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The Walk: Fitness Game icon
GOOGLE PLAY

The Walk: Fitness Game

ZOMBIES RUN! LTD · Health & Fitness · Germany store
NOT IN TOP 100 HERE
View on Google Play ↗ App Store version →
Revenue a month, worldwide EST
$855
Likely $285 to $2.6K
New ratings
Tracking
Daily counts start building from today
Rating
3.2 of 5
583 ratings in this store
Countries it ranks in
0
was 0 on Oct 15, 2026

Revenue

Estimated from the grossing charts of Oct 21, 2026 in the 53 countries we track, and ratings growth on the App Store.

EST. REVENUE / MONTH · WORLDWIDE · FROM RATINGS GROWTH
$855
Range $285 to $2.6K
EST. REVENUE / YEAR · WORLDWIDE
$10.3K
8.2 new ratings a month on average since launch
LIFETIME INSTALLS (GOOGLE)
96.3K
About 904 per month on average since launch
WHERE ITS USERS ARE · SHARE OF RATINGS
  • United States 790 ratings62%
  • United Kingdom 182 ratings14%
  • Canada 91 ratings7%
  • Australia 88 ratings7%
  • Netherlands 27 ratings2%
  • Germany 26 ratings2%
  • Japan 10 ratings1%
  • Italy 8 ratings1%
HOW SURE ARE WE
Not in any grossing chart, so this comes from ratings growth (8.2 new ratings a month on average since launch): about $100 a month per new rating a month. Tested on 418 apps with verified revenue: typically off by about 2 times, and big earners tend to come out low. Countries we don't track (and Google Play in China, which doesn't exist) aren't included, and neither are ads or web payments. Gross revenue before store fees.
RATINGS
583
AVG RATING
3.24
PRICE
Free
IN APP PURCHASES
€4.99 - €89.99 if billed through Play
CONTAINS ADS
No
LAST UPDATE
70d ago
RELEASED
Dec 10, 2017
CONTENT RATING
USK: Ages 12+

Last 29 days

From our daily snapshots of every grossing chart.

DAYS IN A GROSSING CHART
0 / 29
COUNTRIES NOW
0 (was 0)
EST. REVENUE FROM CHARTS, DAILY · BOTH STORES ONLY EST
Show daily values
Sep 24, 2026not in a grossing chart
Sep 25, 2026not in a grossing chart
Sep 26, 2026not in a grossing chart
Sep 27, 2026not in a grossing chart
Sep 28, 2026not in a grossing chart
Sep 29, 2026not in a grossing chart
Sep 30, 2026not in a grossing chart
Oct 1, 2026not in a grossing chart
Oct 2, 2026not in a grossing chart
Oct 3, 2026not in a grossing chart
Oct 4, 2026not in a grossing chart
Oct 5, 2026not in a grossing chart
Oct 6, 2026not in a grossing chart
Oct 7, 2026not in a grossing chart
Oct 8, 2026not in a grossing chart
Oct 9, 2026not in a grossing chart
Oct 10, 2026not in a grossing chart
Oct 11, 2026not in a grossing chart
Oct 12, 2026not in a grossing chart
Oct 13, 2026not in a grossing chart
Oct 14, 2026not in a grossing chart
Oct 15, 2026not in a grossing chart
Oct 16, 2026not in a grossing chart
Oct 17, 2026not in a grossing chart
Oct 18, 2026not in a grossing chart
Oct 19, 2026not in a grossing chart
Oct 20, 2026not in a grossing chart
Oct 21, 2026not in a grossing chart
Oct 22, 2026not in a grossing chart
Best rank Sep 24, 2026: not ranked. Now: not ranked. Days at zero are days outside every grossing chart.

Money and momentum

Measured from the store, not estimated.

WHAT IT CHARGES
€4.99 - €89.99 if billed through Play
Google Play only shows the price range per item.
REVIEW MOMENTUM
0.5 reviews / week
  • Trendfalling
  • Recent reviews average3.1 stars
  • Recent 1 and 2 star share37%
From the latest 217 written reviews, covering 3236 days.
RATING BREAKDOWN
580 ratings
5★32%
4★17%
3★15%
2★17%
1★19%

What users say

Latest reviews, Germany Google Play.

★★★★★Aug 4, 2026

The story was great for the first four chapters. After that, you hit a paywall. This is not actually a free app. Edit: Turns out this company also has a monopoly over games of this genre, so it isn't even worth looking for more. There aren't. Just uninstall or don't get the game at all.

★★★★★Aug 2, 2026

subscription too expensive

★★★★★Jun 1, 2026

Cute idea and interesting story despite some notable plot holes. Good incentive to get in an extra walk. It does glitch a lot for tracking progress on my Galaxy phone, despite all the troubleshooting. Real talk - you guys couldn't have a single child reading for the few child roles?? An adult woman pretending to be 7 still sounds like an adult woman pretend to be 7 lol. Still really enjoyed overall. Try it out!

★★★★★May 20, 2026

Well done! An old school radio show, where I am imagining myself in the story while physically walking to the next chapter.

★★★★★May 2, 2026

Forces login with Google, who supported gen a cid e with 43billion dollars of cash and logistics.

★★★★★Apr 21, 2026

The Walk was a fun app when i used it, quite some time back. Ultimately, I didn't like having this and Zombies Run at the same time. I found Zombies Run a more compelling story and ended up just using that with Chases Off if I wanted to walk on a certain day.

Store screenshots

ScreenshotScreenshotScreenshotScreenshotScreenshot

App Store ads

Apple Search Ads this app ran in the last 90 days, from Apple's public ad repository.

Apple's ad repository couldn't be reached right now. Try again later.

Growth research

Where this app is buying and earning its users. Each link opens pre filtered.

ASO keywords

Most repeated terms in the listing. Highlighted ones also appear in the title or short description.

walk9walk length3step3health2day2bomb2world2length2walking2challenge2adventure2run2story2twitter2thewalkgame2

What's new in 2.7.4

Removed links to the website to comply with google policies

Store description

Created with the NHS and the UK's Department of Health, The Walk helps you walk more, every single day. When you’re playing The Walk, every step counts. A bomb explodes in Inverness station, and you’re given a package that could save the world. To stay alive, you’ll need to walk the length of the UK. The Walk is more than just a great pedometer/step counter — it's a way to turn walking into a journey, a challenge, and a rip-roaring adventure. Made by Six to Start and Naomi Alderman, creators of the world’s most popular running game with over 5 million players, Zombies, Run! ENGADGET - “Simple, fun, effective.” JOYSTIQ - "Spices up your step-tracking with some danger and intrigue.” BBC NEWS - “Encourages users to walk 10,000 steps-a-day to help improve their health” LIFEHACKER - “You're motivated to actually get up and move around so you can progress further into the story, and it works really well.” AWESOME ACTIVITY TRACKER Just put your phone in your pocket or purse and we’ll track every walk and run you take — and map it, too! CAPTIVATING STORY You’ll walk the length of the UK while evading capture by the police and enemy agents. Can you work out who set off that bomb in the first place and what their plan is? Get ready for an epic adventure across 65 episodes, 800 minutes of audio, and hundreds of miles. MOTIVATING GAMEPLAY Get rewarded for walking more by collecting clues, scanning for information, and unlocking achievements. ADAPTIVE The Walk adjusts its difficulty based on individual fitness levels. Everyone’s different, and we make sure we give you the right level of challenge! Follow us on Twitter: http://twitter.com/thewalkgame Join our mailing list: http://www.thewalkgame.com

See this store page in another country

Prices, ranks and reviews are per country. Revenue above is already worldwide.

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