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The Walk: Fitness Tracker Game icon
APP STORE

The Walk: Fitness Tracker Game

Zombies Run! Ltd · Health & Fitness · United States store
NOT IN TOP 100 HERE
View on App Store ↗ Instagram card Google Play version →
Revenue a month, worldwide EST
$692
Likely $231 to $2.1K
New ratings
Tracking
Daily counts start building from today
Rating
4.4 of 5
790 ratings in this store
Countries it ranks in
0
was 0 on Oct 15, 2026

Revenue

Estimated from the grossing charts of Oct 21, 2026 in the 53 countries we track, and ratings growth on the App Store.

EST. REVENUE / YEAR · WORLDWIDE
$8.3K
8.2 new ratings a month on average since launch
EST. LIFETIME DOWNLOADS
27.6K to 79K
Estimated from ratings count
WHERE ITS USERS ARE · SHARE OF RATINGS
  • United States 790 ratings62%
  • United Kingdom 182 ratings14%
  • Canada 91 ratings7%
  • Australia 88 ratings7%
  • Netherlands 27 ratings2%
  • Germany 26 ratings2%
  • Japan 10 ratings1%
  • Italy 8 ratings1%
HOW SURE ARE WE
Not in any grossing chart, so this comes from ratings growth (8.2 new ratings a month on average since launch): revenue grows with new ratings, more slowly for apps that collect ratings fast. Tested on 418 apps with verified revenue: typically off by about 2 times, and big earners tend to come out low. Countries we don't track (and Google Play in China, which doesn't exist) aren't included, and neither are ads or web payments. Gross revenue before store fees.
RATINGS
790
AVG RATING
4.44
PRICE
Free
AGE
12.9y
LAST UPDATE
870d ago
VERSION
2.6.5
SIZE
302 MB
AGE RATING
12+

Last 29 days

From our daily snapshots of every grossing chart.

DAYS IN A GROSSING CHART
0 / 29
COUNTRIES NOW
0 (was 0)
EST. REVENUE FROM CHARTS, DAILY · BOTH STORES ONLY EST
Show daily values
Sep 24, 2026not in a grossing chart
Sep 25, 2026not in a grossing chart
Sep 26, 2026not in a grossing chart
Sep 27, 2026not in a grossing chart
Sep 28, 2026not in a grossing chart
Sep 29, 2026not in a grossing chart
Sep 30, 2026not in a grossing chart
Oct 1, 2026not in a grossing chart
Oct 2, 2026not in a grossing chart
Oct 3, 2026not in a grossing chart
Oct 4, 2026not in a grossing chart
Oct 5, 2026not in a grossing chart
Oct 6, 2026not in a grossing chart
Oct 7, 2026not in a grossing chart
Oct 8, 2026not in a grossing chart
Oct 9, 2026not in a grossing chart
Oct 10, 2026not in a grossing chart
Oct 11, 2026not in a grossing chart
Oct 12, 2026not in a grossing chart
Oct 13, 2026not in a grossing chart
Oct 14, 2026not in a grossing chart
Oct 15, 2026not in a grossing chart
Oct 16, 2026not in a grossing chart
Oct 17, 2026not in a grossing chart
Oct 18, 2026not in a grossing chart
Oct 19, 2026not in a grossing chart
Oct 20, 2026not in a grossing chart
Oct 21, 2026not in a grossing chart
Oct 22, 2026not in a grossing chart
Best rank Sep 24, 2026: not ranked. Now: not ranked. Days at zero are days outside every grossing chart.

Money and momentum

Measured from the store, not estimated.

WHAT IT CHARGES
4 purchases listed
  • Zombies, Run! Membership$6.99
  • Unlock Everything$4.99
  • Zombies, Run! Membership$49.99
  • VIP Membership$89.99
Top in-app purchases as listed on the App Store, in local prices.
REVIEW MOMENTUM
Too few reviews
Fewer than 3 recent written reviews in this country.
RELEASE CADENCE
0 updates in 90 days
  • Typical gap between releases35 days
From the last 22 versions listed on the App Store.
RATING BREAKDOWN
790 ratings
5★71%
4★14%
3★6%
2★4%
1★5%

Store screenshots

ScreenshotScreenshotScreenshotScreenshotScreenshot

App Store ads

Apple Search Ads this app ran in the last 90 days, from Apple's public ad repository.

Apple's ad repository couldn't be reached right now. Try again later.

Growth research

Where this app is buying and earning its users. Each link opens pre filtered.

ASO keywords

Most repeated terms in the listing. Highlighted ones also appear in the title.

walk15support sixtostart5walk length3sixtostart articles3articles walk3health3step3track3off3support3sixtostart3day2bomb2world2length2turn2walking2challenge2adventure2running2game2run2steps2progress2

What's new in 2.6.5

Improved security and authentication. Users can now opt to use 2-step authentication.

Released Dec 11, 2013. Current version shipped Jun 4, 2024.

Store description

Created with the NHS and the UK's Department of Health, The Walk helps you walk more, every single day. When you’re playing The Walk, every step counts. A bomb explodes in Inverness station, and you’re given a package that could save the world. To stay alive, you’ll need to walk the length of the UK. The Walk is more than just a great pedometer/step counter — it's a way to turn walking into a journey, a challenge, and a rip-roaring adventure. Made by Six to Start and Naomi Alderman, creators of the world’s most popular running game with over 5 million players, Zombies, Run! ENGADGET - “Simple, fun, effective.” JOYSTIQ - "Spices up your step-tracking with some danger and intrigue.” BBC NEWS - “Encourages users to walk 10,000 steps-a-day to help improve their health” LIFEHACKER - “You're motivated to actually get up and move around so you can progress further into the story, and it works really well.” AWESOME ACTIVITY TRACKER Just put your phone in your pocket or purse and we’ll track every walk and run you take — and map it, too! CAPTIVATING STORY You’ll walk the length of the UK while evading capture by the police and enemy agents. Can you work out who set off that bomb in the first place and what their plan is? Get ready for an epic adventure across 65 episodes, 800 minutes of audio, and hundreds of miles. MOTIVATING GAMEPLAY Get rewarded for walking more by collecting clues, scanning for information, and unlocking achievements. ADAPTIVE The Walk adjusts its difficulty based on individual fitness levels. Everyone’s different, and we make sure we give you the right level of challenge! Comes with the first five episodes and challenges for free, with the remaining 60 unlockable by subscribing to the Abel Runner's Club. Subscriptions are $5.99 USD/month or $34.99 USD/year. Subscriptions will be charged to your iTunes account after your confirmation of purchase. Subscriptions automatically renew unless auto-renew is turned off at least 24-hours before the end of the current period. You can go to your iTunes Account Settings to manage your subscription and turn off auto-renew. Cancellation of the current active subscription period is not allowed. - Requires iOS 10.3 - This app integrates with the Health app via Healthkit to read and track your steps and movement data to register your progress in the game - Continued use of GPS running in the background can dramatically decrease battery life. The Walk uses your phone’s accelerometer to measure your movement, and primarily uses wifi and cell towers to track location. The Walk is designed to use GPS sparingly and should have little to no impact on your battery. Full terms of use and our privacy policy are at https://support.sixtostart.com/hc/en-us/articles/360004083098-The-Walk-Terms-of-Use and https://support.sixtostart.com/hc/en-us/articles/360004082978-The-Walk-Privacy-Policy or via https://support.sixtostart.com (view The Walk > Buying & Downloading The Walk) Follow us on Twitter: http://twitter.com/thewalkgame Join our mailing list: http://www.thewalkgame.com

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Prices, ranks and reviews are per country. Revenue above is already worldwide.