 9, 2026 to Oct 20, 2026: 14% are 1 or 2 stars. Open a theme to read what people wrote.

WHAT THEY COMPLAIN ABOUT · SHARE OF BAD REVIEWS
Price and subscription15%

11 of the 1 and 2 star reviews.

★★★★★ no refund or help to resolve this!
★★★★★ Despite paying hundreds for the hardware, the app overlays ads for subscriptions and requires multiple taps to make them go away.
★★★★★ used to be s good app but got greedy and now the upgraded app now asks money for parental controls without resetting old settings.
Worse after an update14%

10 of the 1 and 2 star reviews.

★★★★★ Yearly update, and yet again the app is as useful as a paper bag in a storm.
★★★★★ Last update made the block list option disappear, which is what I use to control Internet access.
★★★★★ unable to update app either.
Bugs, things not working13%

9 of the 1 and 2 star reviews.

★★★★★ I Paid R399 for parental control that does not work!
★★★★★ its a helpful app, but optimization never works, always an error, even doing what it says to fix the issue never works.
★★★★★ not working - app says reconnet while the devices are absolutely working fine and wifi is connected but cant connect to deco via app
Login and account problems10%

7 of the 1 and 2 star reviews.

★★★★★ can't log in on Samsung Fold8.
★★★★★ OTP takes forever to email then the app gets stuck in a login loop and keeps logging you out...very disappointed.
★★★★★ it keeps locking me out of my account because I cannot be precise enough.
Slow, laggy, battery10%

7 of the 1 and 2 star reviews.

★★★★★ OTP takes forever to email then the app gets stuck in a login loop and keeps logging you out...very disappointed.
★★★★★ When I go to block a specific device, it just gives me an endless loading wheel.
★★★★★ Very Slow Internet Connection 😭😭😭😭
Too many ads8%

6 of the 1 and 2 star reviews.

★★★★★ Despite paying hundreds for the hardware, the app overlays ads for subscriptions and requires multiple taps to make them go away.
★★★★★ Serving ads in this app is shameful.
★★★★★ I never would have bought this hardware if I knew it was infested with ads.
Limits, credits, locked features6%

4 of the 1 and 2 star reviews.

★★★★★ Time limits do not refresh and show stale status all the time.
★★★★★ the forced updates now requires a payment to do what was free before: setting time limits on Internet use.
★★★★★ ipv4 settings locked in the app.
Lost data, sync, backup4%

3 of the 1 and 2 star reviews.

★★★★★ But with this item gone, I now have to scroll through a list of hundreds of clients to unblock it.
★★★★★ lost two modems because it refuses to rscognise these devices...
★★★★★ Twice now the app states the satellite lost connection to the main, and only 6 clients connected.
WHAT THEY ASK FOR
  • That is a very basic feature that every WiFi app should have. 2★, Sep 29, 2026
  • I want to ban apps and some websites for the whole router, please please add this feature asap 3★, Sep 28, 2026
  • I wish some of the extended features had a brief description about what they do. 5★, Sep 26, 2026
  • used for years, works seamlessly, super easy to setup and offers a lot of tools to configure what you need, the only drawback I'd say is the paid subscription needed to check firewall etc, would be nice to see even a… 5★, Sep 12, 2026
  • Not everything needs AI not everything NEEDS to be redesigned.. 1★, Sep 10, 2026
  • please address app issues 3★, Aug 20, 2026
  • SOLID, paid a premium price but I've had no connection issues and I've loved how easy it is to expand and add more units to the mesh system. 5★, Aug 16, 2026
WORDS THAT KEEP COMING UP IN BAD REVIEWS
parental controls4working fine3tp link4
WHAT THEY LOVE · SHARE OF GOOD REVIEWS
Easy to use32%

130 of the 4 and 5 star reviews.

★★★★★ super app so easy to setup
★★★★★ Easy set up,fast speeds, easy connectivity and the app is easy to use to.
★★★★★ setting up the extra units was easy and it gives pretty clear instructions on how to create your own network and expand it.
Accurate, great results5%

20 of the 4 and 5 star reviews.

★★★★★ Speed drop not too bad (860 out of 1GB) Will update if any changes in quality.
★★★★★ Works well if you want to just look over the surface of your connection but also had very in depth specific customization available.
★★★★★ A sometimes confusing app, but stable and works well at managing the network.
Useful, it helps4%

16 of the 4 and 5 star reviews.

★★★★★ The app is easy to navigate and has helpful features without being overly complicated.
★★★★★ The connection is stable, and the network optimization features are useful.
★★★★★ Contacted support a few times, they were generally helpful (especially a rep named Glenn).
Fast3%

14 of the 4 and 5 star reviews.

★★★★★ Easy set up,fast speeds, easy connectivity and the app is easy to use to.
★★★★★ easy fast reliable whole house 3 floor coverage
★★★★★ Easy self start-up, quick connection, great speed.
Looks great2%

9 of the 4 and 5 star reviews.

★★★★★ My only real beef with this app is that it is not available for Windows/Mac/Linux, and the Admin browser interface on the routers is a dumbed-down subset of what this app can do.
★★★★★ design bonito e facilidade de uso
★★★★★ it's a pretty clean & easier to use app

Found by matching words and phrases in the reviews, not read by a person. A review can count toward more than one theme.

What users say

Latest reviews, Italy Google Play.

★★★★★Oct 20, 2026

Best wifi system app I've used.

★★★★★Oct 20, 2026

nice app controlar😊

★★★★★Oct 19, 2026

alot of devices show as offline, some will be online even though its offline. Horrible app, unreliable. It will show mymphone is connected via lan cable ! Have had this app for 3 years now, probs from day 1 and devs are either lazy or uninterested. either this was vibe coded or it was coded by a 13 year old. pathetic!

★★★★★Oct 19, 2026

super app so easy to setup

★★★★★Oct 19, 2026

I really like the app and the Mesh System. The app gives me so much control, and I'm able to see all my connected devices, and prioritize any of them

★★★★★Oct 19, 2026

excelent

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Store screenshots

ScreenshotScreenshotScreenshotScreenshotScreenshot

App Store ads

Apple Search Ads this app ran in the last 90 days, from Apple's public ad repository.

Apple's ad repository couldn't be reached right now. Try again later.

Growth research

Where this app is buying and earning its users. Each link opens pre filtered.

Meta Ad Library ↗Active Facebook and Instagram adsTikTok Creative Center ↗Top performing TikTok adsTikTok creators ↗Organic videos mentioning the appInstagram ↗Reels and posts under its hashtagYouTube ↗Reviews, tutorials and ShortsDeveloper site ↗Landing page and pricing

ASO keywords

Most repeated terms in the listing. Highlighted ones also appear in the title or short description.

network9deco8wifi6set5control5devices5link5home4access4homeshield4family time3link deco3link others3others homeshield3connected3check3find3family3time3whole2coverage2device2manage2kids2

What's new in 3.10.645

Fixed some bugs and improved stability.

Store description

Welcome to the Deco App — the perfect way to set up your mesh WiFi in minutes and control your whole network. Our simple-to-follow guide walks you through the setup process and even gives you suggestions for whole home coverage. Once connected, you’ll have instant access to check every connected device, manage your kids’ online activity, and control your home network effortlessly. All from the palm of your hand. - EASY TO SET UP AND MANAGE • Quickly set up with step-by-step instructions • Find the best spots to place additional Deco units for maximum coverage • Control your WiFi network without turning on your computer • Check your connection status and network speed at a glance • Find out who or what is connecting to your network • Instantly block unwanted devices with a tap - PROTECT YOUR WIFI • Detect potential threats and receive warnings before things get serious • Create a guest network to give friends internet access while shielding your private network • Block unauthorized access and inappropriate content • Run network performance tests - FIND FAMILY TIME WITH PARENTAL CONTROLS • Set a time restriction and pause the WiFi on kids’ devices • Control when specific devices have WiFi access • Make room for more family time with Schedules - PRIORITIZE YOUR FAVORITE DEVICES QoS lets you choose which devices always have the fastest connections. Set a schedule to assign device priority for different times of the day. - KNOW EVERYTHING ABOUT YOUR NETWORK Detailed reports help you understand your home WiFi and everything connected. - CREATE YOUR SMART HOME Connect, control, and check the status of your smart cameras, plugs, and lights – all from the Deco app. Features available in Deco may vary by model and software version. Stay tuned for updates as we add new features and products to the Deco family! Privacy Policy: https://privacy.tp-link.com/app/Deco/privacy Term of Use: https://privacy.tp-link.com/app/Deco/tou HomeShield Subscription Service Agreement: https://privacy.tp-link.com/others/homeshield/sa HomeShield Privacy Policy: https://privacy.tp-link.com/others/homeshield/policy For more information about Deco, visit www.tp-link.com

See this store page in another country

Prices, ranks and reviews are per country. Revenue above is already worldwide.

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