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GOOGLE PLAY

NovelFlow-FreeNovel&Story

rnovel · Books & Reference · Japan store
NOT IN TOP 100 HERE
View on Google Play ↗ Instagram card App Store version →
Revenue a month, worldwide EST
$148.3K
Likely $49.4K to $444.9K
▲ 146.2% in 11 days
New ratings
Tracking
Daily counts start building from today
Rating
4.9 of 5
74.5K ratings in this store
Countries it ranks in
44
was 40 on Oct 15, 2026

Revenue

Estimated from the grossing charts of Oct 21, 2026 in the 53 countries we track, and ratings growth on the App Store.

EST. REVENUE / YEAR · WORLDWIDE
$1.8M
Both stores combined. Small app estimate, so no split per store
LIFETIME INSTALLS (GOOGLE)
2.3M
About 46.8K per month on average since launch
WHERE IT EARNS · EST. / MONTH
  • United States #33 Books & Reference (Play), #36 Books (iOS)$51.9K · 35%
  • Indonesia #57 Books & Reference (Play), #80 Books (iOS)$19.7K · 13%
  • United Kingdom #41 Books & Reference (Play), #38 Books (iOS)$17.6K · 12%
  • Canada #32 Books & Reference (Play), #24 Books (iOS)$12.9K · 9%
  • Australia #21 Books & Reference (Play), #35 Books (iOS)$9.4K · 6%
  • UAE #57 Books & Reference (Play), #37 Books (iOS)$5.1K · 3%
  • Germany #94 Books (iOS)$3.9K · 3%
  • Thailand #56 Books & Reference (Play), #57 Books (iOS)$3K · 2%
36 more countries
  • Turkey #56 Books & Reference (Play)$2.9K · 2%
  • Poland #58 Books & Reference (Play), #65 Books (iOS)$2.5K · 2%
  • Czechia #58 Books & Reference (Play), #93 Books (iOS)$2.1K · 1%
  • Ireland #58 Books & Reference (Play), #28 Books (iOS)$1.4K · 1%
  • Qatar #57 Books & Reference (Play)$1.2K · 1%
  • Chile #58 Books & Reference (Play), #58 Books (iOS)$1.2K · 1%
  • New Zealand #59 Books & Reference (Play), #38 Books (iOS)$1.2K · 1%
  • Colombia #57 Books & Reference (Play), #77 Books (iOS)$1K · 1%
  • Philippines #58 Books & Reference (Play), #61 Books (iOS)$923 · 1%
  • Spain #37 Books (iOS)$803 · 1%
  • Switzerland #57 Books & Reference (Play), #95 Books (iOS)$801 · 1%
  • Romania #57 Books & Reference (Play), #58 Books (iOS)$785 · 1%
  • France #75 Books (iOS)$752 · 1%
  • Mexico #40 Books & Reference (Play), #85 Books (iOS)$673 · 0%
  • Austria #58 Books & Reference (Play), #78 Books (iOS)$621 · 0%
  • Hong Kong #56 Books & Reference (Play)$619 · 0%
  • Italy #67 Books (iOS)$554 · 0%
  • Norway #58 Books & Reference (Play), #39 Books (iOS)$536 · 0%
  • Denmark #58 Books & Reference (Play), #37 Books (iOS)$522 · 0%
  • Peru #57 Books & Reference (Play), #52 Books (iOS)$423 · 0%
  • Netherlands #58 Books & Reference (Play), #96 Books (iOS)$422 · 0%
  • Sweden #37 Books (iOS)$372 · 0%
  • Egypt #56 Books & Reference (Play)$292 · 0%
  • Finland #58 Books & Reference (Play), #21 Books (iOS)$287 · 0%
  • South Africa #59 Books & Reference (Play), #34 Books (iOS)$275 · 0%
  • Belgium #58 Books & Reference (Play), #53 Books (iOS)$250 · 0%
  • Malaysia #59 Books & Reference (Play)$250 · 0%
  • Ukraine #57 Books & Reference (Play)$232 · 0%
  • Singapore #56 Books & Reference (Play)$214 · 0%
  • Kazakhstan #55 Books & Reference (Play)$198 · 0%
  • India #44 Books (iOS)$178 · 0%
  • Portugal #58 Books & Reference (Play), #40 Books (iOS)$166 · 0%
  • Israel #57 Books & Reference (Play), #84 Books (iOS)$116 · 0%
  • Nigeria #57 Books & Reference (Play)$42 · 0%
  • Greece #58 Books & Reference (Play)$32 · 0%
  • Argentina #38 Books (iOS)$32 · 0%
HOW SURE ARE WE
Small app: combines its grossing ranks with ratings growth (306 new ratings a month on average since launch). Tested on 418 apps with verified revenue: typically off by about 2.6 times, so the range is wide. Countries we don't track (and Google Play in China, which doesn't exist) aren't included, and neither are ads or web payments. Gross revenue before store fees.
RATINGS
74.5K
AVG RATING
4.88
PRICE
Free
IN APP PURCHASES
¥90 - ¥59,000 per item
CONTAINS ADS
Yes
LAST UPDATE
35d ago
RELEASED
Sep 7, 2022
CONTENT RATING
Rated for 16+

Last 29 days

From our daily snapshots of every grossing chart.

DAYS IN A GROSSING CHART
29 / 29
COUNTRIES NOW
43 (was 11)
EST. REVENUE A MONTH, DAILY · BOTH STORES EST
Show daily values
Sep 24, 2026$627.2K a month
Sep 25, 2026$648.8K a month
Sep 26, 2026$647.9K a month
Sep 27, 2026$639.1K a month
Sep 28, 2026$677.5K a month
Sep 29, 2026$678.5K a month
Sep 30, 2026$816.6K a month
Oct 1, 2026$826.8K a month
Oct 2, 2026$1M a month
Oct 3, 2026$1.1M a month
Oct 4, 2026$1.1M a month
Oct 5, 2026$1M a month
Oct 6, 2026$750.5K a month
Oct 7, 2026$793.4K a month
Oct 8, 2026$940.8K a month
Oct 9, 2026$870.1K a month
Oct 10, 2026$1.2M a month
Oct 11, 2026$1.2M a month
Oct 12, 2026$972.3K a month
Oct 13, 2026$848.1K a month
Oct 14, 2026$747.6K a month
Oct 15, 2026$772.9K a month
Oct 16, 2026$838.3K a month
Oct 17, 2026$859.5K a month
Oct 18, 2026$1.4M a month
Oct 19, 2026$1.4M a month
Oct 20, 2026$1.4M a month
Oct 21, 2026$3M a month
Oct 22, 2026not in a grossing chart
The same estimate as the headline, saved every day. Best rank Sep 24, 2026: #23 Books & Reference · PH. Now: #21 Books & Reference · AU.

Money and momentum

Measured from the store, not estimated.

WHAT IT CHARGES
¥90 - ¥59,000 per item
Google Play only shows the price range per item.
REVIEW MOMENTUM
30 reviews / week
  • Trendfalling
  • Recent reviews average4.4 stars
  • Recent 1 and 2 star share12%
From the latest 500 written reviews, covering 116 days. The store only returns this many, so this is the most recent slice.
RATING BREAKDOWN
74.5K ratings
5★88%
4★12%
3★0%
2★0%
1★0%

What users want

From the latest 500 reviews on the Japan Google Play, Jun 28, 2026 to Oct 21, 2026: 12% are 1 or 2 stars. Open a theme to read what people wrote.

WHAT THEY COMPLAIN ABOUT · SHARE OF BAD REVIEWS
Price and subscription43%

25 of the 1 and 2 star reviews.

★★★★★ impossible to cancel subscription.
★★★★★ I got charged 19.55 without my authorization.
★★★★★ sucker app - impossible to stop/cancel subscription payment
Too many ads26%

15 of the 1 and 2 star reviews.

★★★★★ To annoying as it will freeze at end of ads and not credit you.
★★★★★ Add in the double and triple spacing in the short chapters between ads and deleting the app becomes attractive.
★★★★★ Too many ads to continue to enjoy story line
Worse after an update7%

4 of the 1 and 2 star reviews.

★★★★★ Does it need to be updated because I don't see 1.
★★★★★ update: I paid the 100 for a year to read all the time, because I enjoyed the stories.
★★★★★ At first I thought the author just hadn't updated but then you look at comments on the chapters that "just got updated" and they are from a year ago.
Crashes and freezes5%

3 of the 1 and 2 star reviews.

★★★★★ To annoying as it will freeze at end of ads and not credit you.
★★★★★ The first time I opened the app it crashed and didn't end up having a single book on it.
★★★★★ App is crashing Constantly, Cannot use my coins.
Limits, credits, locked features5%

3 of the 1 and 2 star reviews.

★★★★★ Free my butt I have to pay untill I get in there and get into the story and pay for what I can't finish.
★★★★★ To annoying as it will freeze at end of ads and not credit you.
★★★★★ even the chapters I paid for previously are now locked.
Missing features5%

3 of the 1 and 2 star reviews.

★★★★★ There is not a single page of the story I am reading thar is not full of errors, spelling, grammar, editing, and lack of logic.
★★★★★ No way to cancel subscriptions.
★★★★★ I liked the app until I noticed that huge chunks of the stories were missing.
Login and account problems3%

2 of the 1 and 2 star reviews.

★★★★★ I have tried multiple times to cancel the subscription with this app and they continue to try to take money from my account.
★★★★★ It's a scam don't sign up for the subscription since it doesn't show up on the play store so you can only cancel it through the app and they don't allow any refunds even if you haven't used the membership.
No customer support3%

2 of the 1 and 2 star reviews.

★★★★★ However I am very frustrated with customer service.
★★★★★ I have earned and input my coins for an Amazon card that I have never received and when I ask about it I get no response.
WHAT THEY ASK FOR
  • please bring back the Amazon Gift cards please. 5★, Oct 21, 2026
  • great so far just wish it was completely free 5★, Aug 24, 2026
  • It is a good app but I wish they had more ways to earn coins. 5★, Aug 23, 2026
  • I hate the wait for chapters unlocked but not as bad as some, just wish it was more then 8 unlocks, or less time between. 5★, Aug 21, 2026
  • Wish they could at least change them up 4★, Aug 20, 2026
  • it offers so much stories and must read or audio books the only thing I wish was different was the voices if you do audio but with the price of 169. 5★, Aug 19, 2026
  • I appreciate being able to watch ads rather than having to pay for chapters, however I would love to have a few more of them a day 5★, Aug 17, 2026
  • please make it stop!!!! 1★, Aug 2, 2026
WORDS THAT KEEP COMING UP IN BAD REVIEWS
cancel subscription3watching ads3next chapter3
WHAT THEY LOVE · SHARE OF GOOD REVIEWS
Worth the money14%

59 of the 4 and 5 star reviews.

★★★★★ brilliant reads, also free if you don't mind waiting for chapters each day.
★★★★★ Great books, enjoy reading for free.
★★★★★ Love it easy to navigate and good selection absolutely free with ads.
Fun, addictive9%

39 of the 4 and 5 star reviews.

★★★★★ I freakiing love this book, it is so much fun reading and get to experience different types of storys they write.
★★★★★ I find it really great as I can easily get lost in books and ignore thing I should really be doing, with this I get to enjoy brilliant books and also get things like housework done!!
★★★★★ Wide variety to choose from and stories are well laid out allowing an easy, enjoyable reading experience
Easy to use6%

27 of the 4 and 5 star reviews.

★★★★★ The coins are easy to collect if you are close to a daily reader.
★★★★★ Wide variety to choose from and stories are well laid out allowing an easy, enjoyable reading experience
★★★★★ I have tried a few reading apps and have found that this one is different in it's approach....You might see ads but most are short...you don't have to pay or jump hoops very often...it is a easy going reading…
Fast2%

7 of the 4 and 5 star reviews.

★★★★★ With a massive library full of captivating romance and fantasy stories, daily updates, and smooth reader customization, it's easily become my go-to app for unwinding.
★★★★★ The best part tho is being able to just watch a quick commercial (30 - 90 seconds) or flip past a commercial page to read/listen all your heart & time desires!
★★★★★ You do have to watch ads, but they are very quick ones.
Great support1%

3 of the 4 and 5 star reviews.

★★★★★ I had an issue which prevented me from using a premium token I had paid for,,,I contacted the support team at Novel Flow and they were very patient with me, gave step by step guidance over several days, until I managed…
★★★★★ You just need to be willing to watch an ad every so often (which is the way apps like this one are able to stay available: no ads, no support.
★★★★★ I've read 4 complete books so far and its so worth it to actually support the authors without paying a dollar per chapter.

Found by matching words and phrases in the reviews, not read by a person. A review can count toward more than one theme.

What users say

Latest reviews, Japan Google Play.

★★★★★Oct 21, 2026

you don't have to pay to read! chapters are limited until you watch videos but all in all it's absolutely one of the better reading apps.

★★★★★Oct 21, 2026

typical app, very costly to read books. But there's more opportunities than other apps to earn free coins

★★★★★Oct 21, 2026

Love the story selections and I Love the 88,000 coins you get for the 30 day reading challenge.

★★★★★Oct 21, 2026

please bring back the Amazon Gift cards please.

★★★★★Oct 20, 2026

Can unlock with adds, no need to buy.

★★★★★Oct 20, 2026

❤️

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Store screenshots

ScreenshotScreenshotScreenshotScreenshotScreenshotScreenshot

App Store ads

Apple Search Ads this app ran in the last 90 days, from Apple's public ad repository.

No App Store ads in the EU
None in the last 90 days.

Apple only publishes ads shown in the EU (EU Digital Services Act), with a 7 day delay. An app that advertises only outside the EU shows nothing here. Shown for the App Store version (NovelFlow-Unlimited Books).

Growth research

Where this app is buying and earning its users. Each link opens pre filtered.

Meta Ad Library ↗Active Facebook and Instagram adsTikTok Creative Center ↗Top performing TikTok adsTikTok creators ↗Organic videos mentioning the appInstagram ↗Reels and posts under its hashtagYouTube ↗Reviews, tutorials and ShortsDeveloper site ↗Landing page and pricing

ASO keywords

Most repeated terms in the listing. Highlighted ones also appear in the title or short description.

novelflow13high quality3support authors3novelflow novelflow3novelflow story3audiobooks3reading3experience3off3support3stories2hands2high2quality2access2daily2chapters2device2authors2renewal2story2

What's new in 3.8.6

Thanks for using NovelFlow! We always strive to immerse you in great stories! What's New? 1. Optimize the reading experience. 2. Bug fix.

Store description

NovelFlow – A World of Stories at Your Fingertips! Discover a vast collection of trending web novels and engaging audiobooks with NovelFlow, your go-to app for fiction lovers. Explore diverse genres tailored to every taste: Werewolf, Romance, Billionaire, Fantasy, Paranormal, Sci-Fi, Mystery, Thriller, and more. Whether you prefer reading on the go or listening hands-free, NovelFlow delivers a smooth, premium experience – start your next adventure today! Why Choose NovelFlow? Extensive Library: 500,000+ popular ebooks and audiobooks (titles updated regularly) Listen Anywhere: High-quality audiobooks for a convenient, hands-free experience Offline Access: One-tap downloads to read without Wi-Fi – no internet connection required Daily Updates: Fresh chapters delivered daily – never miss a cliffhanger Personalized Reading: Light & Dark Modes, custom fonts, and theme adjustments for maximum comfort Cross-Device Sync: Pick up exactly where you left off on any device Support Our Authors To sustain a high-quality creative environment and support our authors, we offer two flexible ways to enjoy your reading journey: Ad-Free Subscription: Upgrade to a seamless, ad-free experience – a direct way to support your favorite writers and help them continue creating the stories you love. Free Chapter Unlocks: Complete simple in-app tasks to earn rewards, which can be used to unlock new chapters at no additional cost. Auto-Renewable Subscription Terms Subscription Name: NovelFlow Premium (Ad-Free) Subscription Duration: Weekly / Monthly / Yearly (options vary by region) Payment: Payment will be charged to your iTunes Account upon confirmation of purchase. Auto-Renewal: Your subscription will automatically renew unless auto-renew is turned off at least 24 hours before the end of the current period. Subscription Management: You can manage your subscriptions and turn off auto-renewal in your Account Settings after purchase. Note: After cancellation, you will still have access to the premium features until the end of the current subscription period. Contact & Legal Official Website: https://www.novelflow.app/ Privacy Policy: https://www.novelflow.app/about/privacy-policy Terms of Use: https://www.novelflow.app/about/terms-of-service Subscription Terms: https://www.novelflow.app/about/subscription-terms Social Channels: Facebook (NovelFlow) | Instagram (@novelflow_freenovels) | TikTok (@novelflow.story) | YouTube (@NovelFlow_Story)

See this store page in another country

Prices, ranks and reviews are per country. Revenue above is already worldwide.

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