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Insta360

Insta360 · Photo & Video · United States store
#47 GROSSING · PHOTO & VIDEO
View on App Store ↗ Google Play version →
Revenue a month, worldwide EST
$25.3M
Likely $8.7M to $72.2M
▲ 66.6% in 27 days
New ratings
Tracking
Daily counts start building from today
Rating
4.4 of 5
9.4K ratings in this store
Countries it ranks in
46
was 48 on Oct 14, 2026

Revenue

Estimated from the grossing charts of Oct 21, 2026 in the 53 countries we track, and ratings growth on the App Store.

EST. REVENUE / MONTH · WORLDWIDE · BOTH STORES
$25.3M
Range $8.7M to $72.2M
EST. REVENUE / YEAR · WORLDWIDE
$303.6M
App Store $9.4M + Google Play $15.9M a month
EST. LIFETIME DOWNLOADS
329.3K to 940.8K
Estimated from ratings count
WHERE IT EARNS · EST. / MONTH
  • Japan #20 Photo & Video (iOS), #11 Video Players (Play)$6.4M · 25%
  • United States #46 Photo & Video (iOS), #5 Video Players (Play)$4.4M · 17%
  • South Korea #75 Photo & Video (iOS), #20 Video Players (Play)$2.3M · 9%
  • Germany #24 Photo & Video (iOS), #4 Video Players (Play)$1.3M · 5%
  • China #24 Photo & Video (iOS)$1.3M · 5%
  • United Kingdom #34 Photo & Video (iOS), #3 Video Players (Play)$1.2M · 5%
  • France #23 Photo & Video (iOS), #4 Video Players (Play)$718K · 3%
  • Italy #30 Photo & Video (iOS), #4 Video Players (Play)$543.9K · 2%
45 more countries
  • Spain #38 Photo & Video (iOS), #3 Video Players (Play)$535.8K · 2%
  • Turkey #5 Video Players (Play)$434.3K · 2%
  • Thailand #35 Photo & Video (iOS), #7 Video Players (Play)$416.1K · 2%
  • Australia #32 Photo & Video (iOS), #4 Video Players (Play)$381.8K · 2%
  • Taiwan #18 Photo & Video (iOS), #10 Video Players (Play)$374.6K · 1%
  • Canada #38 Photo & Video (iOS), #5 Video Players (Play)$365.9K · 1%
  • Malaysia #23 Photo & Video (iOS), #7 Video Players (Play)$311.1K · 1%
  • Mexico #38 Photo & Video (iOS), #5 Video Players (Play)$295.7K · 1%
  • Philippines #24 Photo & Video (iOS), #7 Video Players (Play)$278.9K · 1%
  • Hong Kong #15 Photo & Video (iOS), #5 Video Players (Play)$264.2K · 1%
  • UAE #39 Photo & Video (iOS), #5 Video Players (Play)$232.3K · 1%
  • Brazil #61 Photo & Video (iOS), #11 Video Players (Play)$227.2K · 1%
  • Saudi Arabia #85 Photo & Video (iOS), #5 Video Players (Play)$226.9K · 1%
  • Vietnam #64 Photo & Video (iOS), #7 Video Players (Play)$225.5K · 1%
  • Poland #38 Photo & Video (iOS), #5 Video Players (Play)$224.7K · 1%
  • Singapore #12 Photo & Video (iOS), #88 apps (Play)$224.4K · 1%
  • Netherlands #36 Photo & Video (iOS), #5 Video Players (Play)$223K · 1%
  • Argentina #41 Photo & Video (iOS), #5 Video Players (Play)$189.8K · 1%
  • Colombia #24 Photo & Video (iOS), #5 Video Players (Play)$151K · 1%
  • Indonesia #35 Photo & Video (iOS), #18 Video Players (Play)$144.4K · 1%
  • Switzerland #24 Photo & Video (iOS), #5 Video Players (Play)$138.1K · 1%
  • India #30 Photo & Video (iOS), #13 Video Players (Play)$110.4K · 0%
  • Chile #55 Photo & Video (iOS), #5 Video Players (Play)$100.4K · 0%
  • Austria #32 Photo & Video (iOS), #5 Video Players (Play)$79.8K · 0%
  • Peru #55 Photo & Video (iOS), #5 Video Players (Play)$76.7K · 0%
  • Romania #50 Photo & Video (iOS), #5 Video Players (Play)$76.1K · 0%
  • Denmark #25 Photo & Video (iOS), #5 Video Players (Play)$68.6K · 0%
  • Israel #63 Photo & Video (iOS), #5 Video Players (Play)$67.3K · 0%
  • Belgium #46 Photo & Video (iOS), #5 Video Players (Play)$63.7K · 0%
  • South Africa #31 Photo & Video (iOS), #5 Video Players (Play)$63K · 0%
  • Pakistan #5 Video Players (Play)$61.5K · 0%
  • Portugal #53 Photo & Video (iOS), #5 Video Players (Play)$60.7K · 0%
  • Kazakhstan #88 Photo & Video (iOS), #5 Video Players (Play)$53.4K · 0%
  • Norway #41 Photo & Video (iOS), #5 Video Players (Play)$52.9K · 0%
  • Czechia #47 Photo & Video (iOS), #5 Video Players (Play)$52.8K · 0%
  • New Zealand #47 Photo & Video (iOS), #5 Video Players (Play)$49.3K · 0%
  • Egypt #5 Video Players (Play)$44.2K · 0%
  • Nigeria #5 Video Players (Play)$41.7K · 0%
  • Kuwait #5 Video Players (Play)$41K · 0%
  • Ireland #45 Photo & Video (iOS), #5 Video Players (Play)$38.5K · 0%
  • Greece #63 Photo & Video (iOS), #5 Video Players (Play)$35.9K · 0%
  • Finland #60 Photo & Video (iOS), #5 Video Players (Play)$30.2K · 0%
  • Bangladesh #5 Video Players (Play)$26.5K · 0%
  • Sweden #83 Photo & Video (iOS)$26.2K · 0%
  • Qatar #5 Video Players (Play)$24.6K · 0%
HOW SURE ARE WE
Calibrated range: for apps in the top 50, our estimates were within about 30% of published figures for 9 of 12 apps tested. Countries we don't track (and Google Play in China, which doesn't exist) aren't included, and neither are ads or web payments. Gross revenue before store fees.
RATINGS
9.4K
AVG RATING
4.45
PRICE
Free
AGE
6.8y
LAST UPDATE
3d ago
VERSION
2.34.7
SIZE
2555 MB
AGE RATING
4+

Last 28 days

From our daily snapshots of every grossing chart.

DAYS IN A GROSSING CHART
28 / 28
COUNTRIES NOW
46 (was 18)
EST. REVENUE A MONTH, DAILY · BOTH STORES EST
Show daily values
Sep 24, 2026$5.6M a month
Sep 25, 2026$5.7M a month
Sep 26, 2026$5.7M a month
Sep 27, 2026$5.9M a month
Sep 28, 2026$6.3M a month
Sep 29, 2026$7M a month
Sep 30, 2026$6M a month
Oct 1, 2026$6.8M a month
Oct 2, 2026$5.5M a month
Oct 3, 2026$5M a month
Oct 4, 2026$5.4M a month
Oct 5, 2026$5.9M a month
Oct 6, 2026$5.5M a month
Oct 7, 2026$5.5M a month
Oct 8, 2026$5.2M a month
Oct 9, 2026$5.2M a month
Oct 10, 2026$6.1M a month
Oct 11, 2026$7.4M a month
Oct 12, 2026$8.3M a month
Oct 13, 2026$8.3M a month
Oct 14, 2026$7.5M a month
Oct 15, 2026$7M a month
Oct 16, 2026$8.1M a month
Oct 17, 2026$7.7M a month
Oct 18, 2026$8.5M a month
Oct 19, 2026$9.2M a month
Oct 20, 2026$9.6M a month
Oct 21, 2026$9.4M a month
The same estimate as the headline, saved every day. Best rank Sep 24, 2026: #15 Photo & Video · PH. Now: #12 Photo & Video · SG.

Money and momentum

Measured from the store, not estimated.

WHAT IT CHARGES
7 purchases listed
  • Insta360 Premium 200GB Monthly$2.99
  • Insta360 Premium 200GB Annual$29.99
  • Insta360 Premium 1TB Monthly$8.99
  • Moment Pro 1Yr(24) Promo+3Mo Free$24.99
  • Insta360 Premium 1TB Annual$89.99
  • Insta360 Premium 2TB Monthly$11.99
  • Insta360 Essential 200GB Annual$19.99
Top in-app purchases as listed on the App Store, in local prices.
REVIEW MOMENTUM
6.7 reviews / week
  • Trendfalling
  • Recent reviews average2.3 stars
  • Recent 1 and 2 star share66%
From the latest 500 written reviews, covering 520 days. The store only returns this many, so this is the most recent slice.
RELEASE CADENCE
18 updates in 90 days
  • Typical gap between releases5 days
From the last 25 versions listed on the App Store.
RATING BREAKDOWN
9.4K ratings
5★79%
4★6%
3★3%
2★3%
1★9%

What users say

Latest reviews, United States App Store.

★★★★★Oct 20, 2026
Best apps

Insta360 is the best ever

★★★★★Oct 17, 2026
2GB app?

Clown shoes.

★★★★★Oct 16, 2026
Cool camera, Crashing App

The camera is all and well, but anytime I edit any footage at all, without fail, the app freezes up and I have to force close it or it just shuts down on its own. This is every single time I tried to edit any

★★★★★Oct 15, 2026
Notifications ARE NOT FOR ADS

I installed this app to use my camera. I allowed notifications to tell me of important things (like low battery, low recording space etc) of how my camera works. Not one single notification from this app has anything to do with the camera. ONLY ADS. I will not buy another product from a company who disrespects me so blatantly by abusing my permission

★★★★★Oct 13, 2026
Love this app!

Insta360 app and the insta360 x6 are amazing. Easy to edit and post. I’ve used other cameras in the past and insta360 has definitely become the front runner in this highly competitive market.

★★★★★Oct 13, 2026
Impressive hardware, horrendous software

The hw is impressive. The stabilization, the quality, and the versatility of the 360 video on the x6 are impressive. Software however is absolutely horrendous. I use it on my iPad Pro and also on an Android phone. First off, the professional editing apps all have understood that the iPad where I use this software is supposed to deliver a premium experience ( see adobe and apple editing apps). Clearly the iPad app was an afterthought @ insta360, and is especially full of bugs. I also have an Android phone and the app is not much better, but it's certainly worse on the iPad. The iPad app looks like an experiment. The aspect ratios vary dynamically from screen to screen instead of staying full screen. Sometimes it rescales down to a vertical phone-like experience and then it becomes impossible to even click on the back button because it's covered by the window controls of iPad. The app randomly displays messages in Chinese, while I'm in English -and a few other languages speaker -just not Chinese. Worst, my iPad played from the device a completed two hours time-lapse I was very excited about. Then as I went on doing something else, the app disconnected and the app erased my media from the device. I was not able to recoup the media. Support, which was praised by many reviewers, does escalate then it goes into a black hole. Overall, very impressed with the hardware, very disappointed by the software which makes the whole experience quite useless.

Apps like this

Same category, earning about as much.

Store screenshots

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App Store ads

Apple Search Ads this app ran in the last 90 days, from Apple's public ad repository.

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Growth research

Where this app is buying and earning its users. Each link opens pre filtered.

ASO keywords

Most repeated terms in the listing. Highlighted ones also appear in the title.

insta36014editing5edit4service4insta360 cameras3shot lab3few taps3insta360 insta3603insta360 user3user service3service agreement3agreement insta3603insta360 support3support supportcourse3supportcourse post3post utm3utm source3source oner3private message3creators3tools3create3templates3phone3

What's new in 2.34.7

1.Stage Mode for Luna Ultra is now available, with up to 15× zoom for photos and videos, and up to 22.5× zoom when the Ultra Telephoto Lens is attached. Enjoy enhanced image quality, tracking, and audio performance, plus exclusive watermarks to highlight every standout moment on stage. 2.AI Director now supported on X5. Automatically edit videos while charging, then connect to the Insta360 app to view the finished video. Note: If the finished video is not available, go to Me in the app, enable Performance Mode, and try again. For further support, head to Me > Help and Feedback > Insta360 Technical Support.

Released Jan 16, 2020. Current version shipped Oct 19, 2026.

Store description

Insta360 cameras and handheld gimbals give creators, athletes and adventurers tools to create like they’ve never created. Whether you’re upping your shooting game with an Insta360 cameras, the Insta360 app is a creative powerhouse in your pocket that acts as your camera’s sidekick. Let AI do the work with auto editing tools and templates, or dial in on your edit with a host of manual controls. Editing on your phone has never been easier. New Album Page Layout Thumbnails now automatically uses the best angle to easily identify and manage files. AI Edit AI can handle the entire reframing process! Sit back and let your action highlights make themselves, now faster with improved subject detection for even easier editing. Shot Lab Shot Lab is home to tons of AI-powered editing templates that help you create viral clips in just a few taps. Discover over 25 templates, including Nose Mode, Sky Swap, AI Warp and Clone Trail! Reframing The creative possibilities are endless with easy 360 reframing tools in the Insta360 app. Tap to add a keyframe and change the perspective of your footage. Deep Track Whether a person, animal, or a moving object, keep the subject centered in your shot with a single tap! Hyperlapses Speed up your videos to create a stabilized hyperlapse in just a few taps. Adjust the speed of your clip on a whim—you have full control over time and perspective. Download-Free Editing Edit and share your clips to social media without downloading them to your phone first! Save your phone’s storage space and edit clips while you’re on the go. Please feel free to reach out to us at any time! Official website: www.insta360.com (you can also download the Studio desktop software and the latest firmware updates) Official customer service email: service@insta360.com Plus, discover the best content from creators around the world in the Insta360 app! Find new video ideas, learn from tutorials, share content, interact with your favorite creators, and more. Download now and start exploring! Here are the Insta360+Privacy Policy and Insta360+ User Service Agreement Insta360+Privacy Policy: https://www.insta360.com/support/supportcourse?post_id=20767&utm_source=app_oner Insta360+ User Service Agreement: https://www.insta360.com/support/supportcourse?post_id=20768&utm_source=app_oner If you would like to share feedback about our app, please search for the "Insta360 Official" account in the app private message system, and send us a private message after following.

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Prices, ranks and reviews are per country. Revenue above is already worldwide.

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