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The Tower - Idle Tower Defense icon
APP STORE

The Tower - Idle Tower Defense

Tech Tree Games LLC · Games · United States store
NOT IN TOP 100 HERE
View on App Store ↗ Google Play version →
Revenue a month, worldwide EST
$4.3M
Likely $1.5M to $12.7M
▼ 43.7% in 11 days
New ratings
Tracking
Daily counts start building from today
Rating
4.2 of 5
20K ratings in this store
Countries it ranks in
18
was 34 on Oct 15, 2026

Revenue

Estimated from the grossing charts of Oct 21, 2026 in the 53 countries we track, and ratings growth on the App Store.

EST. REVENUE / MONTH · WORLDWIDE · BOTH STORES
$4.3M
Range $1.5M to $12.7M
EST. REVENUE / YEAR · WORLDWIDE
$52.1M
App Store $484.7K + Google Play $3.9M a month
EST. LIFETIME DOWNLOADS
700.5K to 2M
Estimated from ratings count
WHERE IT EARNS · EST. / MONTH
  • United States #42 Games: Simulation (iOS), #2 Games: Simulation (Play)$2M · 45%
  • Japan #31 Games: Simulation (Play)$595.3K · 14%
  • South Korea #21 Games: Simulation (Play)$290.7K · 7%
  • Canada #38 Games: Simulation (iOS), #99 All games (Play)$138.6K · 3%
  • Colombia #8 Games: Simulation (Play)$128.5K · 3%
  • Saudi Arabia #7 Games: Simulation (Play)$118K · 3%
  • United Kingdom #72 Games: Simulation (iOS), #9 Games: Simulation (Play)$112.1K · 3%
  • Pakistan #7 Games: Simulation (Play)$107.7K · 2%
31 more countries
  • UAE #7 Games: Simulation (Play)$93.6K · 2%
  • Germany #96 Games: Simulation (iOS), #11 Games: Simulation (Play)$84K · 2%
  • Peru #8 Games: Simulation (Play)$65.4K · 2%
  • Czechia #9 Games: Simulation (iOS), #35 All games (Play)$64.3K · 1%
  • France #10 Games: Simulation (Play)$60.4K · 1%
  • Singapore #9 Games: Simulation (Play)$57.4K · 1%
  • Australia #59 Games: Simulation (iOS), #10 Games: Simulation (Play)$50.1K · 1%
  • Sweden #26 Games: Simulation (iOS), #99 All games (Play)$41.2K · 1%
  • Nigeria #8 Games: Simulation (Play)$39.2K · 1%
  • Norway #44 Games: Simulation (iOS), #85 All games (Play)$33.2K · 1%
  • Brazil #27 Games: Simulation (Play)$32K · 1%
  • Denmark #40 Games: Simulation (iOS), #69 All games (Play)$30.8K · 1%
  • Taiwan #29 Games: Simulation (Play)$29.4K · 1%
  • Egypt #7 Games: Simulation (Play)$19.4K · 0%
  • Israel #89 Games: Simulation (iOS), #8 Games: Simulation (Play)$19.2K · 0%
  • Poland #77 Games: Simulation (iOS), #18 Games: Simulation (Play)$18K · 0%
  • Netherlands #8 Games: Simulation (Play)$17.2K · 0%
  • Switzerland #72 Games: Simulation (iOS), #4 Games: Simulation (Play)$17.1K · 0%
  • Finland #87 Games: Simulation (iOS), #100 All games (Play)$16.3K · 0%
  • Portugal #9 Games: Simulation (Play)$15.9K · 0%
  • Belgium #58 Games: Simulation (iOS), #9 Games: Simulation (Play)$14.7K · 0%
  • Kazakhstan #7 Games: Simulation (Play)$13K · 0%
  • Kuwait #8 Games: Simulation (Play)$12.1K · 0%
  • Ireland #9 Games: Simulation (Play)$12K · 0%
  • Italy #32 Games: Simulation (Play)$10.8K · 0%
  • Hong Kong #20 Games: Simulation (Play)$9K · 0%
  • Austria #100 Games: Simulation (iOS), #17 Games: Simulation (Play)$7.6K · 0%
  • Greece #9 Games: Simulation (Play)$6.3K · 0%
  • New Zealand #67 Games: Simulation (iOS)$2.7K · 0%
  • South Africa #93 Games: Strategy (iOS)$2K · 0%
  • Philippines #97 Games: Simulation (iOS)$2K · 0%
HOW SURE ARE WE
Calibrated range: for apps in the top 50, our estimates were within about 30% of published figures for 9 of 12 apps tested. Countries we don't track (and Google Play in China, which doesn't exist) aren't included, and neither are ads or web payments. Gross revenue before store fees.
RATINGS
20K
AVG RATING
4.23
PRICE
Free
AGE
5.0y
LAST UPDATE
0d ago
VERSION
29.1.3
SIZE
434 MB
AGE RATING
4+

Last 29 days

From our daily snapshots of every grossing chart.

DAYS IN A GROSSING CHART
13 / 29
COUNTRIES NOW
17 (was 0)
EST. REVENUE A MONTH, DAILY · BOTH STORES EST
Show daily values
Sep 24, 2026not in a grossing chart
Sep 25, 2026not in a grossing chart
Sep 26, 2026not in a grossing chart
Sep 27, 2026not in a grossing chart
Sep 28, 2026not in a grossing chart
Sep 29, 2026not in a grossing chart
Sep 30, 2026not in a grossing chart
Oct 1, 2026not in a grossing chart
Oct 2, 2026not in a grossing chart
Oct 3, 2026not in a grossing chart
Oct 4, 2026not in a grossing chart
Oct 5, 2026not in a grossing chart
Oct 6, 2026not in a grossing chart
Oct 7, 2026not in a grossing chart
Oct 8, 2026not in a grossing chart
Oct 9, 2026not in a grossing chart
Oct 10, 2026$860.8K a month
Oct 11, 2026$435.2K a month
Oct 12, 2026$313.1K a month
Oct 13, 2026$847.3K a month
Oct 14, 2026$2.3M a month
Oct 15, 2026$1.5M a month
Oct 16, 2026$922.1K a month
Oct 17, 2026$2.4M a month
Oct 18, 2026$1.4M a month
Oct 19, 2026$1.1M a month
Oct 20, 2026$1M a month
Oct 21, 2026$484.7K a month
Oct 22, 2026not in a grossing chart
The same estimate as the headline, saved every day. Best rank Sep 24, 2026: not ranked. Now: #9 Games: Simulation · CZ.

Money and momentum

Measured from the store, not estimated.

WHAT IT CHARGES
10 purchases listed
  • Event Boost$14.99
  • Starter Pack$9.99
  • Disable Ads$9.99
  • Stone Pack 2$59.99
  • Epic Pack$29.99
  • Milestone Premium 1$9.99
  • Galaxy Sized Gem Pack$99.99
  • Medium Gem Pack$9.99
Top in-app purchases as listed on the App Store, in local prices.
REVIEW MOMENTUM
18 reviews / week
  • Trendsteady
  • Recent reviews average3.3 stars
  • Recent 1 and 2 star share36%
From the latest 500 written reviews, covering 192 days. The store only returns this many, so this is the most recent slice.
RELEASE CADENCE
11 updates in 90 days
  • Typical gap between releases9 days
From the last 25 versions listed on the App Store.
RATING BREAKDOWN
20K ratings
5★65%
4★17%
3★5%
2★3%
1★10%

What users say

Latest reviews, United States App Store.

★★★★★Oct 20, 2026
Best Tower Game

I’m back to pay some more. Best Tower Game in the Business!

★★★★★Oct 19, 2026
Dude the ads

The game rocks, but I just clocked a seven minute ad. No timer (in the ad) no nothing. just wait out seven minutes for the double arrowhead on the top right corner. This game is gonna make me have a heart

★★★★★Oct 18, 2026
Progression

It takes so long just to progress into more tiers, because mostly you have to wait for lab upgrades and other stuff like ultimate weapon shards(only from daily missions and tournaments) it’s really boring. I wish it was better

★★★★★Oct 18, 2026
Don’t install

I tried watching ads to get a bonus and will make you watch the ad all the way and freeze your game not giving you the bonus and you have to force close the game to be able to play again.

★★★★★Oct 17, 2026
Fun but didn’t work

It wasn’t idle and there were ads but it’s a fun game

★★★★★Oct 17, 2026
Good game but very grindy

This game is good but be warned, it’s extremely grindy. Only get into this game if you’re in it for the long haul. But I like it

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Store screenshots

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App Store ads

Apple Search Ads this app ran in the last 90 days, from Apple's public ad repository.

Apple's ad repository couldn't be reached right now. Try again later.

Growth research

Where this app is buying and earning its users. Each link opens pre filtered.

Meta Ad Library ↗Active Facebook and Instagram adsTikTok Creative Center ↗Top performing TikTok adsTikTok creators ↗Organic videos mentioning the appInstagram ↗Reels and posts under its hashtagYouTube ↗Reviews, tutorials and ShortsDeveloper site ↗Landing page and pricing

ASO keywords

Most repeated terms in the listing. Highlighted ones also appear in the title.

tower23tower defense18defense11defense game10game9idle7perfect tower6idle tower6unlock6upgrades5build perfect5tower idle5incremental tower5perfect4game build3permanent upgrades3defend tower3upgrades unlock3meets eye3idle games3games fun3build3incremental3permanent3

What's new in 29.1.3

v29 Major Update - Added Global Presets, which saves configurations of different Presets to easily switch between types of battles - Preset Lab: Includes Card, Workshop, Bot, Module, + Guardian presets - Introducing new Mythic tournament league + newly reworked Vault - Added new Harmony Tree upgrades, such as Poison Swamp slider and Life Saving Ordering - Added a new category to the Vault: Enemy - Adjusted Module levels to be tied to Module Slots - Added new Card + Module content - Gameplay/localization improvements

Released Nov 2, 2021. Current version shipped Oct 21, 2026.

Store description

Build Your Perfect Tower of Defense The Tower – Idle Tower Defense game is here. Build the perfect tower of defense with our incremental tower defense game where you will control a single tower, and make permanent upgrades to it. 1. Defend your tower Fight off waves of enemies and defend your tower, making tactical decisions to stand strong against the attackers. Experience an intense incremental tower defense game with ever-evolving strategies. 2. Permanent upgrades Unlock powerful upgrades to your tower, allowing you to make permanent, game-changing improvements. Choose the best strategies for each battle – and for the big picture. 3. More than meets the eye The Tower – Idle Tower Defense offers more than a classic tower defense game. Unlock new areas, defeat powerful bosses, and explore a world of tactical possibilities. More than meets the eye! Idle games are fun and we want to give you the most exciting experience you can have! The Tower – Idle Tower Defense features: • Addicting simplistic tower defense gameplay • An insane number of upgrades to choose from • Invest your valuable coins to permanently power up your tower in the workshop • Research new upgrades to unlock new parts of the game • Continue to unlock new research while idle or playing active • Unlock and manage your card collection to provide your tower with massive bonuses • Compete in live tournaments against other players to unlock ultimate weapons Will your perfect tower stand the test of time in this new idle tower defense game? Take on the challenge of conquering the Tower in this unique incremental tower defense game. Build your own perfect tower, upgrade it, and defend it until its destruction. Prove your tactical skills in this intense game! Idle games are fun! IGRS Rating: 13+

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