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Madden NFL 27 Mobile Football icon
APP STORE

Madden NFL 27 Mobile Football

Electronic Arts · Games · United States store
NOT IN TOP 100 HERE
View on App Store ↗ Instagram card Google Play version →
Revenue a month, worldwide EST
$3.2M
Likely $1.1M to $9.1M
▼ 41.0% in 11 days
New ratings
Tracking
Daily counts start building from today
Rating
4.7 of 5
1.3M ratings in this store
Countries it ranks in
29
was 31 on Oct 15, 2026

Revenue

Estimated from the grossing charts of Oct 21, 2026 in the 53 countries we track, and ratings growth on the App Store.

EST. REVENUE / YEAR · WORLDWIDE
$38.1M
App Store $1.5M + Google Play $1.7M a month
EST. LIFETIME DOWNLOADS
47M to 134.3M
Estimated from ratings count
WHERE IT EARNS · EST. / MONTH
  • United States #16 Games: Simulation (iOS), #6 Games: Sports (Play)$1.4M · 43%
  • Japan #71 Games: Sports (iOS)$308K · 10%
  • Thailand #14 Games: Sports (Play)$245.9K · 8%
  • Mexico #13 Games: Sports (iOS), #16 Games: Sports (Play)$164.3K · 5%
  • Hong Kong #25 Games: Sports (iOS), #14 Games: Sports (Play)$153K · 5%
  • South Korea #63 Games: Sports (iOS)$126.3K · 4%
  • Pakistan #14 Games: Sports (Play)$64.3K · 2%
  • Saudi Arabia #14 Games: Sports (Play)$63.3K · 2%
37 more countries
  • Germany #31 Games: Sports (iOS), #30 Games: Sports (Play)$46.1K · 1%
  • Poland #14 Games: Sports (Play)$45.6K · 1%
  • Colombia #52 Games: Sports (iOS), #14 Games: Sports (Play)$42.1K · 1%
  • Canada #50 Games: Simulation (iOS), #22 Games: Sports (Play)$33.4K · 1%
  • Bangladesh #14 Games: Sports (Play)$32K · 1%
  • Chile #14 Games: Sports (Play)$31.2K · 1%
  • UAE #45 Games: Sports (iOS), #14 Games: Sports (Play)$30.5K · 1%
  • Netherlands #47 Games: Sports (iOS), #14 Games: Sports (Play)$29K · 1%
  • Malaysia #55 Games: Sports (iOS), #14 Games: Sports (Play)$28.7K · 1%
  • Czechia #14 Games: Sports (Play)$28.4K · 1%
  • United Kingdom #33 Games: Sports (Play)$25.1K · 1%
  • Norway #31 Games: Sports (iOS), #14 Games: Sports (Play)$23.6K · 1%
  • Argentina #14 Games: Sports (Play)$23.3K · 1%
  • Nigeria #81 Games: Sports (iOS), #14 Games: Sports (Play)$21.5K · 1%
  • Australia #80 Games: Simulation (iOS), #19 Games: Sports (Play)$20.6K · 1%
  • India #22 Games: Sports (iOS)$18.5K · 1%
  • Peru #64 Games: Sports (iOS), #14 Games: Sports (Play)$18.2K · 1%
  • Portugal #41 Games: Sports (iOS), #14 Games: Sports (Play)$18K · 1%
  • Egypt #14 Games: Sports (Play)$13.1K · 0%
  • Romania #14 Games: Sports (Play)$13.1K · 0%
  • Israel #63 Games: Sports (iOS), #14 Games: Sports (Play)$13K · 0%
  • Kazakhstan #15 Games: Sports (iOS), #14 Games: Sports (Play)$11.8K · 0%
  • Denmark #29 Games: Sports (iOS), #14 Games: Sports (Play)$10.5K · 0%
  • Ukraine #14 Games: Sports (Play)$9.6K · 0%
  • Finland #30 Games: Sports (iOS), #14 Games: Sports (Play)$9.4K · 0%
  • Qatar #14 Games: Sports (Play)$8.8K · 0%
  • New Zealand #92 Games: Simulation (iOS), #14 Games: Sports (Play)$8.2K · 0%
  • Singapore #14 Games: Sports (Play)$8.1K · 0%
  • Turkey #62 Games: Sports (iOS)$8K · 0%
  • South Africa #14 Games: Sports (Play)$7.9K · 0%
  • Switzerland #14 Games: Sports (Play)$7.7K · 0%
  • Austria #14 Games: Sports (Play)$7K · 0%
  • Kuwait #14 Games: Sports (Play)$6K · 0%
  • Spain #99 Games: Sports (iOS)$5.6K · 0%
  • Greece #14 Games: Sports (Play)$4.7K · 0%
  • Sweden #40 Games: Sports (iOS)$3.7K · 0%
  • Ireland #14 Games: Sports (Play)$3.4K · 0%
HOW SURE ARE WE
Calibrated range: for apps in the top 50, our estimates were within about 30% of published figures for 9 of 12 apps tested. Countries we don't track (and Google Play in China, which doesn't exist) aren't included, and neither are ads or web payments. Gross revenue before store fees.
RATINGS
1.3M
AVG RATING
4.74
PRICE
Free
AGE
6.2y
LAST UPDATE
9d ago
VERSION
13.1.1
SIZE
330 MB
AGE RATING
4+

Last 29 days

From our daily snapshots of every grossing chart.

DAYS IN A GROSSING CHART
16 / 29
COUNTRIES NOW
32 (was 0)
EST. REVENUE A MONTH, DAILY · BOTH STORES EST
Show daily values
Sep 24, 2026$1.2M a month
Sep 25, 2026$1.1M a month
Sep 26, 2026$790K a month
Sep 27, 2026$790K a month
Sep 28, 2026$692.9K a month
Sep 29, 2026$692.9K a month
Sep 30, 2026$626K a month
Oct 1, 2026$533.8K a month
Oct 2, 2026$518.8K a month
Oct 3, 2026$661K a month
Oct 4, 2026$634.5K a month
Oct 5, 2026$907.1K a month
Oct 6, 2026$426.3K a month
Oct 7, 2026$3.1M a month
Oct 8, 2026$3M a month
Oct 9, 2026$1.4M a month
Oct 10, 2026$5.4M a month
Oct 11, 2026$3.7M a month
Oct 12, 2026$3.2M a month
Oct 13, 2026$3.1M a month
Oct 14, 2026$2.7M a month
Oct 15, 2026$2.4M a month
Oct 16, 2026$3.3M a month
Oct 17, 2026$3.6M a month
Oct 18, 2026$3.4M a month
Oct 19, 2026$2.9M a month
Oct 20, 2026$3.6M a month
Oct 21, 2026$3.2M a month
Oct 22, 2026not in a grossing chart
The same estimate as the headline, saved every day. Best rank Sep 24, 2026: not ranked. Now: #12 Games: Sports · MX.

Money and momentum

Measured from the store, not estimated.

WHAT IT CHARGES
10 purchases listed
  • 200 Madden Cash$1.99
  • 1,050 Madden Cash$9.99
  • 500 Madden Cash$4.99
  • 2,200 Madden Cash$19.99
  • Madden NFL Mobile 52$29.99
  • Madden NFL Mobile 6$1.99
  • Madden NFL Mobile 67$2.99
  • 12,000 Madden Cash$99.99
Top in-app purchases as listed on the App Store, in local prices.
REVIEW MOMENTUM
82 reviews / week
  • Trendrising
  • Recent reviews average3.7 stars
  • Recent 1 and 2 star share28%
From the latest 500 written reviews, covering 43 days. The store only returns this many, so this is the most recent slice.
RELEASE CADENCE
4 updates in 90 days
  • Typical gap between releases23 days
From the last 25 versions listed on the App Store.
RATING BREAKDOWN
1.3M ratings
5★87%
4★7%
3★2%
2★1%
1★3%

What users want

From the latest 500 reviews on the United States App Store, Sep 10, 2026 to Oct 21, 2026: 28% are 1 or 2 stars. Open a theme to read what people wrote.

WHAT THEY COMPLAIN ABOUT · SHARE OF BAD REVIEWS
Bugs, things not working15%

22 of the 1 and 2 star reviews.

★★★★★ It'll glitch and say a kick was incomplete or it will call a clearly in pass out of bounds so that the game is lost no matter what you do.
★★★★★ This is bad bad ea fix your game it is so buggy and so annoying and inaccurate and the player graphics are bad
★★★★★ Almost everytime you load into some match on ultimate team, it loads to 99%, but then stays at the “loading audio” stage and never finished S.
Lost data, sync, backup11%

15 of the 1 and 2 star reviews.

★★★★★ It'll glitch and say a kick was incomplete or it will call a clearly in pass out of bounds so that the game is lost no matter what you do.
★★★★★ It restarted my account and it's my first time so I lost my first ever account
★★★★★ I deleted the game re-download it.
Slow, laggy, battery8%

11 of the 1 and 2 star reviews.

★★★★★ I am mad every time I get off of like a like a franchise like you know like a game and we won right it's lag as heck and guess what as I get the ads it won't let me hit the X button like literally you guys will keep me…
★★★★★ It's worse when they try to run back to block a player that I would have already ran by and they somehow managed to run into me, the defensive players don't have anything like that they just shoot through gaps but you…
★★★★★ Almost everytime you load into some match on ultimate team, it loads to 99%, but then stays at the “loading audio” stage and never finished S.
Price and subscription7%

10 of the 1 and 2 star reviews.

★★★★★ In game currency is crazy expensive too, just for the gameplay to look the same as it did in 2015 .
★★★★★ CUZ IM BROKE AS A JOKE CUZ BILLS AND KIDS COME FIRST SO I NEVER HAVE THE MONEY TO JUST THROW AWAY ON THIS GAME, BUT IT WOULD BE NICE TO EARN ICONICS AND MYTHICS EASIER.
★★★★★ Guys are spending ridiculous amounts of money on this mobile game.
Crashes and freezes4%

6 of the 1 and 2 star reviews.

★★★★★ Freezing all the time, game play is far worse so far than last year, in an lvl I scored a td and what does the app do?
★★★★★ I've played the whole regular season and made it to the Super Bowl but now the game won't load in past 99 percent I really enjoyed the regular season but I would like the game more if I could play the Super Bowl
★★★★★ Constantly crashes during pVp mode and counts it a forfeit even if you open the game right away
Worse after an update4%

5 of the 1 and 2 star reviews.

★★★★★ Whoever created the new update where you have a challenge with a 5000 overall team when only having a 3000 overall team is BS.
★★★★★ I'm wait for the new version to get my new favorite players but this year I could do one game one practice and everything and then everything get stuck at 99%.
★★★★★ Newest update in the app doesn't let me continue my 3-minute quarter game.
Login and account problems3%

4 of the 1 and 2 star reviews.

★★★★★ It restarted my account and it's my first time so I lost my first ever account
★★★★★ Every time I open the game, on WiFi it won't even bring me to the home screen
★★★★★ Crashes when it loads to title screen regardless of how I log in.
Wrong or poor results3%

4 of the 1 and 2 star reviews.

★★★★★ This is bad bad ea fix your game it is so buggy and so annoying and inaccurate and the player graphics are bad
★★★★★ The dropped passes, instant sack, teleporting defender, pass to the wrong receiver, or no blocking by the offensive line are a few examples of their dirty tricks.
★★★★★ The Cleveland browns are not that good
WHAT THEY ASK FOR
  • I am mad every time I get off of like a like a franchise like you know like a game and we won right it's lag as heck and guess what as I get the ads it won't let me hit the X button like literally you guys will keep me… 2★, Oct 21, 2026
  • I think you should have the proper overall ratings for the player in the season mode. 5★, Oct 20, 2026
  • It would be AWESOME IF EA would either get rid of or make the RNG system better, because my iconic pull rate is TRASH and I've put a lot of time in on this game(on IOS & Android)to not have a good RNG PULL RATE. 2★, Oct 20, 2026
  • SO IT WOULD BE NICE TO BE ABLE TO EARN MYTHICS EASIER SO I CAN COMPETE AGAINST PAY2PLAY PLAYERS. 2★, Oct 20, 2026
  • CUZ IM BROKE AS A JOKE CUZ BILLS AND KIDS COME FIRST SO I NEVER HAVE THE MONEY TO JUST THROW AWAY ON THIS GAME, BUT IT WOULD BE NICE TO EARN ICONICS AND MYTHICS EASIER. 2★, Oct 20, 2026
  • It will be amazing if you guys were able to add trades so please add trades to franchise. 5★, Oct 18, 2026
  • This needs more flags like a real nfl game.Plus, in the franchise why is easy pro?! 4★, Oct 18, 2026
  • It's really fun but I think they should add full games 5★, Oct 17, 2026
WORDS THAT KEEP COMING UP IN BAD REVIEWS
auction house15bring back12go back5regular season5season mode7game isn't4cash grab4game sucks4super bowl6play the game5bad bad3overall players3
WHAT THEY LOVE · SHARE OF GOOD REVIEWS
Fun, addictive25%

80 of the 4 and 5 star reviews.

★★★★★ It's fun but like more realistic, more graphics we shouldn't be playing madden 5 anymore
★★★★★ This game is so fun it is like the madden on controller
★★★★★ So cool and fun go eagles
Accurate, great results5%

15 of the 4 and 5 star reviews.

★★★★★ It's fun but like more realistic, more graphics we shouldn't be playing madden 5 anymore
★★★★★ The gameplay is accurate,updated rosters,10/10
★★★★★ The game is so realistic!
Worth the money3%

9 of the 4 and 5 star reviews.

★★★★★ This is the best free no adds best graphics fun and addictive I play football my self for the Yukon millers 5th grade football 25 and this is so fun
★★★★★ It's so fun it has no ads and is free to play
★★★★★ So fun I don't pay any money buying this game but in the shop there are some things with high prices that are such good deals I play without paying for anything with cash in shop but I use Madden cash because each day…
Easy to use2%

7 of the 4 and 5 star reviews.

★★★★★ This needs more flags like a real nfl game.Plus, in the franchise why is easy pro?!
★★★★★ Dear EA Sports, Can you please add a new difficulty to the new console game Madden 27, the All-Madden difficulty is too easy for a very big amount of players.
★★★★★ extremely easy to understand and fun for people that don't have a console to play normal madden
Fast2%

5 of the 4 and 5 star reviews.

★★★★★ I love the game but can we make it to were we can play a full football game as whatever team we want and can we make it to were we can make plays so we can create plays
★★★★★ I love the game but I wish very wish I could play a quick play mode were I can pick my own oppponets night or day an pick any stadium without having to buy Apple Arcade for 6.99$ the game js amazing but a quick play…
★★★★★ I love the fact that there's a “career mode” in which I beat the New York Giants for the first game, and quick games.

Found by matching words and phrases in the reviews, not read by a person. A review can count toward more than one theme.

What users say

Latest reviews, United States App Store.

★★★★★Oct 21, 2026
This is golden. Everyone should play it.

You should

★★★★★Oct 21, 2026
Screw you

Whoever created the new update where you have a challenge with a 5000 overall team when only having a 3000 overall team is BS. The game isn’t even fun

★★★★★Oct 21, 2026
No add to make it a quick mode

I am mad every time I get off of like a like a franchise like you know like a game and we won right it’s lag as heck and guess what as I get the ads it won’t let me hit the X button like literally you guys will keep me free on there and then I have to turn off my iPad and turn it back on then when it lags again I have to turn it off and turn it back on and about the quick play mode make it like we could play against the team we wanna play against like you know an expedition game but please make no ads in the game no ad and if you do all I’ll be playing that game 24 seven

★★★★★Oct 21, 2026
PAY TO WIN

If you start to complete any of the regular challenges and get overall locked out, then the limited challenges give nothing unless you have a good team. So it seems like a giant cash grab but it is addicting.

★★★★★Oct 21, 2026
This game is confusing

I don’t know if it’s just me but I can’t figure out how to play a normal game . game set up poorly

★★★★★Oct 21, 2026
Barely playable

I don’t write reviews. But , what is the point of playing an event through and through when you can’t even claim the end prize without paying 30$ FOR A MOBILE GAME. And it’s every single event that costs this. In game currency is crazy expensive too, just for the gameplay to look the same as it did in 2015 . Not only can u not claim the last prize which is normally an iconic select , you can’t get anything except one pack with a 2% chance of getting an iconic . This game is absolutely terrible , might as well just play retro bowl.

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Store screenshots

ScreenshotScreenshotScreenshotScreenshotScreenshotScreenshotScreenshotScreenshotScreenshotScreenshot

App Store ads

Apple Search Ads this app ran in the last 90 days, from Apple's public ad repository.

STATUS
Running now
FIRST SEEN
Aug 7, 2026
AD VARIATIONS
10
EU COUNTRIES
1
WHERE
Search results in DE. Formats: Icon + Asset Ad, Icon Ad. Last impression Oct 17, 2026.
AD TEXT
  • EA Sport Team Game Action Play
Ad creativeAd creativeAd creativeAd creativeAd creativeAd creative

Apple only publishes ads shown in the EU (EU Digital Services Act), with a 7 day delay. An app that advertises only outside the EU shows nothing here.

Growth research

Where this app is buying and earning its users. Each link opens pre filtered.

Meta Ad Library ↗Active Facebook and Instagram adsTikTok Creative Center ↗Top performing TikTok adsTikTok creators ↗Organic videos mentioning the appInstagram ↗Reels and posts under its hashtagYouTube ↗Reviews, tutorials and ShortsDeveloper site ↗Landing page and pricing

ASO keywords

Most repeated terms in the listing. Highlighted ones also appear in the title.

nfl33football23game17football game13madden nfl11madden10mobile10nfl season10nfl mobile10sports9player9season7team7experience7mobile football6nfl football6real5games5real world5game mobile5football games5sports game5authentic4events4

What's new in 13.1.1

Welcome to Madden NFL 27 Mobile! New season, new features, and more ways to play. •COMING SOON: Red Zone Rush! Take your Ultimate Team into a Roguelite challenge! • Use Dual Player Cards to fill 2 positions & unlock chemistry boosts • Level up players with Player EVO by absorbing higher OVRs • Customize your roster with 20+ upgradeable Player Traits • Experience streamlined Season Team Training with Quick Rank Up • View trade options with new Trade Shortcuts

Released Aug 4, 2020. Current version shipped Oct 13, 2026.

Store description

This game includes optional in-game purchases of virtual currency that can be used to acquire virtual in-game items, including a random selection of virtual in-game items. Kickoff a new NFL Season on the Gridiron with EA SPORTS™ Madden NFL 27 Mobile Football! Authentic sports action game, real-world NFL events, & mobile-first visuals await in this immersive NFL Football game on mobile. Football game manager or armchair QB - build your roster of NFL superstars to lead your team to victory in EA SPORTS™ Madden NFL 27 Mobile. Unlock new ways to play this NFL season. Experience authentic football gameplay with football legends and amazing features like Dual Player Cards, Player Evolution, and the Madden VS mode. This is your ultimate football game on mobile. Download the Madden NFL mobile football game & experience the best of the NFL today. MADDEN VS - Fast, fun, and fiercely competitive! Madden VS brings real-time PvP to the gridiron - Quick high-stakes football games with real play-calling - Win games, earn rewards, & prove you’re the best! AUTHENTIC NFL FOOTBALL GAME EXPERIENCE - The sports game where in-game events let you participate alongside the biggest moments of the real-world NFL season - From NFL Draft to Super Bowl weekend - experience NFL events, control your destiny & live the American football dream - Compete in Pro football sim matchups with your favorite NFL teams, players, & personalities - Experience the most authentic football game with realistic NFL sports simulation - Draft football superstars from your favorite NFL teams - Compete in skill-based challenges, journeys & competitions NON-STOP CONTENT & NFL SEASON REFRESH - Keep on top of your NFL football game throughout the NFL season with your football stars - New Player Traits & Evolution - upgrade every player on your team! - 2026 NFL Kickoff Weekend, the Playoffs, or Super Bowl - guide your team through real-world events & the full American football season BUILD YOUR ULTIMATE TEAM™ - Collect Dual Player Cards to unlock versatile NFL superstars who can play two positions and boost team chemistry - Join or create a sports league to compete head-to-head & climb the NFL leaderboards - Conquer league & football game challenges! Compete in biweekly Unlimited Arena tournaments to claim big rewards - Use Player Evolution to upgrade every player on your team and boost your football games! FOOTBALL MANAGER GAMEPLAY - Updated NFL Playbooks now provide full control over your online football games - Showcase your sports game, play style, football IQ, & coach your NFL team throughout the NFL season - Quarterback, running back, or wide receiver – draft, trade, & upgrade your NFL roster - Customize your lineup with new Player Traits; 20+ unique abilities to refine your NFL plays NEXT-LEVEL SPORTS SIM VISUALS & PLAYER EXPERIENCE - Sports game on mobile with fresh visual improvements - All-out Blitz or miracle Hail Mary - experience visually enhanced NFL football play from your pocket Touchdown in the NFL today with EA Madden NFL 27 Mobile Football! Requires acceptance of EA’s Privacy & Cookie Policy & User Agreement. Requires an Internet connection (network fees may apply). Allows players to communicate via league chat. To disable, visit the league chat settings screen. Contains direct links to the Internet & social networking sites intended for an audience over 13. EA may retire online features after 30 days’ notice posted on ea.com/service-updates. User Agreement: terms.ea.com Privacy & Cookie Policy: privacy.ea.com Visit help.ea.com for assistance or inquiries. GET THE LATEST MADDEN NFL 27 MOBILE NEWS & TIPS: https://www.ea.com/games/madden-nfl/madden-nfl-mobile/news Do Not Sell My Personal Information: https://tos.ea.com/legalapp/WEBPRIVACYCA/US/en/PC/

See this store page in another country

Prices, ranks and reviews are per country. Revenue above is already worldwide.

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