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PREVIEW: Planner for Instagram icon
APP STORE

PREVIEW: Planner for Instagram

Preview App Pty Ltd · Photo & Video · United States store
NOT IN TOP 100 HERE
View on App Store ↗ Instagram card
Revenue a month, worldwide EST
$23.4K
Likely $7.8K to $70.3K
▲ 25.5% in 13 days
New ratings
+4
in 1 days, 138.8K in total
Rating
4.7 of 5
44.7K ratings in this store
Countries it ranks in
1
was 0 on Oct 16, 2026

Revenue

Estimated from the grossing charts of Oct 23, 2026 in the 53 countries we track, and ratings growth on the App Store.

EST. REVENUE / YEAR · WORLDWIDE
$281.2K
No Google Play version found
EST. LIFETIME DOWNLOADS
1.6M to 4.5M
Estimated from ratings count
WHERE IT EARNS · EST. / MONTH
  • France #82 Photo & Video$23.4K · 100%
HOW SURE ARE WE
Small app: combines its grossing ranks with ratings growth (1130 new ratings a month on average since launch). Tested on 418 apps with verified revenue: typically off by about 2.6 times, so the range is wide. Countries we don't track (and Google Play in China, which doesn't exist) aren't included, and neither are ads or web payments. Gross revenue before store fees.
RATINGS
44.7K
AVG RATING
4.71
PRICE
Free
AGE
10.2y
LAST UPDATE
129d ago
VERSION
4.1.0
SIZE
90 MB
AGE RATING
4+

Last 30 days

From our daily snapshots of every grossing chart and daily ratings counts.

DAYS IN A GROSSING CHART
19 / 30
COUNTRIES NOW
1 (was 0)
NEW RATINGS, LAST 1 DAYS
+4
EST. REVENUE A MONTH, DAILY · APP STORE EST
Show daily values
Sep 24, 2026not in a grossing chart
Sep 25, 2026not in a grossing chart
Sep 26, 2026$65.8K a month
Sep 27, 2026not in a grossing chart
Sep 28, 2026not in a grossing chart
Sep 29, 2026$68.3K a month
Sep 30, 2026not in a grossing chart
Oct 1, 2026$43.6K a month
Oct 2, 2026not in a grossing chart
Oct 3, 2026$44.2K a month
Oct 4, 2026$43.6K a month
Oct 5, 2026$43.6K a month
Oct 6, 2026not in a grossing chart
Oct 7, 2026not in a grossing chart
Oct 8, 2026$18.7K a month
Oct 9, 2026not in a grossing chart
Oct 10, 2026$18.7K a month
Oct 11, 2026$22.9K a month
Oct 12, 2026$22.3K a month
Oct 13, 2026$168.8K a month
Oct 14, 2026$17.8K a month
Oct 15, 2026$64.8K a month
Oct 16, 2026not in a grossing chart
Oct 17, 2026not in a grossing chart
Oct 18, 2026$12.7K a month
Oct 19, 2026$60.9K a month
Oct 20, 2026$79.1K a month
Oct 21, 2026$13.1K a month
Oct 22, 2026not in a grossing chart
Oct 23, 2026$23.4K a month
The same estimate as the headline, saved every day. Best rank Sep 24, 2026: not ranked. Now: #82 Photo & Video · FR.
RATINGS IN THE CORE COUNTRIES, DAILY
Show daily values
Oct 22, 2026138.8K ratings
Oct 23, 2026138.8K ratings
138.8K on Oct 22, 2026, 138.8K on Oct 23, 2026. New ratings track new downloads, even outside the charts.

Money and momentum

Measured from the store, not estimated.

WHAT IT CHARGES
10 purchases listed
  • Q Filters Pack$3.99
  • P Filters Pack$3.99
  • R Filters Pack$3.99
  • Account 26 Premium$149.99
  • Account 26 Premium$14.99
  • Account 26 Pro$79.99
  • Account 26 Pro$7.99
  • Account 25 Premium$149.99
Top in-app purchases as listed on the App Store, in local prices.
REVIEW MOMENTUM
1.9 reviews / week
  • Trendsteady
  • Recent reviews average2.1 stars
  • Recent 1 and 2 star share70%
From the latest 500 written reviews, covering 1821 days. The store only returns this many, so this is the most recent slice.
RELEASE CADENCE
0 updates in 90 days
  • Typical gap between releases10 days
From the last 25 versions listed on the App Store.
RATING BREAKDOWN
44.7K ratings
5★86%
4★8%
3★2%
2★1%
1★4%

What users want

From the latest 500 reviews on the United States App Store, Oct 28, 2021 to Oct 22, 2026: 70% are 1 or 2 stars. Open a theme to read what people wrote.

WHAT THEY COMPLAIN ABOUT · SHARE OF BAD REVIEWS
Login and account problems41%

142 of the 1 and 2 star reviews.

★★★★★ i've literally spent the past 30 minutes trying to login to this dumb app and I downloaded the duo authenticator stuff typed in the correct code and it still said something was wrong.
★★★★★ Tried opening the app and signing into my account on instagram.
★★★★★ I've paid for the premium account and it's not working.
Bugs, things not working27%

93 of the 1 and 2 star reviews.

★★★★★ always glitching and lagging.
★★★★★ I've paid for the premium account and it's not working.
★★★★★ I'm happy it didn't disrupt the current layout that I already set but it's so glitchy and doesn't even work half the time.
Price and subscription25%

87 of the 1 and 2 star reviews.

★★★★★ I wish I can cancel my premium subscription.
★★★★★ I am extremely disappointed that instead of being able to use what I previously paid for, I am now asked to repurchase everything through a “subscription”?
★★★★★ Not user friendly and is telling me I need to downgrade my subscription to use the free version when I never had a subscription to begin with.
Worse after an update18%

64 of the 1 and 2 star reviews.

★★★★★ I got Preview for its simplicity of use, however it recently decided to add a bunch of supremely not user-friendly features to try to make itself an editing app instead of a planner app. I wish I can cancel my premium…
★★★★★ I understand they wanted it to be more powerful, but preview team needs to understand the most basic reason to use this app. To EASILY be able to plan posts, move pictures around in a carousel. It's very difficult to…
★★★★★ I was so excited to use this app to plan/edit my honeymoon pictures, but once I opened the app, everything after the update had changed and none of my previously loaded pictures were there.
Lost data, sync, backup12%

42 of the 1 and 2 star reviews.

★★★★★ Not only were my pictures missing, but my filters I had purchased were GONE.
★★★★★ I've deleted the app and redownloaded I hate the new update.
★★★★★ And with the update I've accidentally deleted posts because where I'm used to clicking the switch photo button, now 50% of the time I accidentally hit delete instead because of the new positions of those buttons.
No customer support12%

42 of the 1 and 2 star reviews.

★★★★★ If anything goes wrong you're 🔩, nobody to help! So good luck.
★★★★★ I've been emailing and no one has reached out to help with the issues I'm having. I've paid for the premium account and it's not working.
★★★★★ The “customer service” team will be unable to help.
Wrong or poor results8%

27 of the 1 and 2 star reviews.

★★★★★ i've literally spent the past 30 minutes trying to login to this dumb app and I downloaded the duo authenticator stuff typed in the correct code and it still said something was wrong.
★★★★★ If anything goes wrong you're 🔩, nobody to help!
★★★★★ Now they've changed the interface which is so clumsy and not intuitive at all, and unfortunately the bugs are so bad I can't even connect my social accounts rendering this app useless.
Slow, laggy, battery5%

19 of the 1 and 2 star reviews.

★★★★★ always glitching and lagging.
★★★★★ Been using this app for years, now nothing is loading and I keep getting error alerts.
★★★★★ Updates make the app so slow..
WHAT THEY ASK FOR
  • I got Preview for its simplicity of use, however it recently decided to add a bunch of supremely not user-friendly features to try to make itself an editing app instead of a planner app. 1★, Sep 22, 2026
  • I wish I can cancel my premium subscription. 1★, Sep 22, 2026
  • You can't even simply add a photo anymore. 1★, Jul 16, 2026
  • This has slowed down the usability of the app, I hope they bring those features back. 3★, Jul 6, 2026
  • I've been using this app since 2018 with no issues, but after this new update trying to add a single photo is unnecessarily tedious. 1★, Jul 5, 2026
  • I genuinely can't figure out how to add a photo to the preview anymore. 3★, Jul 4, 2026
  • i wouldn't care about the addition of a photo editing feature IF the button to add a blank canvas wasn't in the same place the “upload photo” button used to be. 2★, Jul 1, 2026
  • I loved this app sm I would use it ALL the time but they just updated it and it won't even let you conveniently add a photo to preview it for ur feed.. 3★, Jun 27, 2026
WORDS THAT KEEP COMING UP IN BAD REVIEWS
customer service20instagram account20won't let16auto post15multiple times9stopped working8professional account8i've tried7money back7waste of money7several times6log back6
WHAT THEY LOVE · SHARE OF GOOD REVIEWS
Easy to use19%

20 of the 4 and 5 star reviews.

★★★★★ So easy to use and has been a go to for years!
★★★★★ Easy to use and perfect for grid planning!
★★★★★ But other than that it does the job well and I like the features of the popular hashtags and saving the hashtags for easy pasting, and the cool looking fonts and little decorative things
Useful, it helps16%

17 of the 4 and 5 star reviews.

★★★★★ This app helps me plan my instagram layouts and I love that so much!
★★★★★ I just want my feed to look nice and this app helps me do just that.
★★★★★ I'm heavy on planning ahead in my life so it's incredibly helpful.
Worth the money10%

11 of the 4 and 5 star reviews.

★★★★★ So easy to use and has been a go to for years!
★★★★★ But yeah it's a good enough app for free.
★★★★★ Lots of features even with the free mode!
Fun, addictive2%

2 of the 4 and 5 star reviews.

★★★★★ I enjoy it's ease of use and visual planning of my Instagram feed.
★★★★★ I enjoy using this app and it is very useful and use on it on both my phone and iPad.
Great support2%

2 of the 4 and 5 star reviews.

★★★★★ What raised concern was that the failures appeared to extend beyond standard API-related explanations provided in support documentation.

Found by matching words and phrases in the reviews, not read by a person. A review can count toward more than one theme.

What users say

Latest reviews, United States App Store.

★★★★★Oct 22, 2026
Can’t even use unless you pay

I genuinely used to love this app, but I just redownloaded it and found out I can’t even use a picture to preview my Instagram feed without unlocking premium. I thought that was the whole point of the app? If that’s the case, why not just make it a paid app from the beginning instead of letting people download it and get all the way to that point just to find out they have to pay? Honestly, I’m really frustrated because I used to love this app, and this was super disappointing. Sorry, but I had to say something.

★★★★★Oct 22, 2026
Log in SUCKS

i've literally spent the past 30 minutes trying to login to this dumb app and I downloaded the duo authenticator stuff typed in the correct code and it still said something was wrong. I do not recommend unless you want to be quite frustrated.

★★★★★Oct 9, 2026
Sucks!

always glitching and lagging. Privacy is definitely a issue idk

★★★★★Oct 6, 2026
Horrible update

I used to love this app and use it regularly, but the new update is so bad. Things are glitchy all the time, the layout of features is weird and just makes things so hard to use. I’ll still use the app and I do still love it but it’s really annoying now

★★★★★Sep 24, 2026
Can’t even find my account

Tried opening the app and signing into my account on instagram. Used the appropriate email and password and the app said “account not found”. Tried several times with no luck.

★★★★★Sep 22, 2026
Do not get this latest version

I got Preview for its simplicity of use, however it recently decided to add a bunch of supremely not user-friendly features to try to make itself an editing app instead of a planner app. I wish I can cancel my premium subscription. Annoying. aF

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Store screenshots

ScreenshotScreenshotScreenshotScreenshotScreenshotScreenshotScreenshotScreenshotScreenshotScreenshot

App Store ads

Apple Search Ads this app ran in the last 90 days, from Apple's public ad repository.

No App Store ads in the EU
None in the last 90 days.

Apple only publishes ads shown in the EU (EU Digital Services Act), with a 7 day delay. An app that advertises only outside the EU shows nothing here.

Growth research

Where this app is buying and earning its users. Each link opens pre filtered.

Meta Ad Library ↗Active Facebook and Instagram adsTikTok Creative Center ↗Top performing TikTok adsTikTok creators ↗Organic videos mentioning the appInstagram ↗Reels and posts under its hashtagYouTube ↗Reviews, tutorials and ShortsDeveloper site ↗Landing page and pricing

ASO keywords

Most repeated terms in the listing. Highlighted ones also appear in the title.

instagram18preview10post9tiktok8plan8posts8feed7instagram tiktok6reels6unlimited5best5planner5team5insta stories5planner plan5photos videos5insta4hashtags4caption4analytics4videos4amazing4filters4hashtag4

What's new in 4.1.0

New features & performance improvements for your Preview app. • Auto-post EVERYTHING! • Image Splitter tool • Plan Instagram Stories • Plan + auto-post Reels • First comment auto-post • Reply to comments • Tag location • Tag people • And more! If we don't have a feature you need, let us know and we'll add it!

Released Jul 31, 2016. Current version shipped Jun 16, 2026.

Store description

EVERYTHING you need in ONE app - for Instagram, Facebook and TikTok. Choose to plan ONLY your Instagram or TikTok posts - or both. Super easy to use. Free UNLIMITED Posts, Reels, Insta Stories, rearrange posts, edit, auto-post, best Instagram hashtags, caption ideas, analytics, repost, and more. What are you waiting for? Used by +15 million Instagrammers, content creators and business owners. —— INSTAGRAM PLANNER —— Preview is the ultimate Instagram feed planner app. Plan your: • Photos • Videos • Carousels • Insta Stories • Reels • Product Tags —— WHAT’S INSIDE —— • Drag and Drop • UNLIMITED Grid Space (for free) • Analytics and Insights • Amazing filters • Editing Tools • REPOST photos, videos, albums, Reels • Split images • Set video covers • Schedule & Auto-post EVERYTHING! • Facebook Auto-posting • Caption Finder • Hashtag Finder • Hashtag Analytics • Team Features and Permissions • DESKTOP version • Multi Device • Backup • NO INSTAGRAM login required Instagram & TikTok like a PRO. Preview is your visual planner for Instagram & TikTok. Predict what your feed will look like before you post anything on Instagram or TikTok. It has all the features you need in one app. No more switching between multiple apps. UNLIMITED GRID SPACE (for free) Add as many photos and videos as you want in your Preview. Your creativity doesn’t have a limit! REARRANGE POSTS Use the drag & drop to arrange your Instagram posts. Design your own unique theme. Color coordinate. Predict how your feed will look like. Or simply plan your content in advance. REELS PLANNER Plan your Reels videos. Change the covers to see if it fits your grid. INSTA STORY PLANNER Plan your Insta Stories and organise them perfectly with links. ANALYTICS & INSIGHTS Track your performance. See your Top Posts, best times to post, followers growth, clicks to your link in bio, best hashtags, and more. AMAZING FILTERS Design your own unique and amazing feed that reflects your personality or brand. Preview comes with beautiful filter packs and unique filters. Find filters similar to vsco. Or choose a theme pack. REPOST Curate and share other Instagrammers’ posts. PERFECT YOUR CAPTIONS Write your captions in advance and perfect them. Save your hashtag groups within the app and add them to new posts at a press of a button. CAPTION IDEAS Personal and business captions for the entire year. Including caption prompts, quotes, puns and questions to ask your followers to boost your engagement and get more comments - naturally. FIND THE BEST HASHTAGS Hashtag research done for you. Search for the best Instagram hashtags to grow your account. Search by category, country, city and Instagram community. SCHEDULE & AUTO-POST Plan your feed in advance and schedule it so you don't have to think about it. Preview has been officially approved by Instagram to auto-post for you. AMAZING EDITING TOOLS All the basics are in Preview: contrast, saturation, exposure, etc... And your favorites too: free whitening tool, blemish remover, meme maker & much more. MANAGE UNLIMITED ACCOUNTS Manage as many Instagram accounts as you want and easily switch between them. PLAN YOUR FEED WITH YOUR TEAM Give access to your Preview feed to your team by sharing (or not sharing) your Instagram password. One plan = unlimited team members. NO INSTAGRAM LOGIN/ACCOUNT REQUIRED You don’t need an Instagram account to use Preview. CROSS-POST Want to post your Reels to TikTok? Or your TikTok video Post your content across Instagram, Facebook and TikTok. Have fun creating! The Preview Team @preview.app Terms of Use: https://thepreviewapp.com/terms-of-service/

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Prices, ranks and reviews are per country. Revenue above is already worldwide.

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