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Makeup Games - Makeup Touch

Ninjafish Studios · Entertainment · United Kingdom store
NOT IN TOP 100 HERE
View on App Store ↗ Instagram card
Revenue a month, worldwide EST
$1.4K
Likely $457 to $4.1K
New ratings
Tracking
Daily counts start building from today
Rating
4.1 of 5
354 ratings in this store
Countries it ranks in
0
was 0 on Oct 17, 2026

Revenue

Estimated from the grossing charts of Oct 23, 2026 in the 53 countries we track, and ratings growth on the App Store.

EST. REVENUE / YEAR · WORLDWIDE
$16.5K
30 new ratings a month on average since launch
EST. LIFETIME DOWNLOADS
12.4K to 35.4K
Estimated from ratings count
WHERE ITS USERS ARE · SHARE OF RATINGS
  • United States 2.7K ratings52%
  • United Kingdom 354 ratings7%
  • UAE 310 ratings6%
  • Saudi Arabia 267 ratings5%
  • Australia 265 ratings5%
  • Canada 193 ratings4%
  • India 182 ratings4%
  • Netherlands 178 ratings3%
HOW SURE ARE WE
Not in any grossing chart, so this comes from ratings growth (30 new ratings a month on average since launch): revenue grows with new ratings, more slowly for apps that collect ratings fast. Tested on 418 apps with verified revenue: typically off by about 2 times, and big earners tend to come out low. Countries we don't track (and Google Play in China, which doesn't exist) aren't included, and neither are ads or web payments. Gross revenue before store fees.
RATINGS
354
AVG RATING
4.11
PRICE
Free
AGE
14.2y
LAST UPDATE
220d ago
VERSION
5.0
SIZE
69 MB
AGE RATING
4+

Last 30 days

From our daily snapshots of every grossing chart.

DAYS IN A GROSSING CHART
0 / 30
COUNTRIES NOW
0 (was 0)
EST. REVENUE FROM CHARTS, DAILY · APP STORE ONLY EST
Show daily values
Sep 25, 2026not in a grossing chart
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Oct 24, 2026not in a grossing chart
Best rank Sep 25, 2026: not ranked. Now: not ranked. Days at zero are days outside every grossing chart.

Money and momentum

Measured from the store, not estimated.

WHAT IT CHARGES
10 purchases listed
  • Glitter Appliers (lipstick, eye liner, eye shadow) for Girl One£0.99
  • Unlock All Make-Up Appliers for Girl One£1.99
  • Glitter Appliers (lipstick, eye liner, eye shadow) for Girl Three£0.99
  • Color Appliers (lipstick, powder) for Girl One£1.99
  • Glitter Appliers (lipstick, eye liner, eye shadow) for Girl Two£0.99
  • Everything for All Themes (lipstick, eye shadow, eye liner, powder)£9.99
  • Glitter Appliers (lipstick, eye liner, eye shadow) for Girl Four£0.99
  • Color Appliers (lipstick, powder) for Girl Three£1.99
Top in-app purchases as listed on the App Store, in local prices.
REVIEW MOMENTUM
0.5 reviews / week
  • Trendfalling
  • Recent reviews average2.7 stars
  • Recent 1 and 2 star share50%
From the latest 335 written reviews, covering 5164 days.
RELEASE CADENCE
0 updates in 90 days
  • Typical gap between releases77 days
From the last 14 versions listed on the App Store.
RATING BREAKDOWN
354 ratings
5★61%
4★13%
3★10%
2★6%
1★9%

What users want

From the latest 335 reviews on the United Kingdom App Store, Sep 2, 2012 to Jul 3, 2026: 50% are 1 or 2 stars. Open a theme to read what people wrote.

WHAT THEY COMPLAIN ABOUT · SHARE OF BAD REVIEWS
Price and subscription17%

28 of the 1 and 2 star reviews.

★★★★★ So I just got an update and everything was free that usually cost money and then when I finished using all the cool stuff that got unlocked for some reason, I had to leave the game because for a little bit because I…
★★★★★ Can't believe you would charge £7.99!!!!!!!!!!!!!!!!
★★★★★ This game is totally boring a waste of time I've never played a worse game please don't get this game the updates are super expensive and it's again REALLY BORING but a really good game with beauty and much better make…
Crashes and freezes10%

17 of the 1 and 2 star reviews.

★★★★★ Anytime i try to open it, it crashes!!!
★★★★★ As soon as I downloaded it, it crashed.
★★★★★ I was really excited to get this game but when i opened it, it immediately crashed.
Limits, credits, locked features8%

14 of the 1 and 2 star reviews.

★★★★★ It said you have to pay money for this and that and blah blah blah fix your game or else I'm deleting it and you'll never have me again.
★★★★★ This game is pointless I don't know who invented this game but over half of the things are locked and there is nothing to this game like what were they thinking.
★★★★★ This game is good for all the little girls who love make up but all the AIDS and you have to pay for the make up😤 it would be better if you DID not have to PAY 99.00 very upsetting😑
Worse after an update4%

7 of the 1 and 2 star reviews.

★★★★★ So I just got an update and everything was free that usually cost money and then when I finished using all the cool stuff that got unlocked for some reason, I had to leave the game because for a little bit because I…
★★★★★ Game was fun until I installed the update now it won't even pull up on my phone AT ALL.
★★★★★ Updated the latest version and all the make up has been locked!!!!!!!!
Bugs, things not working4%

6 of the 1 and 2 star reviews.

★★★★★ Why would you buy this game it's horrible glitchy terrible and has bad sense of fashion you should never buy this game it is horrible believe me I pretty much like everything but this is torture
★★★★★ It has a big glitch, I hate it.
★★★★★ Please fix so purchases work on iPad Air.
Too many ads2%

4 of the 1 and 2 star reviews.

★★★★★ Really disappointed when i try to play an ad comes on and kicks me out 😡
★★★★★ I paid so my granddaughter could play on this app safely without ads.
★★★★★ It's horrible it's...ugh look just NEVER MAKE THIS GAME AGAIN
Login and account problems2%

3 of the 1 and 2 star reviews.

★★★★★ You don't get anything for free I hate it never get it if you do it is a waste of your Time the app is only good for people that have money in there account I would never buy another app from this creator ever again…
★★★★★ It takes your money without requiring your password.
★★★★★ A cynical use of the iPhones account settings, designed to get kids to unwittingly purchase this overpriced rubbish as fast as possible.
Lost data, sync, backup1%

2 of the 1 and 2 star reviews.

★★★★★ Wasted £1.99 and now deleted it.
★★★★★ I also deleted it and tried again but no luck.
WHAT THEY ASK FOR
  • It is so much fun I like it I will never try to buy anything else I would play every small day it's so much fun to play I'll do you long🦄I like to choose my own person and I like that to do that and psych it's so much… 5★, Apr 29, 2020
  • I just wanted a little more special style for the kids but it was fun and we had an amazing time with her she didn't even know what to say it would be better if you put me in 5★, Aug 16, 2019
  • Wish it was more to do on this app 3★, May 15, 2019
  • Good start but still need adopting🦄🦄🦄🦄🌈🌈🌈🌈🌈❤️❤️❤️❤️❤️❤️❤️😎😎😎😎 4★, Jan 13, 2019
  • I want all the makeup apps please thank you 5★, Jul 23, 2018
  • This game is good for all the little girls who love make up but all the AIDS and you have to pay for the make up😤 it would be better if you DID not have to PAY 99.00 very upsetting😑 1★, Jun 9, 2016
  • I think this is a good game but I wish it was a little easier to apply the makeup and if you changed this i would give it a five star rating! 4★, Apr 19, 2014
  • NEEDS MORE MAKEUP!!! 5★, Jan 17, 2014
WORDS THAT KEEP COMING UP IN BAD REVIEWS
rip off10worst game6bought this game6home screen6stupid game4game is little4won't let4game because3try to play3little stupid3unlock everything3say bad3
WHAT THEY LOVE · SHARE OF GOOD REVIEWS
Fun, addictive19%

24 of the 4 and 5 star reviews.

★★★★★ This game is cute and I love how you get to choose hair color, skin color, and eye color. And you also get to choose earrings too!
★★★★★ It is so much fun I like it I will never try to buy anything else I would play every small day it's so much fun to play I'll do you long🦄I like to choose my own person and I like that to do that and psych it's so much…
★★★★★ I just wanted a little more special style for the kids but it was fun and we had an amazing time with her she didn't even know what to say it would be better if you put me in
Worth the money5%

6 of the 4 and 5 star reviews.

★★★★★ It's really fun and overall a great and addicting game but it would be nice if ALL the makeup was free I enjoy it but lately it's been crashing I'll be in the middle of applying makeup and it closes itself.
★★★★★ I wish more make up was free though, and not have to buy all the special make up.
★★★★★ I love this game just I hate having to buy the things I wish they were free!
Easy to use2%

3 of the 4 and 5 star reviews.

★★★★★ This game is so easy I really love it and is the perfect thing for me you are the best I love it lol but I'm still going on my phone lol
★★★★★ Thank you for supporting all the fans are watching this on Instagram and posting all their stories and very interested into makeup so they told me to do a quick real easy tasks in my app and explore all the beautiful…
★★★★★ It's very easy for them to understand.
Looks great2%

2 of the 4 and 5 star reviews.

★★★★★ This game is my favourite because I love makeup and it has amazing colours to use for make💕❤️❤️😍🤩
★★★★★ Thank you for supporting all the fans are watching this on Instagram and posting all their stories and very interested into makeup so they told me to do a quick real easy tasks in my app and explore all the beautiful…

Found by matching words and phrases in the reviews, not read by a person. A review can count toward more than one theme.

What users say

Latest reviews, United Kingdom App Store.

★★★★★Jul 3, 2026
Stupid

Why do you have to pay?!

★★★★★Mar 18, 2026
This game lied to me

So I just got an update and everything was free that usually cost money and then when I finished using all the cool stuff that got unlocked for some reason, I had to leave the game because for a little bit because I had to bath, and then I came backthe game blocked me from making an avatar literally I could do nothing wouldn’t even let me pick the character or anything. It said you have to pay money for this and that and blah blah blah fix your game or else I’m deleting it and you’ll never have me again.

★★★★★Sep 19, 2025
Not as good as the picture

This game was good in the pictures but it was not good in real life this game is very disappointing but my sister loved it

★★★★★Jul 18, 2023
Ads

Really disappointed when i try to play an ad comes on and kicks me out 😡

★★★★★Apr 27, 2023
CUTE AND ADDICTING GAME!!!

This game is cute and I love how you get to choose hair color, skin color, and eye color. And you also get to choose earrings too!

★★★★★Feb 16, 2023
Amazing

I used to have this when i was younger and i loved it! I showed my daughter this game and she is obsessed (she is only 3). She is so addicted to it and she loves it! Thanks 🫶🏼

Store screenshots

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App Store ads

Apple Search Ads this app ran in the last 90 days, from Apple's public ad repository.

Apple's ad repository couldn't be reached right now. Try again later.

Growth research

Where this app is buying and earning its users. Each link opens pre filtered.

Meta Ad Library ↗Active Facebook and Instagram adsTikTok Creative Center ↗Top performing TikTok adsTikTok creators ↗Organic videos mentioning the appInstagram ↗Reels and posts under its hashtagYouTube ↗Reviews, tutorials and ShortsDeveloper site ↗Landing page and pricing

ASO keywords

Most repeated terms in the listing. Highlighted ones also appear in the title.

makeup7create4makeup salon3create beautiful3touch controls3touch3salon3styles3ninjafish3girls2beautiful2looks2makeovers2controls2kids2matte2look2makeover2service2

What's new in 5.0

Updated for a smoother, faster, and more fabulous makeup experience!

Released Aug 31, 2012. Current version shipped Mar 18, 2026.

Store description

Play the original Makeup Touch game for girls with 5+ million downloads! Step into a fun makeup salon and become a beauty stylist. Create beautiful makeup looks and stylish makeovers using simple touch controls designed for kids. Choose from 4 fashion models and explore different styles — natural, bold, dramatic, matte, or shimmery. Customize hair, eye color, and skin tone to create the perfect look for every makeover. Makeup Salon Features: -Lipstick, eyeshadow, blush, powder, and eyeliner -Matte, glossy, and sparkly makeup styles -Easy-to-use salon tools with touch controls -Earrings and accessories to complete each look -Endless makeup and makeover combinations for girls Design & Create: -Start fresh anytime with the makeup remover or try new styles with one tap. Save your favorite makeovers and create beautiful looks kids will love! Ninjafish Studios is very concerned about our users' privacy. To understand our policies and obligations, please read our Terms Of Service and Privacy Policy carefully. Terms Of Service: http://www.ninjafish.com/tos Privacy Policy: http://www.ninjafish.com/privacy

See this store page in another country

Prices, ranks and reviews are per country. Revenue above is already worldwide.

United StatesGermanyJapanBrazilIndia

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