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Merge Fables®

Microfun Limited · Games · United States store
NOT IN TOP 100 HERE
View on App Store ↗ Instagram card Google Play version →
Revenue a month, worldwide EST
$177K
Likely $59K to $531.1K
▲ 931.2% in 11 days
New ratings
+5
in 1 days, 39K in total
Rating
4.8 of 5
18.1K ratings in this store
Countries it ranks in
11
was 6 on Oct 16, 2026

Revenue

Estimated from the grossing charts of Oct 21, 2026 in the 53 countries we track, and ratings growth on the App Store.

EST. REVENUE / YEAR · WORLDWIDE
$2.1M
Both stores combined. Small app estimate, so no split per store
EST. LIFETIME DOWNLOADS
631.9K to 1.8M
Estimated from ratings count
WHERE IT EARNS · EST. / MONTH
  • South Korea #67 Games: Puzzle (iOS), #50 Games: Puzzle (Play)$57.8K · 33%
  • Japan #89 Games: Puzzle (Play)$27.2K · 15%
  • Germany #71 Games: Puzzle (Play)$12.7K · 7%
  • United Kingdom #75 Games: Puzzle (Play)$9.1K · 5%
  • France #51 Games: Puzzle (Play)$7.9K · 4%
  • Taiwan #46 Games: Puzzle (iOS), #36 Games: Puzzle (Play)$6.9K · 4%
  • Indonesia #34 Games: Puzzle (Play)$6.6K · 4%
  • Brazil #60 Games: Puzzle (Play)$6.1K · 3%
31 more countries
  • Italy #76 Games: Simulation (iOS), #68 Games: Puzzle (Play)$5.3K · 3%
  • Spain #77 Games: Simulation (iOS), #54 Games: Puzzle (Play)$4.2K · 2%
  • Mexico #90 Games: Simulation (iOS), #80 Games: Puzzle (Play)$3.5K · 2%
  • Canada #72 Games: Puzzle (Play)$3.1K · 2%
  • Australia #59 Games: Puzzle (Play)$2.8K · 2%
  • Malaysia #93 Games: Puzzle (iOS), #41 Games: Puzzle (Play)$2K · 1%
  • Netherlands #66 Games: Puzzle (Play)$1.9K · 1%
  • Turkey #65 Games: Puzzle (Play)$1.7K · 1%
  • Poland #75 Games: Puzzle (Play)$1.5K · 1%
  • Chile #35 Games: Puzzle (Play)$1.4K · 1%
  • Norway #44 Games: Puzzle (Play)$1.4K · 1%
  • Sweden #64 Games: Puzzle (Play)$1.3K · 1%
  • Portugal #33 Games: Puzzle (Play)$1.2K · 1%
  • Czechia #100 Games: Puzzle (iOS), #52 Games: Puzzle (Play)$1.1K · 1%
  • Romania #45 Games: Simulation (iOS), #40 Games: Puzzle (Play)$1.1K · 1%
  • Austria #65 Games: Puzzle (Play)$870 · 0%
  • Switzerland #70 Games: Puzzle (Play)$839 · 0%
  • Saudi Arabia #70 Games: Simulation (iOS)$766 · 0%
  • Israel #44 Games: Puzzle (Play)$734 · 0%
  • South Africa #49 Games: Puzzle (Play)$698 · 0%
  • Egypt #73 Games: Puzzle (Play)$659 · 0%
  • Belgium #75 Games: Puzzle (Play)$643 · 0%
  • Ireland #59 Games: Puzzle (Play)$622 · 0%
  • Ukraine #47 Games: Puzzle (Play)$605 · 0%
  • Kuwait #73 Games: Puzzle (Play)$551 · 0%
  • Qatar #74 Games: Simulation (iOS), #73 Games: Puzzle (Play)$521 · 0%
  • Greece #41 Games: Puzzle (Play)$516 · 0%
  • Philippines #94 Games: Puzzle (iOS)$509 · 0%
  • Pakistan #73 Games: Puzzle (Play)$412 · 0%
  • Nigeria #73 Games: Puzzle (Play)$287 · 0%
  • Bangladesh #73 Games: Puzzle (Play)$138 · 0%
HOW SURE ARE WE
Small app: combines its grossing ranks with ratings growth (592 new ratings a month on average since launch). Tested on 418 apps with verified revenue: typically off by about 2.6 times, so the range is wide. Countries we don't track (and Google Play in China, which doesn't exist) aren't included, and neither are ads or web payments. Gross revenue before store fees.
RATINGS
18.1K
AVG RATING
4.76
PRICE
Free
AGE
5.5y
LAST UPDATE
9d ago
VERSION
v5.8.0
SIZE
3018 MB
AGE RATING
4+

Last 30 days

From our daily snapshots of every grossing chart and daily ratings counts.

DAYS IN A GROSSING CHART
14 / 30
COUNTRIES NOW
9 (was 0)
NEW RATINGS, LAST 1 DAYS
+5
EST. REVENUE A MONTH, DAILY · BOTH STORES EST
Show daily values
Sep 24, 2026$145K a month
Sep 25, 2026$145K a month
Sep 26, 2026$144.9K a month
Sep 27, 2026$148.8K a month
Sep 28, 2026$148.8K a month
Sep 29, 2026$148.8K a month
Sep 30, 2026$148.8K a month
Oct 1, 2026$151.1K a month
Oct 2, 2026$148.7K a month
Oct 3, 2026$148.7K a month
Oct 4, 2026$148.6K a month
Oct 5, 2026$151K a month
Oct 6, 2026$150.9K a month
Oct 7, 2026$151.7K a month
Oct 8, 2026$151.9K a month
Oct 9, 2026$152.5K a month
Oct 10, 2026$174.9K a month
Oct 11, 2026$176.4K a month
Oct 12, 2026$176.4K a month
Oct 13, 2026$2.1M a month
Oct 14, 2026$2.6M a month
Oct 15, 2026$2M a month
Oct 16, 2026$1.9M a month
Oct 17, 2026$1.9M a month
Oct 18, 2026$1.8M a month
Oct 19, 2026$1.8M a month
Oct 20, 2026$1.8M a month
Oct 21, 2026$1.8M a month
Oct 22, 2026not in a grossing chart
Oct 23, 2026not in a grossing chart
The same estimate as the headline, saved every day. Best rank Sep 24, 2026: not ranked. Now: #67 Games: Puzzle · TW.
RATINGS IN THE CORE COUNTRIES, DAILY
Show daily values
Oct 22, 202639K ratings
Oct 23, 202639K ratings
39K on Oct 22, 2026, 39K on Oct 23, 2026. New ratings track new downloads, even outside the charts.

Money and momentum

Measured from the store, not estimated.

WHAT IT CHARGES
10 purchases listed
  • Pouch of Rubies$1.99
  • Super Energy Bundle$5.99
  • Premium Event Energy Bundle$4.99
  • Island Event Gold Ticket$4.99
  • Senior Energy Bundle$2.99
  • Sack of Rubies$4.99
  • Ultimate Energy Bundle$3.99
  • Chest of Rubies$9.99
Top in-app purchases as listed on the App Store, in local prices.
REVIEW MOMENTUM
0.5 reviews / week
  • Trendrising
  • Recent reviews average4.2 stars
  • Recent 1 and 2 star share15%
From the latest 134 written reviews, covering 1979 days.
RELEASE CADENCE
5 updates in 90 days
  • Typical gap between releases14 days
From the last 25 versions listed on the App Store.
RATING BREAKDOWN
18.1K ratings
5★84%
4★12%
3★2%
2★1%
1★2%

What users want

From the latest 134 reviews on the United States App Store, May 23, 2021 to Oct 21, 2026: 15% are 1 or 2 stars. Open a theme to read what people wrote.

WHAT THEY COMPLAIN ABOUT · SHARE OF BAD REVIEWS
Price and subscription40%

8 of the 1 and 2 star reviews.

★★★★★ This is a fairly fun game but most limited time things are impossible without paying actual money.
★★★★★ I can't believe I spent so much money finally on the purple lightening power to play a stupid game and then it turns around and takes it all away bc I didn't use it instantly.
★★★★★ Costs for extra things got more expensive really quickly.
Worse after an update25%

5 of the 1 and 2 star reviews.

★★★★★ I just seen you had an update today and it didn't fix the issue.
★★★★★ Please fix last update left me unable to bring up my game.
★★★★★ The new update shoots stuff all around the boards and it's super annoying
Lost data, sync, backup15%

3 of the 1 and 2 star reviews.

★★★★★ Now I have to go scrolling around the island to find them and they often get lost.
★★★★★ So instead of keeping me as a player spending money from time to time, the game lost me.
★★★★★ Deleted to remove temptation.
Limits, credits, locked features10%

2 of the 1 and 2 star reviews.

★★★★★ This is a fairly fun game but most limited time things are impossible without paying actual money.
★★★★★ You have a glitch in newest update Can't zoom out and the game isn't giving credit for opening up something using up alot if energy to get nowhere KathyBatchelder
WHAT THEY ASK FOR
  • I love this game, but i do Wish they had more options to get lives or tokens to use for opening new levels. 5★, Sep 26, 2026
  • It feels unfair to the player and I wish it could be possible, but could maybe be sped up by paying for in-game perks. 2★, Aug 14, 2026
  • It would be better if it wasn't so expensive 5★, Mar 13, 2026
  • Need more energy..!!! 5★, Feb 15, 2026
WORDS THAT KEEP COMING UP IN BAD REVIEWS

Nothing stands out.

WHAT THEY LOVE · SHARE OF GOOD REVIEWS
Fun, addictive25%

26 of the 4 and 5 star reviews.

★★★★★ Fun way to kill some time.
★★★★★ I love this game, but i do Wish they had more options to get lives or tokens to use for opening new levels. I cant keep buying
★★★★★ Yes, there are no ads and yes, it's free to play. The game also has great variety and the stories are interesting. I'm addicted and I play everyday. However there are two things that irk me. First is the Facebook…

Found by matching words and phrases in the reviews, not read by a person. A review can count toward more than one theme.

What users say

Latest reviews, United States App Store.

★★★★★Oct 21, 2026
Great

Fun

★★★★★Oct 19, 2026
Last update

Since the last update, I can’t close the program. It absolutely refuses to close so I have to dump out. Please fix on next update.

★★★★★Oct 14, 2026
Pretty ok

Could do without so much dialog but I’ve had trouble stopping so…. 👍

★★★★★Oct 13, 2026
Love

💛💛💛💛💛

★★★★★Oct 10, 2026
Merge fables

Fun way to kill some time. I love it!!

★★★★★Oct 4, 2026
Being. charged for random items

I enjoyed the game- up until all these random charges popped on my account that I didn’t authorize or paid for. So unfortunately I have deleted off my phone

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Same category, earning about as much.

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Store screenshots

ScreenshotScreenshotScreenshotScreenshotScreenshotScreenshotScreenshotScreenshotScreenshotScreenshot

App Store ads

Apple Search Ads this app ran in the last 90 days, from Apple's public ad repository.

Apple's ad repository couldn't be reached right now. Try again later.

Growth research

Where this app is buying and earning its users. Each link opens pre filtered.

Meta Ad Library ↗Active Facebook and Instagram adsTikTok Creative Center ↗Top performing TikTok adsTikTok creators ↗Organic videos mentioning the appInstagram ↗Reels and posts under its hashtagYouTube ↗Reviews, tutorials and ShortsDeveloper site ↗Landing page and pricing

ASO keywords

Most repeated terms in the listing. Highlighted ones also appear in the title.

merge6merge fables5island4pieces4explore island3island full3pieces meet3service microfun3fables3explore3characters3microfun3full2meet2delightful2dreams2world2strategy2need2facebook2mergefables2help2service2html2

What's new in v5.8.0

Don't miss our latest version! -- Many wonderful events with rich rewards are waiting for you! --Additional features and bug fixes.

Released Apr 30, 2021. Current version shipped Oct 14, 2026.

Store description

Welcome to Merge Fables, where you will explore an island full of stories! Merge together pieces to meet delightful characters and build the castles of your dreams! Master the art of huge matches to get the biggest rewards! Merge Fables Features: --A Mysterious World-- This magical island is full of all kinds of curious and delightful things. The more you explore, the more surprises you’ll discover! --Exciting Unique Characters-- Match and merge thousands of different pieces to meet charming fairytale characters and see how they’re adjusting to modern life! Every new character helps you get closer to building the island of your dreams. --Challenge and Strategy-- Merging is simple and fun but there’s also plenty of strategy involved! Will you merge 3 pieces to get 1 right now, or will you wait until you can get five pieces to get the bonus? The decision is yours! --Collection and Exploration-- If you are out of resources, you can mine the stones, trees, and more! If you need more space to decorate your world, clear away the mist and go hunting for treasures as you explore the island! Enjoying Merge Fables? Learn more about the game on our Facebook Fan Page! https://www.facebook.com/MergeFables/ Need help? Contact us by sending an email to mergefables-service@microfun.com We're here to help you! Privacy Policy: https://www.microfun.com/privacy_EN.html Terms of Service: https://www.microfun.com/userAgreementEN.html

See this store page in another country

Prices, ranks and reviews are per country. Revenue above is already worldwide.

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