When I use these filters, I saw a major difference. But now when I use them, I don’t see any difference.
Estimated from the grossing charts of Oct 21, 2026 in the 53 countries we track, and ratings growth on the App Store.
From our daily snapshots of every grossing chart and daily ratings counts.
| Sep 24, 2026 | $347.7K a month |
| Sep 25, 2026 | $347.7K a month |
| Sep 26, 2026 | $344.6K a month |
| Sep 27, 2026 | $344.6K a month |
| Sep 28, 2026 | $341.1K a month |
| Sep 29, 2026 | $341.1K a month |
| Sep 30, 2026 | $340.9K a month |
| Oct 1, 2026 | $341K a month |
| Oct 2, 2026 | $340.9K a month |
| Oct 3, 2026 | $344.1K a month |
| Oct 4, 2026 | $342K a month |
| Oct 5, 2026 | $344K a month |
| Oct 6, 2026 | $343.9K a month |
| Oct 7, 2026 | $346.8K a month |
| Oct 8, 2026 | $347.1K a month |
| Oct 9, 2026 | $347K a month |
| Oct 10, 2026 | $4.1M a month |
| Oct 11, 2026 | $4M a month |
| Oct 12, 2026 | $3.9M a month |
| Oct 13, 2026 | $4.1M a month |
| Oct 14, 2026 | $3.6M a month |
| Oct 15, 2026 | $3.7M a month |
| Oct 16, 2026 | $3.8M a month |
| Oct 17, 2026 | $3.8M a month |
| Oct 18, 2026 | $3.7M a month |
| Oct 19, 2026 | $3.9M a month |
| Oct 20, 2026 | $3.9M a month |
| Oct 21, 2026 | $4.2M a month |
| Oct 22, 2026 | not in a grossing chart |
| Oct 23, 2026 | not in a grossing chart |
| Oct 22, 2026 | 111.3K ratings |
| Oct 23, 2026 | 111.4K ratings |
Measured from the store, not estimated.
From the latest 500 reviews on the United States App Store, Sep 12, 2022 to Oct 16, 2026: 45% are 1 or 2 stars. Open a theme to read what people wrote.
77 of the 1 and 2 star reviews.
★★★★★ Don't waste your money, and go get one of the better apps.
★★★★★ I find a way to cancel this app after testing it out for six months and now I'm gonna be charged a month until let the girl cancel it.
★★★★★ I pay a $9.99 subscription but every time I edit a picture the app tries to have me subscribe to another subscription.
30 of the 1 and 2 star reviews.
★★★★★ I have lowed and used this app for over 4 years as a paid subscriber. Now the beauty filters make my whole video dark. I am so disappointed. I need someone to fix this because it used to be my favorite app!
★★★★★ The beauty is weak doesn't cover and videos you see the before under veil photo and glitches in video fade to original to fake eyes.
★★★★★ Double chin fix not working good
21 of the 1 and 2 star reviews.
★★★★★ My app got deleted and now it asks for credit card information to download it again.
★★★★★ Saw only very limited features available for the paid 1 month which jumped $5 PER MONTH!
★★★★★ At first they had some free ones you could try and now you have to pay for everything and it adds up I wish they could leave you the 2 or 3 free simple filters
18 of the 1 and 2 star reviews.
★★★★★ I contacted customer service to get some help, and they didn't care at all.
★★★★★ I can't download any apps because it keeps saying trouble will previous charge because I'm blocking this damn charge and no customer service is getting back to me.
★★★★★ This app doesn't support women who are Black and brown, as a result the eyes and skin look weird if you are a woman of color and try to use its features.
13 of the 1 and 2 star reviews.
★★★★★ The beauty is weak doesn't cover and videos you see the before under veil photo and glitches in video fade to original to fake eyes.
★★★★★ I got this app thinking that stuff was free but I thinked wrong.
★★★★★ The filter makes the video blurry, and the filters are from like 2015, very general and not realistic, better on with instagram or snap chat free filters
7 of the 1 and 2 star reviews.
★★★★★ If it was just a matter of “I don't like the filters” or “it didn't look as good as I thought” that would be one thing, but I have gone through ALL of the filters and they do NOT look anything close to me.
★★★★★ Please fix the receipt/subscription sync and provide support or a refund.
★★★★★ My app got deleted and now it asks for credit card information to download it again.
5 of the 1 and 2 star reviews.
★★★★★ Instead bringing new features with updates, this app is getting less! Also, there is no option for me to check where am I with subscription. Just awful!
★★★★★ I bought this app for a whole year and it's not working, keep telling me to update and to delete and redownload and still not fixed.
★★★★★ Many tims I subscribe with this propgrm when make update they dealat my brice to make new price thay cheeeting
4 of the 1 and 2 star reviews.
★★★★★ so I saw the ads on YouTube shorts and initially I was like “what the heck is this???“ so I downloaded it and you have to pay $57 a year to use the beauty filter which is so dumb!
★★★★★ I absolutely hate Gradient and Persona as soon as you open both apps it immediately ads to pay money… Like I'm not paying none of my money for an app if I wanted to pay money for something I would've gone to KFC.
★★★★★ The whole advertisement on this app for YouTube shorts is that you can hide your face with the filter to look more pretty.
14 of the 4 and 5 star reviews.
★★★★★ Love how easy and simple it is to use .
★★★★★ It's really easy to work with and it makes awesome pictures!
★★★★★ I did not use all features yet but so I like it
13 of the 4 and 5 star reviews.
★★★★★ Reminds me of SNOW, but snow was free.
★★★★★ This is the best app ever, it makes me feel so confident in pics after a bit of tweaks, it lets you do things for free but honestly it's worth any pay
★★★★★ Love it even more cause it's free!!!
13 of the 4 and 5 star reviews.
★★★★★ fun and nice to refresh photo
★★★★★ A little expensive but it's a fun app
★★★★★ I have thoroughly enjoyed trying some of them out, particularly to see how I would look with more makeup.
12 of the 4 and 5 star reviews.
★★★★★ Look I never thought I could look so beautiful!
★★★★★ The filters are all differently made and all beautiful
★★★★★ Really like all of the beautiful options
10 of the 4 and 5 star reviews.
★★★★★ Fast retouch for photo & video, makes you look natural, but better version of yourself doesn't reduce quality of your pictures.
★★★★★ I really only use this app for good quality, and pictures.
★★★★★ Really good and great quality also so good for toca boca vidos🫶🏽
Found by matching words and phrases in the reviews, not read by a person. A review can count toward more than one theme.
Latest reviews, United States App Store.
When I use these filters, I saw a major difference. But now when I use them, I don’t see any difference.
I paid $40 for this app, and while I appreciate its editing capabilities, I’m disappointed that it only detects and edits one face at a time. For the price, I would expect the ability to recognize multiple faces in group photos and allow individual adjustments to each person. This seems like a pretty basic feature for a premium beauty editing app, especially when so many of us take photos with friends and family. I hope the developers consider adding multi-face detection and editing in a future update. It would make the app significantly more useful and worth the price!
Самое лучшее приложение !!!! Самое самое🌺🌺🌺
I have lowed and used this app for over 4 years as a paid subscriber. Now the beauty filters make my whole video dark. I am so disappointed. I need someone to fix this because it used to be my favorite app!
Works extremely good.
I enjoy it so much
Same category, earning about as much.
Apple Search Ads this app ran in the last 90 days, from Apple's public ad repository.
Apple only publishes ads shown in the EU (EU Digital Services Act), with a 7 day delay. An app that advertises only outside the EU shows nothing here.
Where this app is buying and earning its users. Each link opens pre filtered.
Most repeated terms in the listing. Highlighted ones also appear in the title.
Released Apr 20, 2021. Current version shipped Oct 12, 2026.
Prices, ranks and reviews are per country. Revenue above is already worldwide.
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