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Pinterest

Pinterest, Inc. · Lifestyle · United States store
#49 TOP FREE
View on App Store ↗ Instagram card Google Play version →
Revenue a month, worldwide EST
$1.2M
Likely $409.2K to $3.7M
▲ 867.3% in 14 days
New ratings
+9.3K
in 3 days, 14.4M in total
Rating
4.8 of 5
5.8M ratings in this store
Countries it ranks in
1
was 0 on Oct 18, 2026

Revenue

Estimated from the grossing charts of Oct 25, 2026 in the 53 countries we track, and ratings growth on the App Store.

EST. REVENUE / YEAR · WORLDWIDE
$14.7M
Not ranked on Google Play in tracked countries
EST. LIFETIME DOWNLOADS
203.2M to 580.5M
Estimated from ratings count
WHERE IT EARNS · EST. / MONTH
  • Germany #65 Lifestyle$1.2M · 100%
HOW SURE ARE WE
Small app: combines its grossing ranks with ratings growth (77218 new ratings a month on average since launch). Tested on 418 apps with verified revenue: typically off by about 2.6 times, so the range is wide. Countries we don't track (and Google Play in China, which doesn't exist) aren't included, and neither are ads or web payments. Gross revenue before store fees.
RATINGS
5.8M
AVG RATING
4.78
PRICE
Free
AGE
15.5y
LAST UPDATE
4d ago
VERSION
14.41
SIZE
420 MB
AGE RATING
12+

Last 30 days

From our daily snapshots of every grossing chart and daily ratings counts.

DAYS IN A GROSSING CHART
12 / 30
COUNTRIES NOW
1 (was 0)
NEW RATINGS, LAST 3 DAYS
+9.3K
EST. REVENUE A MONTH, DAILY · BOTH STORES EST
Show daily values
Sep 26, 2026not in a grossing chart
Sep 27, 2026not in a grossing chart
Sep 28, 2026$83K a month
Sep 29, 2026$82.1K a month
Sep 30, 2026not in a grossing chart
Oct 1, 2026not in a grossing chart
Oct 2, 2026not in a grossing chart
Oct 3, 2026not in a grossing chart
Oct 4, 2026$121.9K a month
Oct 5, 2026$158K a month
Oct 6, 2026$140.7K a month
Oct 7, 2026$97.5K a month
Oct 8, 2026not in a grossing chart
Oct 9, 2026not in a grossing chart
Oct 10, 2026not in a grossing chart
Oct 11, 2026$126.9K a month
Oct 12, 2026$93.6K a month
Oct 13, 2026not in a grossing chart
Oct 14, 2026not in a grossing chart
Oct 15, 2026not in a grossing chart
Oct 16, 2026not in a grossing chart
Oct 17, 2026not in a grossing chart
Oct 18, 2026not in a grossing chart
Oct 19, 2026not in a grossing chart
Oct 20, 2026not in a grossing chart
Oct 21, 2026$113K a month
Oct 22, 2026not in a grossing chart
Oct 23, 2026not in a grossing chart
Oct 24, 2026$1.2M a month
Oct 25, 2026$1.2M a month
The same estimate as the headline, saved every day. Best rank Sep 26, 2026: not ranked. Now: #65 Lifestyle · DE.
RATINGS IN THE CORE COUNTRIES, DAILY
Show daily values
Oct 22, 202614.4M ratings
Oct 23, 202614.4M ratings
Oct 24, 202614.4M ratings
Oct 25, 202614.4M ratings
14.4M on Oct 22, 2026, 14.4M on Oct 25, 2026. New ratings track new downloads, even outside the charts.

Money and momentum

Measured from the store, not estimated.

WHAT IT CHARGES
9 purchases listed
  • Funds for Ads$5.79
  • Funds for Ads$11.49
  • Funds for Ads$17.49
  • Funds for Ads$35.00
  • Funds for Ads$41.00
  • Funds for Ads$82.00
  • Funds for Ads$23.49
  • Funds for Ads$70.00
Top in-app purchases as listed on the App Store, in local prices.
REVIEW MOMENTUM
243 reviews / week
  • Trendsteady
  • Recent reviews average2.4 stars
  • Recent 1 and 2 star share61%
From the latest 500 written reviews, covering 14 days. The store only returns this many, so this is the most recent slice.
RELEASE CADENCE
13 updates in 90 days
  • Typical gap between releases7 days
From the last 25 versions listed on the App Store.
RATING BREAKDOWN
5.8M ratings
5★87%
4★8%
3★2%
2★1%
1★2%

What users want

From the latest 500 reviews on the United States App Store, Oct 11, 2026 to Oct 24, 2026: 61% are 1 or 2 stars. Open a theme to read what people wrote.

WHAT THEY COMPLAIN ABOUT · SHARE OF BAD REVIEWS
Too many ads61%

186 of the 1 and 2 star reviews.

★★★★★ I've been using Pinterest since 2011 and over the past year there's been more and more ads to the point where the original intent of the app is useless.
★★★★★ Every time I want inspo there's ads left and right even if its not related ads just ads ads and more ada
★★★★★ It is basically an ads app everything takes you to Amazon or another random store
Lost data, sync, backup9%

28 of the 1 and 2 star reviews.

★★★★★ This morning, I opened Pinterest and went to pin something, noticing that the “press and drag to pin” feature disappeared, and I first was in disbelief, then so appalled that I searched for a way to contact Pinterest…
★★★★★ Very confusing app I like the idea but headache to figure it out
★★★★★ So I deleted it and just go to other apps now.
Wrong or poor results9%

27 of the 1 and 2 star reviews.

★★★★★ I've been using Pinterest since 2011 and over the past year there's been more and more ads to the point where the original intent of the app is useless.
★★★★★ Not sure if I'm using it wrong but everything is a link to Amazon or temu.
★★★★★ This is basically useless now.
Login and account problems7%

23 of the 1 and 2 star reviews.

★★★★★ My account got suspended for NO REASON like no I did not spam like I've had my account for 10 hours!
★★★★★ Pinterest decided to shoot me an email yesterday morning that they are gonna deactivate my account and sure enough it was deactivated.
★★★★★ So the reason l said this is bc yall did not let me in the account so im saying yall should be reported by me so ya .
Bugs, things not working6%

18 of the 1 and 2 star reviews.

★★★★★ there is nothing but ai, bugs, and glitches.
★★★★★ This app is so glitchy that I couldn't even get passed the first step of signing in.
★★★★★ You can't get anyone to look into anything, they demand you make .mov files cuz they're terrible at their jobs, tell you to somehow replicate the error, while record your phone with someone else's, & even after you…
Worse after an update6%

17 of the 1 and 2 star reviews.

★★★★★ The new update is horrible for saving pins, it's such a strange location and not convenient when using just one hand/thumb like most people do, I could see it being an issue for people with joint pain in their hands
★★★★★ This morning, I opened Pinterest and went to pin something, noticing that the “press and drag to pin” feature disappeared, and I first was in disbelief, then so appalled that I searched for a way to contact Pinterest…
★★★★★ Stop changing things!!! As soon as I get used to something you change it and make it worse. Hate hate hate the new save method. It was quicker and more efficient to hold down on the pin, slide and save. Why do you all…
Slow, laggy, battery3%

8 of the 1 and 2 star reviews.

★★★★★ Pinterest no longer opens up, my wifi is high speed, it's been like this for weeks .
★★★★★ There's so many it causes my phone to lag so I just have to close the app.
★★★★★ Then I have to slog through the abysmally slow service desk to get these things de-flagged.
Missing features2%

7 of the 1 and 2 star reviews.

★★★★★ I'm so disappointed and annoyed by this change and the overall lack of user-choice in UI.
★★★★★ Until then, the lack of proper support significantly affects the overall experience.
★★★★★ It's revolting and there's no way to opt out.
WHAT THEY ASK FOR
  • Hello Pinterest, please make a feature where we can unsave multiple favorites save images. 5★, Oct 24, 2026
  • Please bring back the tap hold and swipe feature. 1★, Oct 23, 2026
  • But now it's all Ai and they have done nothing to help protect our humanity/creativity… everytime I scroll it's auto clicks and it's EXTREMELY aggravating… I wish they would ban Ai, I don't even care about the ads. 1★, Oct 22, 2026
  • When I click the “organize button” it keeps sending me back to the top of the page and it's really annoying especially if u have a lot of pins to go thru, and can u add a scroll bar??? 5★, Oct 22, 2026
  • I think they should add a search bar when merging boards, mainly because my boards are messy and I have a lot of them so I'm always merging boards but sometimes I can't find the one I'm looking for and can spend… 5★, Oct 22, 2026
  • Very good app i can get inspiration from it anytime but I wish it did not tack Wi-Fi but overall it is a good app!!😀😍 5★, Oct 22, 2026
  • please bring back the circular option menu when holding down an image. 5★, Oct 21, 2026
  • we love a rebrand but when i add things to my board, it would be nice for it to be back the way it was. 4★, Oct 21, 2026
WORDS THAT KEEP COMING UP IN BAD REVIEWS
ai slop40ads and ai39amount of ads21old pinterest12ai generated15ai content15won't let9ads ai8pinterest has become8bring back10ads ads7ai ads7
WHAT THEY LOVE · SHARE OF GOOD REVIEWS
Fun, addictive11%

16 of the 4 and 5 star reviews.

★★★★★ I enjoy how you can combine different photos, ideas, colors, styles, and aesthetics to create a vision that represents exactly what you have in mind.
★★★★★ It's also really fun (and funny) when it comes to things like that.
★★★★★ It's really fun and my phone been blowing up bc of like and comments on my posts or different posts so it's really good!!
Useful, it helps6%

9 of the 4 and 5 star reviews.

★★★★★ I especially love how it helps you visualize your goals and dreams by turning thoughts and inspiration into something you can actually see.
★★★★★ It is sooo helpful for drawing ideas and wallpapers you should get it
★★★★★ I love Pinterest it helps me with my edits that I need I love overall, ty Pinterest for been creative with this app
Worth the money3%

4 of the 4 and 5 star reviews.

★★★★★ It's so awsome u don't hv to pay and it just so good cause it give SUCH CREATIVE ideas 100%FREE
★★★★★ Definitely a steal for being a free app.
★★★★★ But sometimes I don't like when it gives me links to t moo and other apps instead of like Amazon target or nearby cheap stores.
Looks great2%

3 of the 4 and 5 star reviews.

★★★★★ The interface is, by default, spectacular.
★★★★★ PLEASE CHANGE THE UI UPDATE BACK TO THE CIRCLES INSTEAD OF THE SQUARE MENU WHEN HOLDING DOWN ON A PIN
★★★★★ I love how you could search up images of something and it will give you cute, aesthetic photos, and ideas for stuff.
Easy to use1%

2 of the 4 and 5 star reviews.

★★★★★ Even with all the Ai or other problems, the app is simple too good for that.

Found by matching words and phrases in the reviews, not read by a person. A review can count toward more than one theme.

What users say

Latest reviews, United States App Store.

★★★★★Oct 24, 2026
Love Pinterest but ai is ruining it

I absolutely love Pinterest but it’s getting unbearable to even scroll on there bc of the ai. Especially when looking at housing decor and furniture, it’s almost impossible to go 1 scroll without seeing ai. And I hate having to try and detect if someone thing is ai or not and it’s really ruining the app for me

★★★★★Oct 24, 2026
STOP CHANGING THINGS

I think I speak for all Pinterest users when I say that the platform works (or worked) perfectly fine. The interface is, by default, spectacular. But new updates come into effect every other day and every one of them only makes things worse. Where is my “more ideas button”?!?!??? And why did you think it was a good idea to take it away??????

★★★★★Oct 24, 2026
Too reliant on ads

Istg every other post is a sponsored post soliciting me to buy something like just chillll for a bit

★★★★★Oct 24, 2026
Amazing

It’s so awsome u don’t hv to pay and it just so good cause it give SUCH CREATIVE ideas 100%FREE

★★★★★Oct 24, 2026
A new idea!

Hello Pinterest, please make a feature where we can unsave multiple favorites save images.

★★★★★Oct 24, 2026
Ad overload

I’ve been using Pinterest since 2011 and over the past year there’s been more and more ads to the point where the original intent of the app is useless. Since when is ad revenue truly that much more important than a usable app. Shame on them.

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Store screenshots

ScreenshotScreenshotScreenshotScreenshotScreenshotScreenshotScreenshotScreenshotScreenshotScreenshot

App Store ads

Apple Search Ads this app ran in the last 90 days, from Apple's public ad repository.

Apple's ad repository couldn't be reached right now. Try again later.

Growth research

Where this app is buying and earning its users. Each link opens pre filtered.

Meta Ad Library ↗Active Facebook and Instagram adsTikTok Creative Center ↗Top performing TikTok adsTikTok creators ↗Organic videos mentioning the appInstagram ↗Reels and posts under its hashtagYouTube ↗Reviews, tutorials and ShortsDeveloper site ↗Landing page and pricing

ASO keywords

Most repeated terms in the listing. Highlighted ones also appear in the title.

inspiration2love2

What's new in 14.41

Every week, we polish up the Pinterest app. This update includes: - Bug fixes - Performance improvements Tell us if you like this latest version at https://help.pinterest.com/contact

Released Apr 28, 2011. Current version shipped Oct 21, 2026.

Store description

Pinterest is a place of endless possibilities. You can: - Discover everyday inspiration - Shop styles you love - Try and learn something new Create boards, save Pins and make collages of all your inspiration. Unlock billions of ideas, from fashion tips and easy recipes to DIY projects and fresh ways to redo your space. Creating the life you love? It's Possible.

See this store page in another country

Prices, ranks and reviews are per country. Revenue above is already worldwide.

United KingdomGermanyJapanBrazilIndia

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