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Nu: Everyday mobile banking icon
GOOGLE PLAY

Nu: Everyday mobile banking

Nu · Finance · Japan store
NOT IN TOP 100 HERE
View on Google Play ↗ Instagram card App Store version →
Revenue a month, worldwide
Too small to estimate
Not enough chart or ratings data
New ratings
Tracking
Daily counts start building from today
Rating
4.8 of 5
5.9M ratings in this store
Countries it ranks in
0
was 0 on Oct 15, 2026

Revenue

Estimated from the grossing charts of Oct 21, 2026 in the 53 countries we track, and ratings growth on the App Store.

EST. REVENUE / MONTH · WORLDWIDE
Unranked
Not in any grossing chart, and it sells nothing in the store (no in-app purchases, free download). Any revenue comes from ads or payments outside the store, which we can't see.
LIFETIME INSTALLS (GOOGLE)
275.2M
About 1.8M per month on average since launch
RATINGS
5.9M
AVG RATING
4.80
PRICE
Free
IN APP PURCHASES
No
CONTAINS ADS
No
LAST UPDATE
6d ago
RELEASED
Apr 25, 2014
CONTENT RATING
Rated for 3+

Last 29 days

From our daily snapshots of every grossing chart.

DAYS IN A GROSSING CHART
0 / 29
COUNTRIES NOW
0 (was 0)
EST. REVENUE FROM CHARTS, DAILY · BOTH STORES ONLY EST
Show daily values
Sep 24, 2026not in a grossing chart
Sep 25, 2026not in a grossing chart
Sep 26, 2026not in a grossing chart
Sep 27, 2026not in a grossing chart
Sep 28, 2026not in a grossing chart
Sep 29, 2026not in a grossing chart
Sep 30, 2026not in a grossing chart
Oct 1, 2026not in a grossing chart
Oct 2, 2026not in a grossing chart
Oct 3, 2026not in a grossing chart
Oct 4, 2026not in a grossing chart
Oct 5, 2026not in a grossing chart
Oct 6, 2026not in a grossing chart
Oct 7, 2026not in a grossing chart
Oct 8, 2026not in a grossing chart
Oct 9, 2026not in a grossing chart
Oct 10, 2026not in a grossing chart
Oct 11, 2026not in a grossing chart
Oct 12, 2026not in a grossing chart
Oct 13, 2026not in a grossing chart
Oct 14, 2026not in a grossing chart
Oct 15, 2026not in a grossing chart
Oct 16, 2026not in a grossing chart
Oct 17, 2026not in a grossing chart
Oct 18, 2026not in a grossing chart
Oct 19, 2026not in a grossing chart
Oct 20, 2026not in a grossing chart
Oct 21, 2026not in a grossing chart
Oct 22, 2026not in a grossing chart
Best rank Sep 24, 2026: not ranked. Now: not ranked. Days at zero are days outside every grossing chart.

Money and momentum

Measured from the store, not estimated.

WHAT IT CHARGES
No in-app purchases
Earns from its upfront price, ads or payments outside the store.
REVIEW MOMENTUM
21 reviews / week
  • Trendfalling
  • Recent reviews average3.6 stars
  • Recent 1 and 2 star share31%
From the latest 500 written reviews, covering 165 days. The store only returns this many, so this is the most recent slice.
RATING BREAKDOWN
5.9M ratings
5★90%
4★5%
3★2%
2★1%
1★2%

What users want

From the latest 500 reviews on the Japan Google Play, May 11, 2026 to Oct 21, 2026: 31% are 1 or 2 stars. Open a theme to read what people wrote.

WHAT THEY COMPLAIN ABOUT · SHARE OF BAD REVIEWS
Price and subscription8%

13 of the 1 and 2 star reviews.

★★★★★ Canceled my account within 4 hours as they are extremely invasive.
★★★★★ tengo más de 3 años con Mi y es la segunda vez que me atraso con esta cuenta, no para los correos que me van a mandar a buró, no paran los textos de recordarme que pague, no falta llamada tras llamada para recordatorio…
★★★★★ já cancelei essa cartão tem 2 anos e continua chegando fatura que não enviam por email...
Bugs, things not working5%

7 of the 1 and 2 star reviews.

★★★★★ Now it's always glitching and due this new update I cannot open my account anymore.
★★★★★ siempre hay un "error al cargar".
★★★★★ terminando el proceso falla y ya no te deja hacer nada, solo dice que ocurrió un error y ya no te deja avanzar de ahí aún que desinstales en instales la app otra vez
Login and account problems5%

7 of the 1 and 2 star reviews.

★★★★★ Canceled my account within 4 hours as they are extremely invasive.
★★★★★ Now it's always glitching and due this new update I cannot open my account anymore.
★★★★★ i can never log in page is always locking and nothing pops up.
Slow, laggy, battery1%

2 of the 1 and 2 star reviews.

★★★★★ Tela de loading carregando infinitamente.
★★★★★ It only opens sometimes, most of the time it just keeps loading forever and won't open.
Worse after an update1%

2 of the 1 and 2 star reviews.

★★★★★ Now it's always glitching and due this new update I cannot open my account anymore.
★★★★★ Último update está consumindo muita bateria e ciclos de CPU em plano de fundo.
WHAT THEY ASK FOR
  • Kindly add the feature of sharing transaction as pdf as other banks. 3★, Oct 12, 2026
WORDS THAT KEEP COMING UP IN BAD REVIEWS
para que6mi tarjeta5tengo que4dice que4la cuenta5tarjeta de6al cliente6que se5cuenta en3por que3de mi3vez que3
WHAT THEY LOVE · SHARE OF GOOD REVIEWS
Easy to use3%

9 of the 4 and 5 star reviews.

★★★★★ Easy to use and understand.
★★★★★ app simple, cumple con lo que se necesita en la banca, sin enredos
★★★★★ App is really easy to use.
Looks great1%

3 of the 4 and 5 star reviews.

★★★★★ Bom app, com design intuitivo.
★★★★★ A interface é bem organizada e intuitiva, além de todas as opções serem bem didáticas.
★★★★★ A nova UI de ajuste de limite com o tooltip que aparece ao segurar o slider atrapalha bastante a visualização de quanto saldo efetivo tem disponível para uso pois ela surge em cima do valor Quando a UI melhorar volto…
Fast1%

3 of the 4 and 5 star reviews.

★★★★★ Quick app, the best non-brick bank in Mexico
★★★★★ I like the simple, no-frills options, and the support is fast and very attentive.

Found by matching words and phrases in the reviews, not read by a person. A review can count toward more than one theme.

What users say

Latest reviews, Japan Google Play.

★★★★★Oct 21, 2026

exelent

★★★★★Oct 21, 2026

Cuidado! Mi mamá tenía su cuenta en Nu y lamentablemente falleció el año pasado y no me han dado respuesta para entregar sus ahorros a beneficiarios! Todo muy bonito en la app pero nada más paso algo que se sale de sus procesos y se vuelve imposible, no hay sucursal a dónde ir, el teléfono son bots y el correo nadie lo lee. Los he contactado múltiples ocasiones y cuando logro hablar con un humano nadie sabe nada, traen un relajo con su cambio a banco. Voy a tener que ir a la Condusef.

★★★★★Oct 21, 2026

Muito bom Muito bom

★★★★★Oct 21, 2026

Não entendo porque meu limite inicial foi de 50 reais. Parece piada. E eu não tô rindo. Hoje já é 110 reais. Que diabos compro com 110 reais? Um dia quando pararem de zoar com minha cara eu jogo 5 estrelas. Nem sei porque a opção de pedir aumento de limite existe se não posso usar. Uns 6 meses já passaram e não pude pedir aumento até hoje.

★★★★★Oct 20, 2026

Gracias Nu, eres la mera V3rga, fuiste la única entidad que me dió acceso a un préstamo cuando mas lo necesitaba, intenté por otras entidades y decían que no cumplía los requisitos y tú me lo diste al toque, ya pagué la primera cuota al primer dia de la fecha de corte, gracias por tanto perdón por tan poco🙌🏻

★★★★★Oct 19, 2026

Quick app, the best non-brick bank in Mexico

Store screenshots

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App Store ads

Apple Search Ads this app ran in the last 90 days, from Apple's public ad repository.

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Growth research

Where this app is buying and earning its users. Each link opens pre filtered.

ASO keywords

Most repeated terms in the listing. Highlighted ones also appear in the title or short description.

bank5world4credit card3united states3lead bank3insured bank3deposit insurance3annual percentage3percentage yield3yield apy3apy3cashback3card3time3percentage3loved2digital2banking2financial2services2protection2earns2credit2companies2

What's new in VARY

Nu is now available in the US and many other countries. Learn more at nu.com. Bug fixes may not sound exciting, but each one makes the app run better for you. That's exactly what we did this week - making managing your money easier, faster, and more delightful.

Store description

The world's most loved digital banking platform, now also available in the US and many other countries. Nu is one of the largest digital financial services platforms in the world, already trusted and loved by over 140 million people. Powerful tech, elegant design, and premium products, with protection built into every step. For US customers, Nu offers: - An account where every dollar earns 3.50% APY* - Unlimited 1.5% cashback on your no-fee metal credit card - Real-time card management and fraud protection - Award-winning 24/7 customer support Nu is the recipient of numerous world-class awards, including, Forbes World's Best Banks, Time 100 Most Influential Companies, and Fast Company's Most Innovative Companies. ______________________________ In the United States, Nu is a financial technology company, not a bank. Banking services and the Nu Credit Card are provided by Lead Bank, Member FDIC. Lead Bank is the FDIC-insured bank. Deposit insurance covers the failure of an insured bank; certain conditions must be satisfied for deposit insurance to apply. Nu is a brand of Nu United States LLC. *Annual Percentage Yield (APY) is the percentage your balance earns over a year. Interest is paid to your account daily. The rate may change over time, but we’ll always show the current rate in the app. 3.50% Annual Percentage Yield (APY), current as of Sep 10, 2026. 1.5% cashback on eligible settled purchases; some transaction types and merchant categories don't qualify. See Cashback Program Agreement.

See this store page in another country

Prices, ranks and reviews are per country. Revenue above is already worldwide.