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Wim Hof Method: Breathwork

WHM Services · Health & Fitness · United States store
NOT IN TOP 100 HERE
View on App Store ↗ Instagram card Google Play version →
Revenue a month, worldwide EST
$26.8K
Likely $8.9K to $80.4K
▲ 45.0% in 15 days
New ratings
+44
in 3 days, 31.4K in total
Rating
4.9 of 5
13.6K ratings in this store
Countries it ranks in
5
was 5 on Oct 18, 2026

Revenue

Estimated from the grossing charts of Oct 25, 2026 in the 53 countries we track, and ratings growth on the App Store.

EST. REVENUE / YEAR · WORLDWIDE
$321.5K
Both stores combined. Small app estimate, so no split per store
EST. LIFETIME DOWNLOADS
475.7K to 1.4M
Estimated from ratings count
WHERE IT EARNS · EST. / MONTH
  • United Kingdom #73 Health & Fitness (Play)$21.6K · 81%
  • Finland #67 Health & Fitness (iOS)$2.5K · 9%
  • Denmark #95 Health & Fitness (iOS)$2.2K · 8%
  • Ukraine #64 Health & Fitness (iOS)$469 · 2%
HOW SURE ARE WE
Small app: combines its grossing ranks with ratings growth (215 new ratings a month on average since launch). Tested on 418 apps with verified revenue: typically off by about 2.6 times, so the range is wide. Countries we don't track (and Google Play in China, which doesn't exist) aren't included, and neither are ads or web payments. Gross revenue before store fees.
RATINGS
13.6K
AVG RATING
4.86
PRICE
Free
AGE
12.1y
LAST UPDATE
4d ago
VERSION
8.1.30
SIZE
196 MB
AGE RATING
4+

Last 30 days

From our daily snapshots of every grossing chart and daily ratings counts.

DAYS IN A GROSSING CHART
24 / 30
COUNTRIES NOW
5 (was 0)
NEW RATINGS, LAST 3 DAYS
+44
EST. REVENUE A MONTH, DAILY · BOTH STORES EST
Show daily values
Sep 26, 2026$36.7K a month
Sep 27, 2026$54.3K a month
Sep 28, 2026$32.3K a month
Sep 29, 2026$32.3K a month
Sep 30, 2026$21K a month
Oct 1, 2026$21K a month
Oct 2, 2026$20.5K a month
Oct 3, 2026$20.5K a month
Oct 4, 2026$20.2K a month
Oct 5, 2026$19.9K a month
Oct 6, 2026$19.9K a month
Oct 7, 2026$19.8K a month
Oct 8, 2026$18.5K a month
Oct 9, 2026$18.5K a month
Oct 10, 2026$18.5K a month
Oct 11, 2026$18.5K a month
Oct 12, 2026$19.6K a month
Oct 13, 2026$105.9K a month
Oct 14, 2026$101.4K a month
Oct 15, 2026$108.5K a month
Oct 16, 2026$89.4K a month
Oct 17, 2026$100.8K a month
Oct 18, 2026$95.8K a month
Oct 19, 2026$90.6K a month
Oct 20, 2026$63.1K a month
Oct 21, 2026$78.6K a month
Oct 22, 2026not in a grossing chart
Oct 23, 2026$27.4K a month
Oct 24, 2026$26.8K a month
Oct 25, 2026$26.8K a month
The same estimate as the headline, saved every day. Best rank Sep 26, 2026: not ranked. Now: #44 Health & Fitness · KZ.
RATINGS IN THE CORE COUNTRIES, DAILY
Show daily values
Oct 22, 202631.3K ratings
Oct 23, 202631.3K ratings
Oct 24, 202631.3K ratings
Oct 25, 202631.4K ratings
31.3K on Oct 22, 2026, 31.4K on Oct 25, 2026. New ratings track new downloads, even outside the charts.

Money and momentum

Measured from the store, not estimated.

WHAT IT CHARGES
5 purchases listed
  • Supporter Monthly$5.99
  • Supporter Yearly$42.99
  • 30 Days Audio Challenge$26.99
  • Weekly Supporter$2.99
  • Stopwatch$0.00
Top in-app purchases as listed on the App Store, in local prices.
REVIEW MOMENTUM
1.7 reviews / week
  • Trendrising
  • Recent reviews average4.1 stars
  • Recent 1 and 2 star share18%
From the latest 500 written reviews, covering 2033 days. The store only returns this many, so this is the most recent slice.
RELEASE CADENCE
7 updates in 90 days
  • Typical gap between releases15 days
From the last 25 versions listed on the App Store.

What users want

From the latest 500 reviews on the United States App Store, Apr 1, 2021 to Oct 24, 2026: 18% are 1 or 2 stars. Open a theme to read what people wrote.

WHAT THEY COMPLAIN ABOUT · SHARE OF BAD REVIEWS
Price and subscription46%

42 of the 1 and 2 star reviews.

★★★★★ I don't know, maybe he's desperate for money.
★★★★★ I am not paying for a subscription.
★★★★★ I chose to do the week free trial and be charged the yearly subscription after the week was over but instead was charged the full year immediately.
Bugs, things not working24%

22 of the 1 and 2 star reviews.

★★★★★ I open it up and nothing happens. Even after updating it.
★★★★★ I wrote one final email to support, and they didn't even address their broken promise.
★★★★★ Now it requires a registration which failed and after doing some research it appears to be a mostly pay to use app.
Worse after an update20%

18 of the 1 and 2 star reviews.

★★★★★ And streaks no longer update.
★★★★★ When the app updated in May, it caused a slew of issues, included losing much of my hard-earned data.
★★★★★ I didn't use it for a while and today went to it and it forced me to update it.
No customer support15%

14 of the 1 and 2 star reviews.

★★★★★ I've contacted their support email but haven't heard anything yet.
★★★★★ I have contacted support but so far no resolution.
★★★★★ Unfortunately, when things went wrong, the support could not have been more disrespectful of my loyalty or time.
Lost data, sync, backup13%

12 of the 1 and 2 star reviews.

★★★★★ It has lost all my bagged.
★★★★★ When the renewal date came around, I had lost premium access.
★★★★★ I've done numerous breath hold sessions over the past few years, and after the latest update, I see only 11 of my probably over 75-100 sessions logged.
Login and account problems12%

11 of the 1 and 2 star reviews.

★★★★★ I wouldn't have even made an account if I knew it was required
★★★★★ Why can't I sign in via Apple sign in???
★★★★★ I used another email address to sign up, but I still could not log in.
Limits, credits, locked features11%

10 of the 1 and 2 star reviews.

★★★★★ YouTube videos and other free videos are better quality than this app, and it also limits how often you can do the exercises with no ability to pause or rewind in them either
★★★★★ Now we are limited to 5 sessions per month, paid!
★★★★★ Paid for this app but the audio challenges remained locked and podcasts locked.
Crashes and freezes9%

8 of the 1 and 2 star reviews.

★★★★★ Redownloaded and the app won't open / start.
★★★★★ On app boot up, home splash screen is just a frozen icon.
★★★★★ A week now app won't load
WHAT THEY ASK FOR
  • I wish it was more reasonable, I could join to see. 4★, Sep 19, 2026
  • The feeling I get when I exhale and hold, I wish I could hold onto forever. 5★, Jun 3, 2026
  • Great for morning wake-up and for pre-workout, or if you need a calm energy boost during the day. 5★, May 21, 2026
  • -i wish you could change the music to be different every round. 3★, Feb 16, 2026
  • It all feels very canned, i wish there were more variations of it. 3★, Feb 16, 2026
  • I love his breathing exercise, I like the new background music and Wim talking but I wish they would have kept his old talking as well as an option, I used to like the part when he would say we are the alchemists,… 5★, Jul 18, 2025
  • The only two critiques I have are one, I wish I had access to more before I had to pay. 5★, Jun 10, 2025
  • Then two, I wish the community section had something like posts that people made so you could start following others and talking about the method. 5★, Jun 10, 2025
WORDS THAT KEEP COMING UP IN BAD REVIEWS
latest update3via apple3cannot log3email address3pay month3free breathing3years ago5few years3breathing sessions3breath hold3love wim4recent update3
WHAT THEY LOVE · SHARE OF GOOD REVIEWS
Useful, it helps9%

36 of the 4 and 5 star reviews.

★★★★★ It is really good and helps me track my progress .
★★★★★ I've been doing the guided breathing every morning for about 5 years and it helps me start the day.
★★★★★ Relief of stress and helps with accompanied by a book called the body keeps the score can't recommend them both enough love live and laugh
Easy to use8%

32 of the 4 and 5 star reviews.

★★★★★ Very easy to use…love it!
★★★★★ It's so easy to hold with coaching
★★★★★ It makes the breathing exercises easy — it eliminates the guesswork!
Worth the money7%

25 of the 4 and 5 star reviews.

★★★★★ starting my day with four rounds of breathing is telling myself I'm worth it
★★★★★ Although that might not sound spectacular, but to anyone whose entire torso is covered with plaques, it is a beautiful thing to be free enough to show off your skin.
★★★★★ This is a free app that you can use anytime anywhere to feel amazing using only your breath.
Fun, addictive6%

22 of the 4 and 5 star reviews.

★★★★★ I've been enjoying this app for a long time and now I am reconnecting with it on my Apple Vision Pro, while being fully immersed at Yosemite.
★★★★★ Would love a cheaper tier I just use the guided breathing with the retention timer I really enjoy the music and wims voice
★★★★★ My nervous system regulates better on this app than on meditation apps
Looks great3%

10 of the 4 and 5 star reviews.

★★★★★ Although that might not sound spectacular, but to anyone whose entire torso is covered with plaques, it is a beautiful thing to be free enough to show off your skin.
★★★★★ (almost makes it unnoticeable) ,, until,, you CLEAN it ,,, then you realize Just how distorted your vision of the world was!!!
★★★★★ What a beautiful soul 🙏.

Found by matching words and phrases in the reviews, not read by a person. A review can count toward more than one theme.

What users say

Latest reviews, United States App Store.

★★★★★Oct 24, 2026
discipline

starting my day with four rounds of breathing is telling myself I’m worth it

★★★★★Oct 20, 2026
Just finished a weekend with Manoj in Yosemite

Manoi and his wife Ashima just came up to Yosemite for a weekend cold plunge and breath work retreat. When they left on Sunday, I felt so elated that I knew I had to continue the work. This app has been a wonderful guide.

★★★★★Oct 19, 2026
Kinda scammy

The breathing technique is good, nothing ground breaking but a nice addition to a morning routine. The app is really a nice companion to his book and retreats. I feel gross paying an extra $5/month just to track my breathing and cold plunges. I don’t know, maybe he’s desperate for money.

★★★★★Oct 17, 2026
2 días

Solo llevo 2 días usándola y ya noto los cambios. Me levanto con más ánimo y disposición para enfrentar el día. Duermo mejor y me concentro más a la hora de hacer mis meditaciones. Puede ser un poco pesado hacer las respiraciones pero las recompensas valen el esfuerzo, todo es cuestión de disciplina y constancia.

★★★★★Oct 16, 2026
Life-changing

Ever since discovering Wim Hof my life has changed for the better. The breathing exercises have been amazing on this app. Getting into the cold has been Life altering for me. I would recommend this app and the Wim Hof experience to anybody. And I do mention it to almost everybody I meet

★★★★★Oct 14, 2026
Grounding and meditative

I use it so far successfully to minimize ptsd symptoms

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Same category, earning about as much.

Store screenshots

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App Store ads

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Growth research

Where this app is buying and earning its users. Each link opens pre filtered.

ASO keywords

Most repeated terms in the listing. Highlighted ones also appear in the title.

cold10wim10wim hof10hof method6hof6through6guided6breathing5mind5method5exercises4practices4day4breathing exercises3cold exposure3guided breathing3immerse yourself3cold shower3power mind3guided meditations3supporter yearly3wellness3life3sleep3

What's new in 8.1.30

User interface improvements

Released Sep 14, 2014. Current version shipped Oct 21, 2026.

Store description

This new comprehensive wellness tool is your guide to daily sessions of breathing exercises, cold exposure, and mind-powering practices. Witness a transformative impact on your life, leading to increased energy, reduced stress, better sleep, and expedited recovery. It is more than just a breathing app, it is your guide to the Wim Hof Method practice and a stress-free life. Discover the transformative power of the Wim Hof Method, backed by extensive scientific research. This unique approach to wellness influences your immune and autonomic nervous systems, along with the critical mind-body connection, bolstering physical strength and mental resilience. Across decades of dancing with the cold, the Iceman set 26 world records and broke a Guinness World Record 18 times. Grounded in rigorous studies, the Wim Hof Method isn't just a wellness practice; it's a scientifically validated pathway to enhanced health, well-being, and resilience. Experience its impact today.. BREATHING EXERCISES • Increase energy, alkalize the body, stimulate the vagus nerve, activate brown fat, and achieve calm sleep through various guided breathing techniques • Immerse yourself in the breathwork practices with the help of Wim Hof's voice, and connect with your breath • Suit your needs with the fully customized Guided Breathing bubble - pre-set the rounds and connect to your Spotify or Apple Music playlist COLD EXPOSURE • Boost immunity and reduce inflammation with cold water therapy practices • Have cold become your warm friend through your daily Guided Cold Showers, Guided Ice Baths, Feet, or Hands-in-Ice practices! • Increase your cold tolerance with the 20-Day Cold Shower Challenge and watch your sleep deepen effortlessly POWER OF THE MIND • Improve focus, resilience, and discipline with the power of the mind exercises • Create routines that support your well-being with Wim's Challenges • Increase strength and flexibility with Body weight and Equipment exercises GUIDED MEDITATIONS • Find your equilibrium among the business of modern life with Guided Meditations directly from Wim AUDIO • Find out what is on Wim´s mind through Contemplations • Immerse yourself in real stories through the Iceman Speaks • Discover the method through the 30-Day Audio Challenge E-LEARNING & CONTENT • Access your purchased Video Courses all in one place • Explore the exciting world of Wim through our Comic RESULTS & CALENDAR • Track your swift improvement over time with a clear Calendar & Bar Chart overview for each exercise • Cold plunge, breathwork, and exercise counter • Every step of your journey is celebrated with achievement Badges, serving as motivational milestones COMMUNITY • Connect with our global community for encouragement by sharing your progress with fellow Hofers • Celebrate your commitment with your friends and family by keeping them up to date with your achievements “A cold shower a day keeps the doctor away.” Wim Hof Elevate your sense of calm, enhance mindfulness, and achieve mental clarity and focus like the Iceman with the Wim Hof Method app. Subscription Terms & Conditions We offer Supporter Monthly and Supporter Yearly subscription plans, both give you access to the same premium features. Both subscription plans renew automatically and are charged either on a monthly or a yearly basis, respectively. A 7-day free trial is available for the Supporter Yearly plan. Pricing per country may vary, and actual charges may be converted to your local currency depending on the country of residence. https://www.apple.com/legal/internet-services/itunes/dev/stdeula/https://www.wimhofmethod.com/privacy-policyPrivacy Policy https://www.wimhofmethod.com/privacy-policy Feedback: support@wimhofmethod.com

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