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VoiceMap: Audio Tours & Guides

Audio Guide · Travel · United Kingdom store
#35 GROSSING · TRAVEL
View on App Store ↗ Instagram card Google Play version →
Revenue a month, worldwide EST
$16.8K
Likely $5.6K to $50.5K
▲ 234.2% in 11 days
New ratings
Tracking
Daily counts start building from today
Rating
4.9 of 5
1.6K ratings in this store
Countries it ranks in
21
was 27 on Oct 15, 2026

Revenue

Estimated from the grossing charts of Oct 21, 2026 in the 53 countries we track, and ratings growth on the App Store.

EST. REVENUE / YEAR · WORLDWIDE
$202K
Both stores combined. Small app estimate, so no split per store
EST. LIFETIME DOWNLOADS
54.3K to 155K
Estimated from ratings count
WHERE IT EARNS · EST. / MONTH
  • India #32 Travel & Local (Play)$9.1K · 54%
  • United Kingdom #8 Travel & Local (Play)$6.5K · 38%
  • Kazakhstan #33 Travel & Local (Play)$541 · 3%
  • Switzerland #34 Travel & Local (Play)$220 · 1%
  • Norway #35 Travel & Local (Play)$171 · 1%
  • Denmark #35 Travel & Local (Play)$120 · 1%
  • New Zealand #34 Travel & Local (Play)$112 · 1%
  • Ireland #34 Travel & Local (Play)$82 · 0%
HOW SURE ARE WE
Small app: combines its grossing ranks with ratings growth (44 new ratings a month on average since launch). Tested on 418 apps with verified revenue: typically off by about 2.6 times, so the range is wide. Countries we don't track (and Google Play in China, which doesn't exist) aren't included, and neither are ads or web payments. Gross revenue before store fees.
RATINGS
1.6K
AVG RATING
4.86
PRICE
Free
AGE
12.4y
LAST UPDATE
14d ago
VERSION
16.0.0
SIZE
381 MB
AGE RATING
12+

Last 29 days

From our daily snapshots of every grossing chart.

DAYS IN A GROSSING CHART
29 / 29
COUNTRIES NOW
21 (was 9)
EST. REVENUE A MONTH, DAILY · BOTH STORES EST
Show daily values
Sep 24, 2026$14.2K a month
Sep 25, 2026$15K a month
Sep 26, 2026$14.4K a month
Sep 27, 2026$14.4K a month
Sep 28, 2026$14.4K a month
Sep 29, 2026$14.4K a month
Sep 30, 2026$14.4K a month
Oct 1, 2026$14.6K a month
Oct 2, 2026$14.6K a month
Oct 3, 2026$14.6K a month
Oct 4, 2026$14.5K a month
Oct 5, 2026$14.6K a month
Oct 6, 2026$14.6K a month
Oct 7, 2026$14.7K a month
Oct 8, 2026$14.7K a month
Oct 9, 2026$14.7K a month
Oct 10, 2026$38.6K a month
Oct 11, 2026$38.6K a month
Oct 12, 2026$15.3K a month
Oct 13, 2026$135.4K a month
Oct 14, 2026$119.7K a month
Oct 15, 2026not in a grossing chart
Oct 16, 2026not in a grossing chart
Oct 17, 2026not in a grossing chart
Oct 18, 2026not in a grossing chart
Oct 19, 2026$2.7K a month
Oct 20, 2026not in a grossing chart
Oct 21, 2026$128.9K a month
Oct 22, 2026not in a grossing chart
The same estimate as the headline, saved every day. Best rank Sep 24, 2026: #19 Travel · CA. Now: #16 Travel · FI.

Money and momentum

Measured from the store, not estimated.

WHAT IT CHARGES
10 purchases listed
  • VoiceMap audio tour | P12£11.99
  • VoiceMap audio tour | P10£9.99
  • VoiceMap audio tour | P6£5.99
  • VoiceMap audio tour | P8£7.99
  • VoiceMap audio tour | P7£6.99
  • VoiceMap audio tour | P9£8.99
  • VoiceMap audio tour | P5£4.99
  • VoiceMap audio tour | P15£14.99
Top in-app purchases as listed on the App Store, in local prices.
REVIEW MOMENTUM
0.3 reviews / week
  • Trendrising
  • Recent reviews average4.9 stars
  • Recent 1 and 2 star share2%
From the latest 167 written reviews, covering 4309 days.
RELEASE CADENCE
7 updates in 90 days
  • Typical gap between releases7 days
From the last 25 versions listed on the App Store.
RATING BREAKDOWN
1.6K ratings
5★90%
4★8%
3★1%
2★0%
1★1%

What users want

From the latest 167 reviews on the United Kingdom App Store, Jan 4, 2015 to Oct 1, 2026: 2% are 1 or 2 stars. Open a theme to read what people wrote.

WHAT THEY COMPLAIN ABOUT · SHARE OF BAD REVIEWS

Only 3 of the latest 167 reviews are 1 or 2 stars, too few to find patterns. Users are mostly happy.

WHAT THEY ASK FOR
  • Really enjoyed a smart location aware app for a city tour with you can walk at your own pace without the need to have your phone in your hand. 5★, Nov 20, 2024
WORDS THAT KEEP COMING UP IN BAD REVIEWS

Nothing stands out.

WHAT THEY LOVE · SHARE OF GOOD REVIEWS
Fun, addictive23%

38 of the 4 and 5 star reviews.

★★★★★ As a Cardiff local, I really enjoyed the Castle to Cybermen tour!
★★★★★ Downloaded this app and purchased one of the tours of Krakow which we really enjoyed, the app knew exactly where you were and played the correct description without fail and the knowledge of the area was really…
★★★★★ Not overly intrusive with moments you can enjoy your own conversation.
Easy to use21%

35 of the 4 and 5 star reviews.

★★★★★ A simple-to-use app that intensifies the visitor experience at the locations it serves..
★★★★★ The audio guide I used had made very good use of the GPS tracking to start up as you reach a turn or site he wanted to talk about…made the whole process incredibly easy.
★★★★★ Very well put together and easy to follow
Looks great5%

8 of the 4 and 5 star reviews.

★★★★★ All of the tours I have done have been so immersive, with high quality sound design and clear instructions.
★★★★★ And Bath is so beautiful.
★★★★★ My family and I have used Voice Map in many locations across the world and keep coming back to it whenever we are playing tourist in a new location. We have used it in Copenhagen, Split and Istanbul but the highlight…
Accurate, great results5%

8 of the 4 and 5 star reviews.

★★★★★ All of the tours I have done have been so immersive, with high quality sound design and clear instructions.
★★★★★ Great information as we wondered around a new city. The instructions combined with GPS tracking is exceptional.
★★★★★ App works well and you can put your phone away and follow the verbal directions easily.
Worth the money4%

6 of the 4 and 5 star reviews.

★★★★★ You can preview each tour before purchasing to see if you like it, and some locations offer free tours.
★★★★★ We definitely would of missed most of the points of interest had we not had this.
★★★★★ Great value for money and I got to see lots of bits that I would have otherwise missed.

Found by matching words and phrases in the reviews, not read by a person. A review can count toward more than one theme.

What users say

Latest reviews, United Kingdom App Store.

★★★★★Oct 1, 2026
A brilliant way of discovering your city of choice

Super clear map tracks you even when you divert and gets you back where you should be. Facts given in interesting and fascinating way. Strongly recommend.

★★★★★Sep 30, 2026
10/10 would recommend

All of the tours I have done have been so immersive, with high quality sound design and clear instructions. I think this is such a great way of exploring a new place and learning plenty along the way. Great product!

★★★★★Sep 16, 2026
Best App for Self Guided Tours

I used this app in Lyon, for a tour round Vieux Lyon, the oldest parts, and it was excellent. It was an excellent tour, the route would be challenging for the less able, with some steep staircases and slopes, but it’s pretty manageable for most people. Very immersive, taking you to spots you would otherwise not think of, and gives you an excellent insight into the oldest parts of Lyon. I recommend it, it’s worth the fee.

★★★★★Sep 14, 2026
Great idea

Great app for an amazing idea.

★★★★★Sep 13, 2026
Juis Juis

My go-to travel resource (after buying a guidebook). No app brings sites and cities to life like VoiceMap.

★★★★★Sep 2, 2026
Tristan Roman Tour of London

This was a real treat. I love Tristan’s podcast but being guided by him through the streets of London is on another level.

Apps like this

Same category, earning about as much.

Store screenshots

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App Store ads

Apple Search Ads this app ran in the last 90 days, from Apple's public ad repository.

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Growth research

Where this app is buying and earning its users. Each link opens pre filtered.

ASO keywords

Most repeated terms in the listing. Highlighted ones also appear in the title.

tour13tours9voicemap6city5audio4time4guided4review4tour guides3self guided3walking tours3really enjoyed3guided tour3stories3local3pace3start3london3really3great3guides2tap2gps2playback2

What's new in 16.0.0

At the top of VoiceMap’s leaderboard, there’s a dizzyingly accomplished traveller who has done 178 tours in 20 countries and 77 destinations. She’s walked over 400km (250mi), covered almost 1,000km (600mi) by car, and spent a total of 250 hours – more than 10 days – doing VoiceMap tours. She’s not alone. The top 5% of our users do roughly 25% of our tours, with an average of 12 walks, drives, and museum guides per person, so far, in a cohort that has doubled in size since January this year. If you’re in this group, version 16 is for you – and we’d also love to interview you for our new series, How We Travel. So, what will you find in this update? • You can now mark tours as Completed, then filter them out of your library. • You can sort your library by when you added tours, with newest or oldest first, along with what’s nearby and a basic alphabetical sort. There’s a recently added view now too. • We’ve improved offline mode, with a simpler status across the app that celebrates time away from the screen. • Search is more useful in version 16, with a new look – and in addition to searching by tour, destination and publisher, you can now search by attraction and find all the tours linked to a specific landmark. There are 15 that traverse Florence’s Ponte Vecchio, for example. Our roadmap has all sorts of improvements for our most active users coming soon. Better ways to manage your library are only the first step, and if you’ve spent anywhere close to 250 hours doing our tours, we’d love to hear what would be most useful for you.

Released Jun 7, 2014. Current version shipped Oct 8, 2026.

Store description

VoiceMap tours are like podcasts that move with you, to tell stories about what you’re seeing right now. They're produced by insightful local storytellers, including journalists, filmmakers, novelists, podcasters, and tour guides. Ian McKellen has even created a tour. So have the Daily Show and Sir Stephen Fry. Why use VoiceMap? • Explore at your own pace instead of being herded along in a group. Start and stop tours whenever you like, to grab a drink or take in the view, then tap Resume to pick up exactly where you left off. • Focus on your surroundings, not the screen. With automatic GPS playback, you can just tap on Start and let VoiceMap guide you. • Avoid expensive roaming fees or fiddly connection issues. After you download a tour, VoiceMap works offline and includes an offline map. • Enjoy tours as many times as you like, both in your destination and with your feet up, at home. Virtual Playback turns every tour into a podcast or audio book. • Extend your attention span with indoor tours that help you make the most of your time at a growing range of museums and art galleries around the world. • With over 2,100 free and paid tours in 80 countries, VoiceMap offers huge variety. There are over 100 tours in London alone! Press: “High-quality self-guided walking tours...Narrated by local experts, they provide insight into corners of the city sometimes overlooked by regular guided tours.” Lonely Planet “We may be biased, but could there be anything more helpful than having a journalist in your pocket when touring a new city? How about a historian, a novelist or just a really passionate local? VoiceMap culls city-specific stories from them all and fits them neatly into walking tours.” New York Times User Testimonials: "Perfect for solo travelling on your own schedule! Downloaded for a trip to Europe and will be continuing to use it on my next travels." App Store review, Vialetter “My wife and I really enjoyed exploring Bruges at our own pace with this audio tour, and there were some memorable stories that the narrator shared. Also, the app worked great in relation to the location-based services. We easily followed the map and the audio was triggered in the appropriate spots. In comparison to the packs of people wandering the city with tour guides, this was a much better fit for us.” Viator review, Rick A “Great quality information - interesting and entertaining. The time flew by. And no waffle! This is far better than any other guided tour we found - they are much more expensive and far less informative. And you can do this tour any time, any day, at your own pace, and even do it twice!” Tripadvisor review, Carcassonne 's Medieval Walls: A Self-Guided Tour "Thoroughly recommend. Really enjoyed the tour. Very well done. Packed with information and took me round streets I’d never have thought to walk round. An audio and visual treat. Thank you." Janet, NYC “It was enjoyable to be under no time pressure to freely roam the city of Pisa as we so pleased. Wandering from attraction to attraction. The app is clever, concise and easy to use! Would do again - especially with another person or solo traveler.” GetYourGuide review, Grace L “Great value for money, interesting and very clear and easy to follow! I learnt lots about London I didn't already know and I have lived here over 30 years.” London’s Alternative History Tour, Carmella V. ** Just so you know, GPS runs in the background while you're on a tour. This decreases battery life and it's best to start a tour with your device fully charged.

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