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Fitness Culture

Fitness Culture Programs LLC · Health & Fitness · United States store
NOT IN TOP 100 HERE
View on App Store ↗ Instagram card Google Play version →
Revenue a month, worldwide EST
$1K
Likely $338 to $3K
New ratings
+0
in 1 days, 827 in total
Rating
4.6 of 5
621 ratings in this store
Countries it ranks in
1
was 0 on Oct 17, 2026

Revenue

Estimated from the grossing charts of Oct 23, 2026 in the 53 countries we track, and ratings growth on the App Store.

EST. REVENUE / YEAR · WORLDWIDE
$12.2K
Not ranked on Google Play in tracked countries
EST. LIFETIME DOWNLOADS
21.7K to 62.1K
Estimated from ratings count
WHERE IT EARNS · EST. / MONTH
  • South Africa #92 Health & Fitness$1K · 100%
HOW SURE ARE WE
Small app: combines its grossing ranks with ratings growth (6.0 new ratings a month on average since launch). Tested on 418 apps with verified revenue: typically off by about 2.6 times, so the range is wide. Countries we don't track (and Google Play in China, which doesn't exist) aren't included, and neither are ads or web payments. Gross revenue before store fees.
RATINGS
621
AVG RATING
4.60
PRICE
Free
AGE
8.8y
LAST UPDATE
25d ago
VERSION
1.8
SIZE
29 MB
AGE RATING
4+

Last 30 days

From our daily snapshots of every grossing chart and daily ratings counts.

DAYS IN A GROSSING CHART
1 / 30
COUNTRIES NOW
0 (was 0)
NEW RATINGS, LAST 1 DAYS
+0
EST. REVENUE FROM CHARTS, DAILY · BOTH STORES ONLY EST
Show daily values
Sep 25, 2026not in a grossing chart
Sep 26, 2026not in a grossing chart
Sep 27, 2026not in a grossing chart
Sep 28, 2026not in a grossing chart
Sep 29, 2026not in a grossing chart
Sep 30, 2026not in a grossing chart
Oct 1, 2026not in a grossing chart
Oct 2, 2026not in a grossing chart
Oct 3, 2026not in a grossing chart
Oct 4, 2026not in a grossing chart
Oct 5, 2026not in a grossing chart
Oct 6, 2026not in a grossing chart
Oct 7, 2026not in a grossing chart
Oct 8, 2026not in a grossing chart
Oct 9, 2026not in a grossing chart
Oct 10, 2026not in a grossing chart
Oct 11, 2026not in a grossing chart
Oct 12, 2026not in a grossing chart
Oct 13, 2026not in a grossing chart
Oct 14, 2026not in a grossing chart
Oct 15, 2026not in a grossing chart
Oct 16, 2026not in a grossing chart
Oct 17, 2026not in a grossing chart
Oct 18, 2026not in a grossing chart
Oct 19, 2026not in a grossing chart
Oct 20, 2026not in a grossing chart
Oct 21, 2026not in a grossing chart
Oct 22, 2026not in a grossing chart
Oct 23, 2026$1K · 1 country
Oct 24, 2026not in a grossing chart
Best rank Sep 25, 2026: not ranked. Now: not ranked. Days at zero are days outside every grossing chart. Small app: scaled like the revenue estimate above, so the line shows the trend on the same scale.
RATINGS IN THE CORE COUNTRIES, DAILY
Show daily values
Oct 23, 2026827 ratings
Oct 24, 2026827 ratings
827 on Oct 23, 2026, 827 on Oct 24, 2026. New ratings track new downloads, even outside the charts.

Money and momentum

Measured from the store, not estimated.

WHAT IT CHARGES
5 purchases listed
  • Basic$49.99
  • Premium$89.99
  • Monthly $49.99
  • At Home - Basic$49.99
  • At Home - Premium$89.99
Top in-app purchases as listed on the App Store, in local prices.
REVIEW MOMENTUM
0.3 reviews / week
  • Trendfalling
  • Recent reviews average4.5 stars
  • Recent 1 and 2 star share11%
From the latest 100 written reviews, covering 2433 days. The store only returns this many, so this is the most recent slice.
RELEASE CADENCE
1 update in 90 days
  • Typical gap between releases228 days
From the last 13 versions listed on the App Store.
RATING BREAKDOWN
621 ratings
5★84%
4★6%
3★2%
2★2%
1★6%

What users want

From the latest 100 reviews on the United States App Store, Feb 25, 2020 to Jan 9, 2025: 11% are 1 or 2 stars. Open a theme to read what people wrote.

WHAT THEY COMPLAIN ABOUT · SHARE OF BAD REVIEWS
Price and subscription55%

6 of the 1 and 2 star reviews.

★★★★★ $50-$100 to enter a challenge, then pay the same monthly to keep the subscription.
★★★★★ Especially for the price, I'd expect a more solid app build.
★★★★★ Love Steve, but they charge you after your program is over until you cancel your membership.
Bugs, things not working36%

4 of the 1 and 2 star reviews.

★★★★★ Especially for the price, I'd expect a more solid app build. You'll often find yourself stuck on screens and have to restart the app, or click away to read a message and lose some of your work. I'm going to power…
★★★★★ Downloaded and the first screen that pops up is username and password log in screen... where's the registration screen??? Can't login without setting up a username and password first :-/
★★★★★ This app is not singing in, there is problem every time I try to sing in it comes incorrect password even when the password is correct it dose not accept, I also tried my other passwords but still it * incorrect…
Login and account problems36%

4 of the 1 and 2 star reviews.

★★★★★ Fitness culture will get you with small print and hidden membership fees. It's my personal life mission to suggest friends away from the fitness culture brand. I probably seem like a jerk but unfortunately this is the…
★★★★★ Asked me to sign in But I need to open an account before that the app Doesn't give the option
★★★★★ Downloaded and the first screen that pops up is username and password log in screen...
Lost data, sync, backup18%

2 of the 1 and 2 star reviews.

★★★★★ You'll often find yourself stuck on screens and have to restart the app, or click away to read a message and lose some of your work.
★★★★★ They decide to still charge me today for 90 dollars even after I deleted the app!
No customer support18%

2 of the 1 and 2 star reviews.

★★★★★ So I email because even after calling 4 times they never answered the phone once, they tell me I can't get a refund because they never saw that I ended my membership on their side!
WHAT THEY ASK FOR
  • It really has everything you need and is super user friendly. 5★, Oct 27, 2021
  • A few tweaks in the app like timers/countdowns for breaks and maybe Apple Watch compatibility would be great! 4★, Feb 26, 2020
WORDS THAT KEEP COMING UP IN BAD REVIEWS

Nothing stands out.

WHAT THEY LOVE · SHARE OF GOOD REVIEWS
Easy to use35%

30 of the 4 and 5 star reviews.

★★★★★ The app itself is very easy to navigate and the videos really nail down the proper form to help maximize results and reduce likelihood of injury.
★★★★★ I really like the auto meal plan because it's easy to use and the meals are tasty!
★★★★★ This is app is super easy to use and makes going to the gym easy.
Useful, it helps15%

13 of the 4 and 5 star reviews.

★★★★★ Love the different programs that you can choose that and the progressive overload that it helps recommend to help you reach your goals.
★★★★★ It would be helpful if once the rest timer finishes, it dings so you know and goes back to the workout page so we don't have to swipe.
★★★★★ Instructional videos are helpful and when I showed the app to a personal trainer once, they were super impressed.
Great support9%

8 of the 4 and 5 star reviews.

★★★★★ Tips and training videos for every movement, substitute exercises, program design, and app design/ facebook support are all wonderful.
★★★★★ Customer service is great.
★★★★★ From the different programs they offer, all the way to the customer service.
Fun, addictive8%

7 of the 4 and 5 star reviews.

★★★★★ The coaching descriptions and videos were perfect to help her get started and really enjoy lifting!
★★★★★ I have found it fun, challenging, producing great results, and I like that there are so many methods used during the cycles (GVT, slow descent, regular reps, 1 and 1/4 reps).
★★★★★ I have really enjoyed the app.
Looks great7%

6 of the 4 and 5 star reviews.

★★★★★ Tips and training videos for every movement, substitute exercises, program design, and app design/ facebook support are all wonderful.
★★★★★ App interface is easy to use.
★★★★★ The app is organized, clean and super user friendly.

Found by matching words and phrases in the reviews, not read by a person. A review can count toward more than one theme.

What users say

Latest reviews, United States App Store.

★★★★★Jan 9, 2025
Fitness Culture Training

Fitness Culture’s programming is world class! Several tracks available to help you train for any strength and conditioning goal. I am currently doing the onboard program for the everyday athlete challenge and love the full body splits. Steve and Jake are phenomenal coaches and continuously put out amazing content on their YouTube channel. I have been following the programming off and on for several years. Being in the military makes it hard to follow any program consistently, but when I’m able to train there is no other program I trust more to help me achieve my goals.

★★★★★Dec 25, 2024
Highly Recommend

Been using for 3-4 years now. Love the different programs that you can choose that and the progressive overload that it helps recommend to help you reach your goals.

★★★★★Jun 30, 2024
Ga solid 4.5/5

I have been a regular lifter/athlete for around 15 years, and this is the best program/app I have found to date. Tips and training videos for every movement, substitute exercises, program design, and app design/ facebook support are all wonderful. This is likely the closest you will get to professional personal training for a fraction of the cost (50/month vs 100/session) That being said, the only minor critiques/suggestions I have are: 1. Occasionally training blocks seem to conflict. For example, a shoulder-heavy IWT/burnout circuit at the end of a leg day, then a shoulder/push day the very next day. Im guessing its just the programming pulling the circuit block from a bank without considering the secondary muscles, as this seems to go against their usual 48+hr rest periods per muscle group. 2. Some days in certain programs prescribe more weight than seems correct/safe. For example, pushing near 90% of max for 3 sets of 12 reps, even in rest-pause (6, rest 20s, 4, rest, 2) seems like an injury waiting to happen. I’m not the expert, and am not trying to discredit/invalidate the training (I absolutely love Steve and Jake), but non-profesional/full-natural/non-“enhanced” athletes may want to err on the safe side for these programs. 3. When selecting 60 or 30 minute option, it seems to just remove the last 1 or 2 chronological blocks for a training day, but sometimes it seems like it should be flipped. Example: if leg day goes: primary-secondary-ancillary-core/circuit, the core work or circuit would be left off the 60 minute version, when it seems like the ancillary leg stuff should be dropped instead (otherwise you miss out on core work entirely). Not sure if designed on purpose, and of course you can intuitively do what you want, but maybe it wasn't meant to be that way. 4. Stretching is not included/mentioned. They have mobility blocks each day that rotate, but these don’t always include the muscles you worked that day, and are not a real substitute for actual stretching. Example: chest day may have a back/shoulder focused mobility block. This isn't really an issue if realize it, but some may mistake the mobility routines for actual “stretching”. Otherwise, it is a great app that I highly recommend and training and recommend trying a few months/programs for yourself.

★★★★★Feb 9, 2024
Lean program

If you have aspirations to get back in shape Steve cook has the best app and program out there!!

★★★★★Jan 10, 2024
Best Fitness App

Best fitness app out there! I’ve been using it consistently for five years. Amazing!

★★★★★Dec 9, 2023
Programming

By far the best program I have ever payed for! Nothing comes close! Invest your money into something that will not only cause you to be pain free but be an functional athlete in any scenario!

Apps like this

Same category, earning about as much.

Store screenshots

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App Store ads

Apple Search Ads this app ran in the last 90 days, from Apple's public ad repository.

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Growth research

Where this app is buying and earning its users. Each link opens pre filtered.

ASO keywords

Most repeated terms in the listing. Highlighted ones also appear in the title.

workouts4accelerate results3help3coaches3fitness2designed2programs2part2community2doing2strength2complete2full2accelerate2results2macros2injury2mobility2routines2access2facebook2service2

What's new in 1.8

Sign in with apple, UI improvements

Released Dec 21, 2017. Current version shipped Sep 28, 2026.

Store description

The Fitness Culture app is designed to help you train and hit your fitness goals from anywhere in as little as 30 minutes. With programs for any gym type and any goal, we have thousands of workouts to choose from to keep you progressing. The best part is you don't have to do it alone. Our coaches and member community will help you every step of the way. When you download, you'll get: QUIT SECOND-GUESSING YOUR WORKOUTS -Gone are the days of just doing random workouts and wondering, "Am I doing this right?" Our programs are tailored to your strength levels with complete progression and full breakdowns of every movement with real feedback from strength coaches. No cartoons here. ACCELERATE YOUR RESULTS WITH HELP FROM THE KITCHEN -Yes, that pizza does fit into your macros. And with one of our macro plans, you'll accelerate your results while still enjoying life and your favorite foods. Get personalized macros and build meals according to your preferences all in the app. RECOVER AND STAY INJURY FREE -Death, taxes, and skipping workouts for injury. Avoid one of these with complete mobility and yoga routines designed around your weaknesses. You'll get full access to our whole library of mobility routines that target any body part you're struggling with. GET MOTIVATED AND LIFT UP OTHERS You will have 24/7 access to our private Facebook community where you can interact with other members, ask questions to our coaches, and communicate with Steve via Facebook Live throughout the membership. View our Terms of Use/Service at: https://app.fitnessculture.com/terms-of-service

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Prices, ranks and reviews are per country. Revenue above is already worldwide.